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Toyota Matrix vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Matrix vs. Kia Optima Invoice Comparison

Lowest Total Price: $21,690

Kia Optima EX   
Difference: $1,235

Lowest Total Invoice: $20,315

Kia Optima EX   
Difference: $899

Calculate Payments

  Down Payment Interest Rate Term
Model Year201120102010
ModelMatrixOptimaOptima
TrimSEXSX
Body4dr Hatch4dr Sedan4dr Sedan
Base Price $19,565 $20,995 $21,975
Base Invoice $18,097 $19,620 $20,370
Premium Package 1,410   2,000
5-speed shiftable automatic 1,190    
FWD 0    
Premium Package 1,255   1,790
5-speed shiftable automatic 1,102    
FWD 0    
Options (change) 2,600 0 2,000
Options (change) 2,357 0 1,790
Destination 760 695 695
Total Price $22,925 $21,690 $24,670
Total Invoice $21,214 $20,315 $22,855

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Toyota Matrix dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Toyota Matrix vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima EX
TrueDelta Adjusted Price Difference: $2,815
TrueDelta Adjusted Invoice Difference: $2,379
Model Year201120102010
ModelMatrixOptimaOptima
TrimSEXSX
Body4dr Hatch4dr Sedan4dr Sedan
Engine158hp I4175hp I4175hp I4
TransmissionT5T5T5
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)21/29 MPG22/32 MPG22/32 MPG
Audio (watts, speakers)?, 6?, 6360, 7
Tire (rear if not all the same)205/55-16205/60-16215/50-17
Total Price$22,925$21,690$24,670
Adjustments for Features0-1,580-3,280
Feature-Adjusted Total Price$22,925$20,110$21,390
Cost Above Minimum$0$0$1,280
Total Invoice$21,214$20,315$22,855
Adjustments for Features0-1,480-3,039
Feature-Adjusted Total Invoice$21,214$18,835$19,816
Cost Above Minimum$0$0$981

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Features Comparison: Toyota Matrix vs. Kia Optima

Model Year201120102010
ModelMatrixOptimaOptima
TrimSEXSX
Body4dr Hatch4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000$1000$1000
FWD$0$0$0
Accessories 
AC power outlet$100  
Proximity key  $250
Sunshade, rear  $125
Universal garage door opener $100$100
Cargo Management 
Cargo cover$75  
Overhead sunglass holder $25$25
Climate Control 
Automatic climate control, front $200$200
Rear wiper$175  
Exterior 
Bodyside moldings $75$75
Sunroof$900 $900
Infotainment 
Bluetooth audio streaming$25  
Bluetooth cell phone link$100  
CD changer, in-dash  $325
CD player$125$125 
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror $150$150
Automatic headlights $125$125
Compass $0$0
Illuminated visor mirror, driver $50$50
Illuminated visor mirror, passenger $50$50
Interior ambient lighting $150$150
Trip computer $150$150
Turn signals on or near mirrors $25$25
Visor mirror, driver$10  
Visor mirror, passenger$10  
Seats and Interior Trim 
Aluminum trim  $100
Center armrest(s), second row $50$50
Door sill trim plates $100$100
Floor mats $75$75
Folding passenger seat$150  
Heated front seats  $200
Leather seating surfaces $900 
Leather-wrapped steering wheel $150$150
Manual height adjuster, driver seat$50  
Manual lumbar adjuster, driver seat $50$50
Metal pedals  $75
Partial leather seating sufaces  $450
Power fore-aft adjuster, driver seat $100$100
Power fore-aft adjuster, passenger seat  $100
Power height adjuster, driver seat $100$100
Power recliner, driver seat $100$100
Power recliner, passenger seat  $100
Power tilt adjuster, driver seat $100$100
Suspension, Wheels, and Tires 
Alloy wheels $350$350
Sport suspension (upgrade)  $0
Transmission 
Steering-wheel-mounted transmission controls  $100
Total Value of Features$2,720$4,300$6,000
Value of Feature Adjustments$0$1,580$3,280
Value of Feature Adjustments0-1,480-3,039

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See a complete comparison of Toyota Matrix vs. Kia Optima features.

Specifications Comparison: Toyota Matrix vs. Kia Optima

Model Year20112010
ModelMatrixOptima
Body4dr Hatch4dr Sedan
Wheelbase102.4 in107.1 in
Length171.9 in189.0 in
Width69.5 in71.1 in
Height61.4 in58.3 in
Curb Weight3,140 lb.3,197 lb.
Fuel Capacity13.2 gal.16.4 gal.
Row 1 Headroom40.5 in39.8 in
Row 1 Shoulder Room53.3 in57.1 in
Row 1 Hip Room52.3 in54.5 in
Row 1 Legroom41.6 in43.7 in
Row 2 Headroom39.3 in38.0 in
Row 2 Shoulder Room52.6 in56.3 in
Row 2 Hip Room43.7 in54.7 in
Row 2 Legroom36.2 in37.8 in
Cargo Volume,
Minimum		19.8 ft315.0 ft3
Cargo Volume,
Maximum		61.5 ft315.0 ft3

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See a complete comparison of Toyota Matrix vs. Kia Optima specs.

Option Package Details
Toyota Matrix S

Premium Package
FeatureValueRequested?
Sunroof900Yes
Satellite radio200Yes
Bluetooth cell phone link100No
USB port25Yes
Bluetooth audio streaming25No
Total Requested112590%
Total Not Requested12510%

Option Package Details
Kia Optima SX

Premium Package
FeatureValueRequested?
Heated front seats200No
Sunroof900Yes
CD changer, in-dash200No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Sunshade, rear125No
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested90046%
Total Not Requested107554%

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