BMW 3-Series BMW 3-Series 2014 Kia Optima Kia Optima 2015
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BMW 3-Series vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Kia Optima Invoice Comparison

Lowest Total Price: $35,325

Kia Optima Hybrid EX   
Difference: $22,300

Lowest Total Invoice: $32,825

Kia Optima Hybrid EX   
Difference: $20,375

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  Down Payment Interest Rate Term
Model Year20142015
Model3-SeriesOptima
TrimActiveHybrid 3Hybrid EX
Body4dr Sedan4dr Sedan
Base Price $49,900 $32,150
Base Invoice $46,090 $29,815
Premium Package 2,200  
Navigation system 2,150  
Driver Assistance Package 950  
Cold Weather Package 950  
Metallic paint (extra cost) 550  
Technology Package   2,350
Premium Package 2,000  
Navigation system 1,955  
Driver Assistance Package 865  
Cold Weather Package 865  
Metallic paint (extra cost) 500  
Technology Package   2,185
Options (change) 6,800 2,350
Options (change) 6,185 2,185
Destination 925 825
Total Price $57,625 $35,325
Total Invoice $53,200 $32,825

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation BMW 3-Series dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: BMW 3-Series vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima Hybrid EX
TrueDelta Adjusted Price Difference: $21,005
TrueDelta Adjusted Invoice Difference: $19,179
Model Year20142015
Model3-SeriesOptima
TrimActiveHybrid 3Hybrid EX
Body4dr Sedan4dr Sedan
Engine335hp I6 H159hp I4 H
TransmissionT8T6
DrivetrainRWDFWD
EPA Fuel Economy (city/highway)25/33 MPG36/40 MPG
Audio (watts, speakers)205, 9550, 12
Tire (rear if not all the same)225/45-18215/55-17
Total Price$57,625$35,325
Adjustments for Features-1,2950
Feature-Adjusted Total Price$56,330$35,325
Total Invoice$53,200$32,825
Adjustments for Features-1,1960
Feature-Adjusted Total Invoice$52,004$32,825

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Features Comparison: BMW 3-Series vs. Kia Optima

Model Year20142015
Model3-SeriesOptima
TrimActiveHybrid 3Hybrid EX
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300 
6-speed manually-shiftable automatic $1100
RWD$0 
FWD $0
Accessories 
Hands-free trunk or liftgate$100 
Remote app$25 
Remote window/roof operation$15 
Brakes, Airbags, and Other Safety 
911 assist $25
Blind spot warning system $200
Cross-traffic warning, rear $100
Knee airbag, driver$75 
Knee airbag, passenger$75 
Obstacle detection, front$150 
Tires, run-flat$150 
Vehicle health reports $0
Cargo Management 
Overhead sunglass holder $25
Rear seat pass-through $100
Climate Control 
Automatic air recirculation$100 
Heated windshield washer nozzles$15 
Ionizing air filtration $50
Rain-sensing wipers$175 
Rear air vents $100
Rear air vents with manual controls$150 
Residual heat$50 
Variable intermittent wipers $75
Exterior 
Body kit $0
Bright-finished exhaust tip(s)$25 
Laminated front side windows $200
Panoramic sunroof $1200
Rear spoiler $200
Sunroof$900 
Infotainment 
DVD-compatible player$0 
Handwriting recognition$200 
In-vehicle Internet$150 
Media drive$15 
S Voice support$0 
Satellite radio $200
Satellite radio - one year subscription$250 
Siri Eyes Free support$0 
Surround sound $250
Telematics service, such as OnStar$200 
Text dictation$50 
Traffic + travel information$25 
Traffic information $25
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror$75 
Auto-dimming passenger-side mirror$75 
Detailed driving style feedback $100
Headlight washers$50 
Mirror tilt-down in reverse$25 
Speaker lights $100
Steering-linked headlights$150 
Seats and Interior Trim 
Cooled or ventilated front seats $300
Floor mats$75 
Folding second row seats$300 
Illuminated door sill trim plates $200
Power 4-way lumbar adjuster, driver seat$150 
Power 4-way lumbar adjuster, passenger seat$150 
Power height adjuster, passenger seat$100 
Power lumbar adjuster, driver seat $100
Power tilt adjuster, passenger seat$100 
Wood trim$300 
Suspension, Wheels, and Tires 
Electronic systems calibration selector$200 
Total Value of Features$5,945$4,650
Value of Feature Adjustments$1,295$0
Value of Feature Adjustments-1,1960

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See a complete comparison of BMW 3-Series vs. Kia Optima features.

Specifications Comparison: BMW 3-Series vs. Kia Optima

Model Year20142015
Model3-SeriesOptima
Body4dr Sedan4dr Sedan
Wheelbase110.6 in110.0 in
Length182.5 in190.7 in
Width71.3 in72.1 in
Height56.3 in57.9 in
Curb Weight3,910 lb.3,510 lb.
Fuel Capacity15.8 gal.18.5 gal.
Row 1 Headroom40.3 in40.0 in
Row 1 Shoulder Room55.1 in57.3 in
Row 1 Hip Room0.0 in54.7 in
Row 1 Legroom42.0 in45.5 in
Row 2 Headroom37.7 in37.6 in
Row 2 Shoulder Room55.1 in55.7 in
Row 2 Hip Room0.0 in54.5 in
Row 2 Legroom35.1 in34.7 in
Cargo Volume13.0 ft315.4 ft3

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See a complete comparison of BMW 3-Series vs. Kia Optima specs.

Option Package Details
BMW 3-Series ActiveHybrid 3

Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Hands-free trunk or liftgate100No
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Proximity key250Yes
Satellite radio - one year subscription250No
Total Requested115064%
Total Not Requested65036%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive, large15No
Traffic + travel information25No
Smartphone integration0No
In-vehicle Internet150No
Handwriting recognition200No
App support0Yes
Text dictation50No
Siri Eyes Free support0No
S Voice support0No
Total Requested70061%
Total Not Requested44039%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150No
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested45075%
Total Not Requested15025%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Headlight washers50No
Total Requested50091%
Total Not Requested509%

Option Package Details
Kia Optima Hybrid EX

Technology Package
FeatureValueRequested?
Obstacle detection, rear250Yes
Panoramic sunroof1200No
Blind spot warning system200No
Rear cross-traffic detection100No
Total Requested25014%
Total Not Requested150086%

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