| 1 | 0 | 3 | 4 | 3 | 4 |
Toyota Highlander vs. Kia Optima Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Toyota Highlander vs. Kia Optima Invoice Comparison
Lowest Total Price: $31,800 Kia Optima Hybrid | ||
| Difference: $15,695 | ||
Lowest Total Invoice: $29,550 Kia Optima Hybrid | ||
| Difference: $13,898 | ||
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| Model Year | 2013 | 2012 |
| Model | Highlander | Optima |
| Trim | Hybrid Limited | Hybrid |
| Body | 4dr SUV | 4dr Sedan |
| Base Price | $46,370 | $25,700 |
| Base Invoice | $42,428 | $24,020 |
| Floor mats | 280 | |
| Premium Technology Package | 5,350 | |
| Floor mats | 175 | |
| Premium Technology Package | 4,780 | |
| Options (change) | 280 | 5,350 |
| Options (change) | 175 | 4,780 |
| Destination | 845 | 750 |
| Total Price | $47,495 | $31,800 |
| Total Invoice | $43,448 | $29,550 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Toyota Highlander dealer quotes or Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Toyota Highlander vs. Kia Optima
| Lowest Adjusted Price and Invoice: Kia Optima Hybrid | ||
| TrueDelta Adjusted Price Difference: $12,290 | ||
| TrueDelta Adjusted Invoice Difference: $10,783 | ||
| Model Year | 2013 | 2012 |
| Model | Highlander | Optima |
| Trim | Hybrid Limited | Hybrid |
| Body | 4dr SUV | 4dr Sedan |
| Engine | 245hp V6 H | 166hp I4 H |
| Transmission | CVT | T6 |
| Drivetrain | AWD | FWD |
| EPA Fuel Economy (city/highway) | 28/28 MPG | 34/39 MPG |
| Audio (watts, speakers) | ?, 9 | 550, 12 |
| Tire (rear if not all the same) | 245/55-19 | 215/55-17 |
| Total Price | $47,495 | $31,800 |
| Adjustments for Features | -3,405 | 0 |
| Feature-Adjusted Total Price | $44,090 | $31,800 |
| Total Invoice | $43,448 | $29,550 |
| Adjustments for Features | -3,115 | 0 |
| Feature-Adjusted Total Invoice | $40,333 | $29,550 |
Features Comparison: Toyota Highlander vs. Kia Optima
| Model Year | 2013 | 2012 |
| Model | Highlander | Optima |
| Trim | Hybrid Limited | Hybrid |
| Body | 4dr SUV | 4dr Sedan |
| Transmission and Drivetrain | ||
| CVT | $1000 | |
| 6-speed manually-shiftable automatic | $1100 | |
| AWD | $1700 | |
| FWD | $0 | |
| Accessories | ||
| Heated steering wheel | $100 | |
| Power liftgate | $350 | |
| Brakes, Airbags, and Other Safety | ||
| Full-size spare tire | $225 | |
| Knee airbag, driver | $75 | |
| Rollover sensor | $50 | |
| Side curtain airbags | $350 | |
| Side curtain airbags, three rows | $500 | |
| Cargo Management | ||
| Air-conditioned storage compartment | $50 | |
| Cargo mat | $40 | |
| Liftglass or two-piece tailgate | $150 | |
| Rear seat pass-through | $100 | |
| Removable second-row console | $200 | |
| Roof rails | $250 | |
| Trailering equipment (4 wire) | $125 | |
| Climate Control | ||
| Rear air vents | $100 | |
| Rear air vents with automatic controls | $250 | |
| Rear HVAC unit | $400 | |
| Rear wiper | $175 | |
| Wiper de-icer | $25 | |
| Exterior | ||
| Body kit | $0 | |
| Deep-tinted rear windows | $275 | |
| Panoramic sunroof | $1200 | |
| Rear bumper protector | $40 | |
| Sunroof | $900 | |
| Infotainment | ||
| App support | $0 | |
| DVD-compatible player | $0 | |
| SMS text-to-speech reader | $25 | |
| Traffic + travel information | $25 | |
| Voice control for nav and audio | $100 | |
| Instruments, Lights, and Mirrors | ||
| Conversation mirror | $25 | |
| Detailed driving style feedback | $100 | |
| Interior ambient lighting | $150 | |
| Power-folding mirrors | $50 | |
| Speaker lights | $100 | |
| Tachometer | $75 | |
| Turn signals on or near mirrors | $25 | |
| Xenon HID headlights | $500 | |
| Seats and Interior Trim | ||
| Cooled or ventilated front seats | $300 | |
| Door sill trim plates | $100 | |
| Folding second row seats | $300 | |
| Folding third row seats | $600 | |
| Heated second row seats | $200 | |
| Illuminated door sill trim plates | $200 | |
| Manual fore-aft adjuster, second row seats | $75 | |
| Manual recliner, second row seats | $75 | |
| Memory system, driver seat | $200 | |
| Power thigh support length adjuster, driver seat | $100 | |
| Stowable center seat, second row | $150 | |
| Total Value of Features | $8,305 | $4,900 |
| Value of Feature Adjustments | $3,405 | $0 |
| Value of Feature Adjustments | -3,115 | 0 |
Specifications Comparison: Toyota Highlander vs. Kia Optima
| Model Year | 2013 | 2012 |
| Model | Highlander | Optima |
| Body | 4dr SUV | 4dr Sedan |
| Wheelbase | 109.8 in | 110.0 in |
| Length | 188.4 in | 190.7 in |
| Width | 75.2 in | 72.1 in |
| Height | 68.1 in | 57.3 in |
| Curb Weight | 4,641 lb. | 3,490 lb. |
| Fuel Capacity | 19.2 gal. | 18.5 gal. |
| Row 1 Headroom | 40.6 in | 40.0 in |
| Row 1 Shoulder Room | 59.7 in | 57.2 in |
| Row 1 Hip Room | 56.7 in | 54.7 in |
| Row 1 Legroom | 43.2 in | 45.5 in |
| Row 2 Headroom | 40.1 in | 37.6 in |
| Row 2 Shoulder Room | 59.5 in | 55.7 in |
| Row 2 Hip Room | 56.5 in | 54.5 in |
| Row 2 Legroom | 38.3 in | 34.7 in |
| Row 3 Headroom | 36.3 in | 0.0 in |
| Row 3 Shoulder Room | 55.0 in | 0.0 in |
| Row 3 Hip Room | 42.3 in | 0.0 in |
| Row 3 Legroom | 29.2 in | 0.0 in |
| Cargo Volume, Minimum | 10.3 ft3 | 15.4 ft3 |
| Cargo Volume, Behind R2 | 42.3 ft3 | 15.4 ft3 |
| Cargo Volume, Maximum | 95.4 ft3 | 15.4 ft3 |
Option Package Details
Kia Optima Hybrid
| Premium Technology Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Leather seating surfaces | 900 | Yes |
| Universal garage door opener | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Xenon HID headlights | 500 | No |
| Heated steering wheel | 100 | No |
| Compass | 0 | Yes |
| 215/55HR17 tires | 400 | No |
| Interior ambient lighting | 150 | No |
| Illuminated door sill trim plates | 200 | No |
| Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | No |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Memory system, driver seat | 200 | No |
| Panoramic sunroof | 1200 | No |
| Power-folding mirrors | 50 | No |
| HD radio | 50 | Yes |
| Power fore-aft adjuster, driver seat | 100 | Yes |
| Power height adjuster, driver seat | 50 | Yes |
| Power tilt adjuster, driver seat | 100 | Yes |
| Power recliner, driver seat | 100 | Yes |
| Rearview camera | 200 | Yes |
| Voice control for external devices | 0 | No |
| SMS text-to-speech reader | 25 | No |
| Bluetooth audio streaming | 25 | Yes |
| Media drive, small | 5 | No |
| Total Requested | 2775 | 43% |
| Total Not Requested | 3680 | 57% |
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See TrueDelta's information for all SUVs
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