Hyundai Santa Fe Hyundai Santa Fe 2008 Kia Optima Kia Optima 2012

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Hyundai Santa Fe vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Hyundai Santa Fe vs. Kia Optima Invoice Comparison

Lowest Total Price: $28,300

Kia Optima EX   
Difference: $2,840

Lowest Total Invoice: $26,310

Kia Optima EX   
Difference: $2,926

Calculate Payments

  Down Payment Interest Rate Term
Model Year20082012201220122012
ModelSanta FeOptimaOptimaOptimaOptima
TrimLimitedEXEX TurboSXHybrid
Body4dr SUV4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $28,220 $23,200 $25,100 $26,500 $25,700
Base Invoice $26,495 $21,675 $23,455 $24,760 $24,020
Bluetooth cell phone link 325        
Floor mats 120        
Navigation system 1,750 1,400 1,400 1,400  
Premium Package   2,950 2,950 2,950  
Premium Technology Package         5,350
Bluetooth cell phone link 292        
Floor mats 96        
Navigation system 1,628 1,250 1,250 1,250  
Premium Package   2,635 2,635 2,635  
Premium Technology Package         4,780
Options (change) 2,195 4,350 4,350 4,350 5,350
Options (change) 2,016 3,885 3,885 3,885 4,780
Destination 725 750 750 750 750
Total Price $31,140 $28,300 $30,200 $31,600 $31,800
Total Invoice $29,236 $26,310 $28,090 $29,395 $29,550

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: Hyundai Santa Fe vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima EX
TrueDelta Adjusted Price Difference: $3,575
TrueDelta Adjusted Invoice Difference: $3,609
Model Year20082012201220122012
ModelSanta FeOptimaOptimaOptimaOptima
TrimLimitedEXEX TurboSXHybrid
Body4dr SUV4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine242hp V6200hp I4274hp I4274hp I4166hp I4 H
TransmissionT5T6T6T6T6
DrivetrainFWDFWDFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)605, 10550, 12550, 12550, 12550, 12
Tire (rear if not all the same)235/60-18215/55-17215/55-17225/45-18215/55-17
Total Price$31,140$28,300$30,200$31,600$31,800
Adjustments for Features0-735-735-1,360-1,560
Feature-Adjusted Total Price$31,140$27,565$29,465$30,240$30,240
Cost Above Minimum$0$0$1,900$2,675$2,675
Total Invoice$29,236$26,310$28,090$29,395$29,550
Adjustments for Features0-683-684-1,265-1,450
Feature-Adjusted Total Invoice$29,236$25,627$27,406$28,130$28,100
Cost Above Minimum$0$0$1,779$2,503$2,473

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Features Comparison: Hyundai Santa Fe vs. Kia Optima

Model Year20082012201220122012
ModelSanta FeOptimaOptimaOptimaOptima
TrimLimitedEXEX TurboSXHybrid
Body4dr SUV4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000    
6-speed manually-shiftable automatic $1100$1100$1100$1100
FWD$0$0$0$0$0
Accessories 
Heated steering wheel $100$100 $100
Proximity key $250$250$250$250
Brakes, Airbags, and Other Safety 
Brake assist $50$50$50$50
Rearview camera $200$200$200$200
Temporary spare tire$150 $150  
Cargo Management 
Air-conditioned storage compartment $50$50$50$50
Rear seat pass-through    $100
Roof rails$250    
Climate Control 
Automatic air recirculation$100    
Rear wiper$175    
Wiper de-icer$25    
Engine / Motor 
Automatic start / stop    $150
Exterior 
Body kit   $0$0
Bodyside cladding (gray/black)$250    
Bright-finished exhaust tip(s)$25$25$25$25 
Deep-tinted rear windows$275    
Panoramic sunroof $1200$1200$1200$1200
Rear bumper protector$40    
Rear spoiler$200  $200$200
Sunroof$900    
Infotainment 
Aux input $50$50$50$50
Bluetooth audio streaming $25$25$25$25
HD radio $50$50$50$50
Surround sound$250    
Traffic information $25$25$25 
USB port $25$25$25$25
Voice control for nav and audio $100$100$100 
Instruments, Lights, and Mirrors 
Detailed driving style feedback    $100
Interior ambient lighting $150 $150$150
Large energy flow and fuel economy display    $25
Power-folding mirrors $50$50$50$50
Speaker lights $100$100$100$100
Turn signals on or near mirrors $25$25$25$25
Xenon HID headlights   $500$500
Seats and Interior Trim 
Aluminum trim   $100 
Cooled or ventilated front seats $300$300$300$300
Door sill trim plates$100    
Folding second row seats$300$300$300$300 
Heated second row seats $200$200$200$200
Illuminated door sill trim plates   $200$200
Leather seating surfaces$900$900$900 $900
Memory system, driver seat $200$200$200$200
Metal pedals   $75 
Partial leather seating sufaces   $450 
Power fore-aft adjuster, passenger seat $100$100$100$100
Power recliner, passenger seat $100$100$100$100
Suspension, Wheels, and Tires 
Sport suspension (upgrade)   $0 
Transmission 
Steering-wheel-mounted transmission controls   $100 
Total Value of Features$4,940$5,675$5,675$6,300$6,500
Value of Feature Adjustments$0$735$735$1,360$1,560
Value of Feature Adjustments0-683-684-1,265-1,450

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Specifications Comparison: Hyundai Santa Fe vs. Kia Optima

Model Year20082012
ModelSanta FeOptima
Body4dr SUV4dr Sedan
Wheelbase106.3 in110.0 in
Length184.1 in190.7 in
Width74.4 in72.1 in
Height67.9 in57.3 in
Curb Weight3,728 lb.3,207 lb.
Fuel Capacity19.8 gal.18.5 gal.
Row 1 Headroom40.2 in40.0 in
Row 1 Shoulder Room59.5 in57.2 in
Row 1 Hip Room55.8 in54.7 in
Row 1 Legroom42.6 in45.5 in
Row 2 Headroom39.6 in37.6 in
Row 2 Shoulder Room58.6 in55.7 in
Row 2 Hip Room55.0 in54.5 in
Row 2 Legroom36.8 in34.7 in
Row 3 Headroom34.8 in0.0 in
Row 3 Shoulder Room53.9 in0.0 in
Row 3 Hip Room44.6 in0.0 in
Row 3 Legroom31.3 in0.0 in
Cargo Volume,
Minimum
10.0 ft315.4 ft3
Cargo Volume,
Behind R2
34.2 ft315.4 ft3
Cargo Volume,
Maximum
78.2 ft315.4 ft3

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Option Package Details
Kia Optima EX

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100No
Traffic information25No
Total Requested60083%
Total Not Requested12517%
Premium Package
FeatureValueRequested?
Heated steering wheel100No
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50No
HD radio50No
Infinity, 550W, 12 speakers (with subwoofer)350No
Rearview camera200No
Voice control for external devices0No
SMS text-to-speech reader25No
Bluetooth audio streaming25No
Media drive, small5No
Total Requested2006%
Total Not Requested290594%

Option Package Details
Kia Optima EX Turbo

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100No
Traffic information25No
Total Requested60083%
Total Not Requested12517%
Premium Package
FeatureValueRequested?
Heated steering wheel100No
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50No
HD radio50No
Infinity, 550W, 12 speakers (with subwoofer)350No
Rearview camera200No
Voice control for external devices0No
SMS text-to-speech reader25No
Bluetooth audio streaming25No
Media drive, small5No
Total Requested2006%
Total Not Requested290594%

Option Package Details
Kia Optima SX

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100No
Traffic information25No
Total Requested60083%
Total Not Requested12517%
Premium Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50No
HD radio50No
Infinity, 550W, 12 speakers (with subwoofer)350No
Rearview camera200No
Voice control for external devices0No
SMS text-to-speech reader25No
Bluetooth audio streaming25No
Media drive, small5No
Total Requested2007%
Total Not Requested280593%

Option Package Details
Kia Optima Hybrid

Premium Technology Package
FeatureValueRequested?
Navigation system600Yes
Leather seating surfaces900Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Xenon HID headlights500No
Heated steering wheel100No
Compass0Yes
215/55HR17 tires400No
Interior ambient lighting150No
Illuminated door sill trim plates200No
Infinity, 550W, 12 speakers (with subwoofer)350No
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50No
HD radio50No
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Rearview camera200No
Voice control for external devices0No
SMS text-to-speech reader25No
Bluetooth audio streaming25No
Media drive, small5No
Total Requested230036%
Total Not Requested415564%

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