BMW 3-Series BMW 3-Series 2010 Audi A6 / S6 Audi A6 / S6 2018

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BMW 3-Series vs. Audi A6 / S6 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Audi A6 / S6 Invoice Comparison

Lowest Total Price: $71,455

BMW 3-Series M3   
Difference: $2,685

Lowest Total Invoice: $65,955

BMW 3-Series M3   
Difference: $3,068

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  Down Payment Interest Rate Term
Model Year20102018
Model3-SeriesA6 / S6
TrimM3S6 4.0 TFSI
Body4dr Sedan4dr Sedan
Base Price $55,400 $71,900
Base Invoice $51,150 $66,868
Premium Package 2,000  
Technology Package 3,250  
Folding second row seats 475  
7-speed automated manual 2,900  
Sunshade, rear, power 575 500
Metallic paint (extra cost) 550 575
Wood trim 0  
Leather door panel trim 1,100  
iPod integration 400  
Heated front seats 500  
Sunroof 1,050  
Obstacle detection, rear 380  
HD radio 350  
Rear spoiler 0  
Satellite radio - one year subscription 350  
Cargo mat   190
Premium Package 1,820  
Technology Package 2,960  
Folding second row seats 430  
7-speed automated manual 2,640  
Sunshade, rear, power 525 466
Metallic paint (extra cost) 500 536
Wood trim 0  
Leather door panel trim 1,000  
iPod integration 365  
Heated front seats 455  
Sunroof 955  
Obstacle detection, rear 345  
HD radio 315  
Rear spoiler 0  
Satellite radio - one year subscription 320  
Cargo mat   178
Options (change) 13,880 1,265
Options (change) 12,630 1,180
Destination 875 975
Gas Tax 1,300 0
Total Price $71,455 $74,140
Total Invoice $65,955 $69,023

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: BMW 3-Series vs. Audi A6 / S6

Lowest Adjusted Price and Invoice: Audi A6 / S6 S6 4.0 TFSI
TrueDelta Adjusted Price Difference: $2,065
TrueDelta Adjusted Invoice Difference: $1,354
Model Year20102018
Model3-SeriesA6 / S6
TrimM3S6 4.0 TFSI
Body4dr Sedan4dr Sedan
Engine414hp V8450hp V8
TransmissionS7S7
DrivetrainRWDAWD
EPA Fuel Economy (city/highway)14/20 MPG16/24 MPG
Audio (watts, speakers)?, 6630, 14
Tire (rear if not all the same)245/40-18255/35-20
Total Price$71,455$74,140
Adjustments for Features0-4,750
Feature-Adjusted Total Price$71,455$69,390
Total Invoice$65,955$69,023
Adjustments for Features0-4,422
Feature-Adjusted Total Invoice$65,955$64,601

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Features Comparison: BMW 3-Series vs. Audi A6 / S6

Model Year20102018
Model3-SeriesA6 / S6
TrimM3S6 4.0 TFSI
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
7-speed automated manual$1200$1200
RWD$0 
AWD $1700
Accessories 
Remote window/roof operation$15 
Tilt/telescoping steering wheel, manual$250 
Tilt/telescoping steering wheel, power $350
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0 
Blind spot warning system $200
Collision preparation system, rear $100
Knee airbag, driver $75
Knee airbag, passenger $75
Obstacle detection, front $150
Rearview camera $200
Rollover sensor $50
Secondary collision brake assist $25
Temporary spare tire $150
Cargo Management 
Air-conditioned storage compartment$50 
Cargo net $40
Ski sack$50 
Climate Control 
Rear air vents with automatic controls $250
Rear air vents with manual controls$150 
Rear dual-zone climate control $125
Residual heat $50
Drivetrain 
Limited-slip rear differential$300 
Engine / Motor 
Automatic start / stop $150
Dual-mode exhaust, switchable $500
Regenerative braking $0
Exterior 
Laminated front side windows $200
Rear spoiler$200 
Sport rocker panels (optional)$0 
Infotainment 
4G LTE connectivity $0
Android Auto support $100
Apple CarPlay support $100
Bluetooth audio streaming $25
DVD-compatible player $0
Handwriting recognition $200
In-vehicle Internet $150
iPod integration$100 
Satellite radio $200
Satellite radio - one year subscription$250 
SD Card slot $25
Surround sound $250
Telematics service, such as OnStar$200 
Traffic + travel information $25
Traffic information$25 
USB port $25
Wi-Fi hotspot $50
Instruments, Lights, and Mirrors 
Fog light, rear $100
LED headlights $1000
Steering-linked headlights$150 
Xenon HID headlights$500 
Seats and Interior Trim 
Aluminum trim$100 
Floor mats $75
Illuminated door sill trim plates $200
Manual thigh support length adjuster, driver seat$50 
Manual thigh support length adjuster, passenger seat$50 
Metal pedals $75
Power seatback bolsters, driver seat$100 
Power seatback bolsters, passenger seat$100 
Suspension, Wheels, and Tires 
Adaptive dampers - electrical$500 
Air suspension, auto-leveling and height adjustable $1000
Sport suspension (upgrade) $0
Ultra-sport suspension (upgrade)$0 
Transmission 
Launch control$100 
Total Value of Features$4,440$9,190
Value of Feature Adjustments$0$4,750
Value of Feature Adjustments0-4,422

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Specifications Comparison: BMW 3-Series vs. Audi A6 / S6

Model Year20102018
Model3-SeriesA6 / S6
Body4dr Sedan4dr Sedan
Wheelbase108.7 in114.6 in
Length178.2 in194.2 in
Width71.5 in73.8 in
Height55.9 in57.8 in
Curb Weight3,693 lb.4,398 lb.
Fuel Capacity15.9 gal.19.8 gal.
Row 1 Headroom38.5 in37.2 in
Row 1 Shoulder Room55.4 in57.5 in
Row 1 Legroom41.5 in41.3 in
Row 2 Headroom37.5 in37.8 in
Row 2 Shoulder Room55.1 in56.3 in
Row 2 Legroom34.6 in37.4 in
Cargo Volume12.0 ft314.1 ft3

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Option Package Details
BMW 3-Series M3

Premium Package
FeatureValueRequested?
Leather seating surfaces450Yes
Universal garage door opener100Yes
Telematics service, such as OnStar200No
Bluetooth cell phone link100Yes
Auto-dimming driver-side mirror75Yes
Compass0Yes
Aluminum trim100No
Power-folding mirrors50Yes
Auto-dimming passenger-side mirror75Yes
Total Requested85074%
Total Not Requested30026%
Technology Package
FeatureValueRequested?
Adaptive shocks - electrical500No
Navigation system600Yes
Proximity key250Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15Yes
Electronic systems calibration selector200Yes
Total Requested119070%
Total Not Requested50030%

Option Package Details
Audi A6 / S6 S6 4.0 TFSI

Sunshade, rear, power
FeatureValueRequested?
Sunshade, rear, power225Yes
Sunshades, second row125Yes
Total Requested350100%
Total Not Requested00%

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