| 1 | 0 | 3 | 4 | 3 | 4 |
Toyota Prius vs. BMW 3-Series Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Toyota Prius vs. BMW 3-Series Invoice Comparison
Lowest Total Price: $32,454 Toyota Prius Four | |||
| Difference: $19,991 | |||
Lowest Total Invoice: $30,096 Toyota Prius Four | |||
| Difference: $19,359 | |||
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| Model Year | 2018 | 2018 | 2018 |
| Model | Prius | 3-Series | 3-Series |
| Trim | Four | 328d | 330i |
| Body | 4dr Hatch | 4dr Wagon | 4dr Wagon |
| Base Price | $29,685 | $45,950 | $44,450 |
| Base Invoice | $27,634 | $43,415 | $42,020 |
| Advanced Technology Package | 1,350 | ||
| Floor mats | 225 | ||
| Illuminated door sill trim plates | 299 | ||
| Convenience Tier | 850 | 850 | |
| Premium Tier | 2,900 | 2,900 | |
| Wireless charging station | 500 | 500 | |
| Driving Assistance Package | 500 | 500 | |
| Adaptive cruise control, all-speed | 1,200 | 1,200 | |
| Blind spot warning system | 500 | 500 | |
| Metallic paint (extra cost) | 550 | 550 | |
| Advanced Technology Package | 1,202 | ||
| Floor mats | 140 | ||
| Illuminated door sill trim plates | 225 | ||
| Convenience Tier | 780 | 780 | |
| Premium Tier | 2,670 | 2,670 | |
| Wireless charging station | 460 | 460 | |
| Driving Assistance Package | 460 | 460 | |
| Adaptive cruise control, all-speed | 1,105 | 1,105 | |
| Blind spot warning system | 460 | 460 | |
| Metallic paint (extra cost) | 505 | 505 | |
| Options (change) | 1,874 | 7,000 | 7,000 |
| Options (change) | 1,567 | 6,440 | 6,440 |
| Destination | 895 | 995 | 995 |
| Total Price | $32,454 | $53,945 | $52,445 |
| Total Invoice | $30,096 | $50,850 | $49,455 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Toyota Prius dealer quotes or BMW 3-Series dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Toyota Prius vs. BMW 3-Series
| Lowest Adjusted Price and Invoice: Toyota Prius Four | |||
| TrueDelta Adjusted Price Difference: $14,046 | |||
| TrueDelta Adjusted Invoice Difference: $13,753 | |||
| Model Year | 2018 | 2018 | 2018 |
| Model | Prius | 3-Series | 3-Series |
| Trim | Four | 328d | 330i |
| Body | 4dr Hatch | 4dr Wagon | 4dr Wagon |
| Engine | 95hp I4 H | 180hp I4 D | 248hp I4 |
| Transmission | CVT | T8 | T8 |
| Drivetrain | FWD | AWD | AWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | ?, 6 | 205, 9 | 205, 9 |
| Tire (rear if not all the same) | 195/65-15 | 225/50-17 | 225/50-17 |
| Total Price | $32,454 | $53,945 | $52,445 |
| Adjustments for Features | 0 | -5,845 | -5,945 |
| Feature-Adjusted Total Price | $32,454 | $48,100 | $46,500 |
| Cost Above Minimum | $0 | $1,600 | $0 |
| Total Invoice | $30,096 | $50,850 | $49,455 |
| Adjustments for Features | 0 | -5,510 | -5,606 |
| Feature-Adjusted Total Invoice | $30,096 | $45,340 | $43,849 |
| Cost Above Minimum | $0 | $1,491 | $0 |
Features Comparison: Toyota Prius vs. BMW 3-Series
| Model Year | 2018 | 2018 | 2018 |
| Model | Prius | 3-Series | 3-Series |
| Trim | Four | 328d | 330i |
| Body | 4dr Hatch | 4dr Wagon | 4dr Wagon |
| Transmission and Drivetrain | |||
| CVT | $1000 | ||
| 8-speed manually-shiftable automatic | $1300 | $1300 | |
| FWD | $0 | ||
| AWD | $1700 | $1700 | |
| Accessories | |||
| Hands-free trunk or liftgate | $100 | $100 | |
| Remote app | $25 | $25 | |
| Remote window/roof operation | $15 | $15 | |
| Brakes, Airbags, and Other Safety | |||
| Automatic braking, high-speed or partial | $200 | ||
| Cross-traffic warning, rear | $100 | ||
| Hill descent control | $250 | $250 | |
| Knee airbag, passenger | $75 | $75 | |
| Lane departure prevention, steering-based | $200 | ||
| Radar- or camera-based collision preparation system | $0 | ||
| Seat cushion airbag, passenger | $75 | ||
| Tires, run-flat | $150 | $150 | |
| Cargo Management | |||
| Air-conditioned storage compartment | $50 | $50 | |
| Cargo area partition net | $40 | $40 | |
| Cargo mat | $40 | ||
| Console with shifter | $150 | $150 | |
| Console without shifter | $150 | ||
| Liftglass or two-piece tailgate | $150 | $150 | |
| Overhead sunglass holder | $25 | ||
| Climate Control | |||
| Automatic air recirculation | $100 | $100 | |
| Dual-zone climate control | $125 | $125 | |
| Heated windshield washer nozzles | $15 | $15 | |
| Rear air vents with manual controls | $150 | $150 | |
| Residual heat | $50 | $50 | |
| Engine / Motor | |||
| Regenerative braking | $0 | $0 | |
| Exterior | |||
| Active grille shutters | $0 | ||
| Panoramic sunroof | $1200 | $1200 | |
| Rear spoiler | $200 | $200 | |
| Sunroof | $900 | ||
| Infotainment | |||
| 4G LTE connectivity | $0 | $0 | |
| Handwriting recognition | $200 | $200 | |
| In-vehicle Internet | $150 | $150 | |
| Media drive | $15 | $15 | |
| Navigation map updates, three years | $0 | $0 | |
| S Voice support | $0 | $0 | |
| Satellite radio | $200 | ||
| Satellite radio - one year subscription | $250 | $250 | |
| Telematics service, such as OnStar | $200 | $200 | |
| Text dictation | $50 | $50 | |
| Voice control for external devices | $0 | $0 | |
| Voice recorder | $0 | $0 | |
| Wi-Fi hotspot | $50 | $50 | |
| Instruments, Lights, and Mirrors | |||
| Auto-dimming driver-side mirror | $75 | $75 | |
| Auto-dimming headlights | $200 | ||
| Compass | $0 | $0 | |
| Detailed driving style feedback | $100 | ||
| Digital instruments | $0 | ||
| Fog lights | $125 | $125 | |
| Interior ambient lighting | $150 | $150 | |
| Large energy flow and fuel economy display | $25 | ||
| LED headlights | $1000 | $1000 | |
| LED headlights, single projector or low beam only | $750 | ||
| Mirror tilt-down in reverse | $25 | $25 | |
| Power-folding mirrors | $50 | $50 | |
| Tachometer | $75 | $75 | |
| Seats and Interior Trim | |||
| Door sill trim plates | $100 | $100 | |
| Illuminated door sill trim plates | $200 | ||
| Leather-wrapped steering wheel | $150 | $150 | |
| Manual thigh support length adjuster, driver seat | $50 | $50 | |
| Manual thigh support length adjuster, passenger seat | $50 | $50 | |
| Memory system, driver seat | $200 | $200 | |
| Power 4-way lumbar adjuster, driver seat | $150 | $150 | |
| Power 4-way lumbar adjuster, passenger seat | $150 | $150 | |
| Power fore-aft adjuster, passenger seat | $100 | $100 | |
| Power height adjuster, passenger seat | $100 | $100 | |
| Power lumbar adjuster, driver seat | $100 | ||
| Power recliner, passenger seat | $100 | $100 | |
| Power seatback bolsters, driver seat | $100 | $100 | |
| Power seatback bolsters, passenger seat | $100 | $100 | |
| Power tilt adjuster, passenger seat | $100 | $100 | |
| Wood trim | $300 | $300 | |
| Transmission | |||
| Launch control | $100 | ||
| Steering-wheel-mounted transmission controls | $100 | $100 | |
| Total Value of Features | $4,265 | $10,110 | $10,210 |
| Value of Feature Adjustments | $0 | $5,845 | $5,945 |
| Value of Feature Adjustments | 0 | -5,510 | -5,606 |
Specifications Comparison: Toyota Prius vs. BMW 3-Series
| Model Year | 2018 | 2018 |
| Model | Prius | 3-Series |
| Body | 4dr Hatch | 4dr Wagon |
| Wheelbase | 106.3 in | 110.6 in |
| Length | 178.7 in | 182.0 in |
| Width | 69.3 in | 71.3 in |
| Height | 58.1 in | 56.3 in |
| Curb Weight | 3,076 lb. | 3,663 lb. |
| Fuel Capacity | 11.3 gal. | 15.8 gal. |
| Row 1 Headroom | 39.4 in | 40.4 in |
| Row 1 Shoulder Room | 55.0 in | 55.1 in |
| Row 1 Hip Room | 53.4 in | 0.0 in |
| Row 1 Legroom | 43.2 in | 42.0 in |
| Row 2 Headroom | 37.4 in | 38.3 in |
| Row 2 Shoulder Room | 53.0 in | 55.1 in |
| Row 2 Hip Room | 51.9 in | 0.0 in |
| Row 2 Legroom | 33.4 in | 35.0 in |
| Cargo Volume, Minimum | 24.6 ft3 | 17.5 ft3 |
| Cargo Volume, Maximum | 62.7 ft3 | 53.0 ft3 |
Option Package Details
Toyota Prius Four
| Advanced Technology Package | ||
| Feature | Value | Requested? |
| Sunroof | 900 | Yes |
| Head-up display (HUD) | 350 | Yes |
| Total Requested | 1250 | 100% |
| Total Not Requested | 0 | 0% |
Option Package Details
BMW 3-Series 328d
| Adaptive cruise control, all-speed | ||
| Feature | Value | Requested? |
| Adaptive cruise control, all-speed | 700 | Yes |
| Forward collision warning | 200 | Yes |
| Total Requested | 900 | 100% |
| Total Not Requested | 0 | 0% |
| Convenience Tier | ||
| Feature | Value | Requested? |
| Power 4-way lumbar adjuster, driver seat | 150 | No |
| Power 4-way lumbar adjuster, passenger seat | 150 | No |
| Proximity key | 250 | Yes |
| Satellite radio - one year subscription | 250 | No |
| Hands-free trunk or liftgate | 100 | No |
| Total Requested | 250 | 28% |
| Total Not Requested | 650 | 72% |
| Premium Tier | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Head-up display (HUD) | 350 | Yes |
| DVD-compatible player | 0 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Media drive | 15 | No |
| In-vehicle Internet | 150 | No |
| Handwriting recognition | 200 | No |
| Siri Eyes Free support | 0 | Yes |
| S Voice support | 0 | No |
| 4G LTE connectivity | 0 | No |
| Navigation map updates, three years | 0 | No |
| Navigation system | 600 | Yes |
| Traffic + travel information | 25 | Yes |
| Remote app | 25 | No |
| Total Requested | 1275 | 77% |
| Total Not Requested | 390 | 23% |
| Wireless charging station | ||
| Feature | Value | Requested? |
| SMS text-to-speech reader | 25 | Yes |
| Voice recorder | 0 | No |
| Wi-Fi hotspot | 50 | No |
| Wireless charging station | 75 | Yes |
| Text dictation | 50 | No |
| Total Requested | 100 | 50% |
| Total Not Requested | 100 | 50% |
| Driving Assistance Package | ||
| Feature | Value | Requested? |
| Lane departure warning | 200 | Yes |
| Automatic braking, low-speed | 200 | Yes |
| Forward collision warning | 200 | Yes |
| Speed limit information | 0 | No |
| Pedestrian detection | 50 | Yes |
| Total Requested | 650 | 100% |
| Total Not Requested | 0 | 0% |
Option Package Details
BMW 3-Series 330i
| Adaptive cruise control, all-speed | ||
| Feature | Value | Requested? |
| Adaptive cruise control, all-speed | 700 | Yes |
| Forward collision warning | 200 | Yes |
| Total Requested | 900 | 100% |
| Total Not Requested | 0 | 0% |
| Convenience Tier | ||
| Feature | Value | Requested? |
| Power 4-way lumbar adjuster, driver seat | 150 | No |
| Power 4-way lumbar adjuster, passenger seat | 150 | No |
| Proximity key | 250 | Yes |
| Satellite radio - one year subscription | 250 | No |
| Hands-free trunk or liftgate | 100 | No |
| Total Requested | 250 | 28% |
| Total Not Requested | 650 | 72% |
| Premium Tier | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Head-up display (HUD) | 350 | Yes |
| DVD-compatible player | 0 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Media drive | 15 | No |
| In-vehicle Internet | 150 | No |
| Handwriting recognition | 200 | No |
| Siri Eyes Free support | 0 | Yes |
| S Voice support | 0 | No |
| 4G LTE connectivity | 0 | No |
| Navigation map updates, three years | 0 | No |
| Navigation system | 600 | Yes |
| Traffic + travel information | 25 | Yes |
| Remote app | 25 | No |
| Total Requested | 1275 | 77% |
| Total Not Requested | 390 | 23% |
| Wireless charging station | ||
| Feature | Value | Requested? |
| SMS text-to-speech reader | 25 | Yes |
| Voice recorder | 0 | No |
| Wi-Fi hotspot | 50 | No |
| Wireless charging station | 75 | Yes |
| Text dictation | 50 | No |
| Total Requested | 100 | 50% |
| Total Not Requested | 100 | 50% |
| Driving Assistance Package | ||
| Feature | Value | Requested? |
| Lane departure warning | 200 | Yes |
| Automatic braking, low-speed | 200 | Yes |
| Forward collision warning | 200 | Yes |
| Speed limit information | 0 | No |
| Pedestrian detection | 50 | Yes |
| Total Requested | 650 | 100% |
| Total Not Requested | 0 | 0% |
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