The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $30,400 Kia Optima EX | ||||||
Difference: $4,240 | ||||||
Lowest Total Invoice: $28,459 Kia Optima EX | ||||||
Difference: $2,765 | ||||||
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Model Year | 2006 | 2014 | 2014 | 2014 | 2014 | 2014 |
Model | Pilot | Optima | Optima | Optima | Optima | Optima |
Trim | EX-L | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo |
Body | 4dr SUV | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $31,845 | $23,950 | $31,995 | $25,500 | $27,500 | $35,300 |
Base Invoice | $28,652 | $22,429 | $29,670 | $23,877 | $25,763 | $32,963 |
Navigation system | 2,200 | |||||
Premium Package | 3,300 | 3,300 | ||||
Technology Package | 2,300 | 2,300 | ||||
Cargo net | 50 | 50 | 50 | 50 | 50 | |
Panoramic sunroof | 1,500 | |||||
Premium Tech Package | 5,300 | |||||
Navigation system | 1,977 | |||||
Premium Package | 3,059 | 3,059 | ||||
Technology Package | 2,129 | 2,129 | ||||
Cargo net | 42 | 42 | 42 | 42 | 42 | |
Panoramic sunroof | 1,395 | |||||
Premium Tech Package | 4,919 | |||||
Options (change) | 2,200 | 5,650 | 1,550 | 5,350 | 5,650 | 50 |
Options (change) | 1,977 | 5,230 | 1,437 | 4,961 | 5,230 | 42 |
Destination | 595 | 800 | 800 | 800 | 800 | 800 |
Total Price | $34,640 | $30,400 | $34,345 | $31,650 | $33,950 | $36,150 |
Total Invoice | $31,224 | $28,459 | $31,907 | $29,638 | $31,793 | $33,805 |
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Lowest Adjusted Price and Invoice: Kia Optima EX | ||||||
TrueDelta Adjusted Price Difference: $5,490 | ||||||
TrueDelta Adjusted Invoice Difference: $3,935 | ||||||
Model Year | 2006 | 2014 | 2014 | 2014 | 2014 | 2014 |
Model | Pilot | Optima | Optima | Optima | Optima | Optima |
Trim | EX-L | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo |
Body | 4dr SUV | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 244hp V6 w/DoD | 192hp I4 | 159hp I4 H | 192hp I4 | 274hp I4 | 274hp I4 |
Transmission | A5 | T6 | T6 | T6 | T6 | T6 |
Drivetrain | FWD | FWD | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 155, 7 | ?, 8 | 550, 12 | ?, 8 | ?, 8 | ?, 8 |
Tire (rear if not all the same) | 235/70-16 | 215/55-17 | 215/55-17 | 225/45-18 | 225/45-18 | 225/45-18 |
Total Price | $34,640 | $30,400 | $34,345 | $31,650 | $33,950 | $36,150 |
Adjustments for Features | 0 | -1,250 | -1,650 | -1,450 | -2,150 | -2,750 |
Feature-Adjusted Total Price | $34,640 | $29,150 | $32,695 | $30,200 | $31,800 | $33,400 |
Cost Above Minimum | $0 | $0 | $3,545 | $1,050 | $2,650 | $4,250 |
Total Invoice | $31,224 | $28,459 | $31,907 | $29,638 | $31,793 | $33,805 |
Adjustments for Features | 0 | -1,170 | -1,533 | -1,358 | -2,013 | -2,572 |
Feature-Adjusted Total Invoice | $31,224 | $27,289 | $30,374 | $28,280 | $29,780 | $31,233 |
Cost Above Minimum | $0 | $0 | $3,085 | $991 | $2,491 | $3,944 |
Model Year | 2006 | 2014 | 2014 | 2014 | 2014 | 2014 |
Model | Pilot | Optima | Optima | Optima | Optima | Optima |
Trim | EX-L | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo |
Body | 4dr SUV | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||||||
5-speed automatic | $900 | |||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | $1100 | |
FWD | $0 | $0 | $0 | $0 | $0 | $0 |
Accessories | ||||||
Active noise reduction | $0 | |||||
Heated steering wheel | $100 | $100 | $100 | |||
Proximity key | $250 | $250 | $250 | $250 | $250 | |
Tilt steering wheel, manual | $150 | |||||
Tilt/telescoping steering wheel, manual | $250 | $250 | $250 | $250 | $250 | |
Brakes, Airbags, and Other Safety | ||||||
911 assist | $25 | $25 | $25 | $25 | $25 | |
Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | $0 | $0 | |
Blind spot warning system | $200 | $200 | $200 | $200 | ||
Cross-traffic warning, rear | $100 | $100 | $100 | $100 | ||
Obstacle detection, rear | $250 | $250 | $250 | $250 | ||
Rollover sensor | $50 | |||||
Side curtain airbags | $350 | $350 | $350 | $350 | $350 | |
Side curtain airbags, three rows | $500 | |||||
Vehicle health reports | $0 | $0 | $0 | $0 | $0 | |
Cargo Management | ||||||
Air-conditioned storage compartment | $50 | $50 | $50 | $50 | $50 | |
Console with shifter | $150 | $150 | $150 | $150 | $150 | |
Console without shifter | $150 | |||||
Rear seat pass-through | $100 | |||||
Roof rails | $250 | |||||
Climate Control | ||||||
Dual-zone climate control | $125 | $125 | $125 | $125 | $125 | |
Ionizing air filtration | $50 | $50 | $50 | $50 | $50 | |
Rear air vents | $100 | $100 | $100 | $100 | $100 | |
Rear air vents with manual controls | $150 | |||||
Rear HVAC unit | $400 | |||||
Rear wiper | $175 | |||||
Engine / Motor | ||||||
Automatic start / stop | $150 | |||||
Exterior | ||||||
Body kit | $0 | $0 | $0 | $0 | ||
Bodyside moldings | $75 | |||||
Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | ||
Deep-tinted rear windows | $275 | |||||
Laminated front side windows | $200 | $200 | $200 | $200 | $200 | |
Painted brake calipers (optional) | $0 | |||||
Panoramic sunroof | $1200 | $1200 | $1200 | $1200 | $1200 | |
Rear spoiler | $200 | $200 | $200 | |||
Skid plate (one) | $50 | |||||
Sunroof | $900 | |||||
Infotainment | ||||||
App support | $0 | $0 | $0 | $0 | $0 | |
Aux input | $50 | $50 | $50 | $50 | $50 | |
Bluetooth audio streaming | $25 | $25 | $25 | $25 | $25 | |
Bluetooth cell phone link | $100 | $100 | $100 | $100 | $100 | |
CD changer, in-dash | $325 | |||||
CD player | $125 | $125 | $125 | $125 | $125 | |
HD radio | $50 | $50 | $50 | $50 | $50 | |
MP3-compatible player | $50 | $50 | $50 | $50 | $50 | |
SMS text-to-speech reader | $25 | $25 | $25 | $25 | $25 | |
Surround sound | $250 | $250 | $250 | $250 | $250 | |
Traffic information | $25 | $25 | $25 | $25 | $25 | |
Voice control for external devices | $0 | $0 | $0 | $0 | $0 | |
Instruments, Lights, and Mirrors | ||||||
Auto-dimming rearview mirror | $150 | $150 | $150 | $150 | $150 | |
Automatic headlights | $125 | $125 | $125 | $125 | $125 | |
Automatic-off headlights | $25 | |||||
Compass | $0 | $0 | $0 | $0 | $0 | |
Conversation mirror | $25 | |||||
Detailed driving style feedback | $100 | |||||
Large energy flow and fuel economy display | $25 | |||||
Outside temperature display | $50 | $50 | $50 | $50 | $50 | |
Power-folding mirrors | $50 | $50 | $50 | $50 | $50 | |
Speaker lights | $100 | $100 | $100 | $100 | $100 | |
Trip computer | $150 | $150 | $150 | $150 | $150 | |
Xenon HID headlights | $500 | $500 | $500 | |||
Seats and Interior Trim | ||||||
Cooled or ventilated front seats | $300 | $300 | $300 | $300 | $300 | |
Floor mats | $75 | |||||
Folding second row seats | $300 | $300 | $300 | $300 | $300 | |
Folding third row seats | $600 | |||||
Heated second row seats | $200 | $200 | $200 | $200 | $200 | |
Illuminated door sill trim plates | $200 | $200 | $200 | $200 | ||
Leather-wrapped steering wheel | $150 | $150 | $150 | $150 | $150 | |
Manual fore-aft adjuster, second row seats | $75 | |||||
Manual lumbar adjuster, driver seat | $50 | |||||
Manual recliner, second row seats | $75 | |||||
Manual recliner, third row seats | $125 | |||||
Memory system, driver seat | $200 | $200 | $200 | $200 | $200 | |
Power fore-aft adjuster, passenger seat | $100 | $100 | $100 | $100 | $100 | |
Power lumbar adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | |
Power recliner, passenger seat | $100 | $100 | $100 | $100 | $100 | |
Wood trim | $300 | |||||
Wood/leather-wrapped steering wheel | $150 | |||||
Suspension, Wheels, and Tires | ||||||
Alloy wheels | $350 | $350 | $350 | $350 | ||
Electronic systems calibration selector | $200 | $200 | ||||
Machined alloy wheels | $350 | |||||
Polished alloy wheels | $350 | |||||
Sport suspension (upgrade) | $0 | $0 | $0 | |||
Transmission | ||||||
Steering-wheel-mounted transmission controls | $100 | $100 | $100 | |||
Total Value of Features | $6,400 | $7,650 | $8,050 | $7,850 | $8,550 | $9,150 |
Value of Feature Adjustments | $0 | $1,250 | $1,650 | $1,450 | $2,150 | $2,750 |
Value of Feature Adjustments | 0 | -1,170 | -1,533 | -1,358 | -2,013 | -2,572 |
Model Year | 2006 | 2014 |
Model | Pilot | Optima |
Body | 4dr SUV | 4dr Sedan |
Wheelbase | 106.3 in | 110.0 in |
Length | 188.0 in | 190.7 in |
Width | 77.5 in | 72.1 in |
Height | 70.1 in | 57.9 in |
Curb Weight | 4,265 lb. | 3,238 lb. |
Fuel Capacity | 20.4 gal. | 18.5 gal. |
Row 1 Headroom | 41.9 in | 40.0 in |
Row 1 Shoulder Room | 61.6 in | 57.3 in |
Row 1 Hip Room | 57.5 in | 54.7 in |
Row 1 Legroom | 41.4 in | 45.5 in |
Row 2 Headroom | 40.1 in | 37.6 in |
Row 2 Shoulder Room | 61.4 in | 55.7 in |
Row 2 Hip Room | 56.6 in | 54.5 in |
Row 2 Legroom | 37.4 in | 34.7 in |
Row 3 Headroom | 38.6 in | 0.0 in |
Row 3 Shoulder Room | 59.7 in | 0.0 in |
Row 3 Hip Room | 49.0 in | 0.0 in |
Row 3 Legroom | 30.2 in | 0.0 in |
Cargo Volume, Minimum | 15.9 ft3 | 15.4 ft3 |
Cargo Volume, Behind R2 | 47.6 ft3 | 15.4 ft3 |
Cargo Volume, Maximum | 87.6 ft3 | 15.4 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | No |
Panoramic sunroof | 1200 | No |
Surround sound | 250 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Rearview camera | 200 | Yes |
Infinity, 8 speakers (with subwoofer) | 350 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | No |
911 assist | 25 | No |
Bluetooth audio streaming | 25 | No |
App support | 0 | No |
Total Requested | 400 | 12% |
Total Not Requested | 2975 | 88% |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Obstacle detection, rear | 250 | No |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | No |
Blind spot warning system | 200 | No |
Rear cross-traffic detection | 100 | No |
Total Requested | 700 | 55% |
Total Not Requested | 575 | 45% |
Premium Tech Package | ||
Feature | Value | Requested? |
Panoramic sunroof | 1200 | No |
Navigation system | 600 | Yes |
Obstacle detection, rear | 250 | No |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | No |
Blind spot warning system | 200 | No |
Rear cross-traffic detection | 100 | No |
Surround sound | 250 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Rearview camera | 200 | Yes |
Infinity, 8 speakers (with subwoofer) | 350 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | No |
911 assist | 25 | No |
Bluetooth audio streaming | 25 | No |
App support | 0 | No |
Total Requested | 1100 | 24% |
Total Not Requested | 3450 | 76% |
Premium Package | ||
Feature | Value | Requested? |
Panoramic sunroof | 1200 | No |
Surround sound | 250 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Rearview camera | 200 | Yes |
Infinity, 8 speakers (with subwoofer) | 350 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | No |
911 assist | 25 | No |
Bluetooth audio streaming | 25 | No |
App support | 0 | No |
Total Requested | 400 | 12% |
Total Not Requested | 2875 | 88% |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Obstacle detection, rear | 250 | No |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | No |
Blind spot warning system | 200 | No |
Rear cross-traffic detection | 100 | No |
Total Requested | 700 | 55% |
Total Not Requested | 575 | 45% |