| 1 | 0 | 3 | 4 | 3 | 4 |
Mercury Milan vs. Toyota RAV4 Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Mercury Milan vs. Toyota RAV4 Invoice Comparison
Lowest Total Price: $30,775 Mercury Milan Hybrid | ||||
| Difference: $3,356 | ||||
Lowest Total Invoice: $27,821 Mercury Milan Hybrid | ||||
| Difference: $3,810 | ||||
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| Model Year | 2010 | 2018 | 2018 | 2018 |
| Model | Milan | RAV4 | RAV4 | RAV4 |
| Trim | Hybrid | Hybrid XLE | Hybrid SE | Hybrid Limited |
| Body | 4dr Sedan | 4dr SUV | 4dr SUV | 4dr SUV |
| Base Price | $28,180 | $29,030 | $32,185 | $34,030 |
| Base Invoice | $25,912 | $27,288 | $30,255 | $31,988 |
| Navigation system | 1,775 | |||
| Package 202A / 300A | 3,075 | |||
| All-weather floor mats | 75 | 249 | 249 | 249 |
| Remote start | 345 | 499 | 499 | 499 |
| Convenience Package | 1,905 | |||
| Power driver seat | 880 | |||
| Universal garage door opener | 349 | |||
| Floor mats | 224 | 224 | ||
| Advanced Technology Package | 2,785 | |||
| Navigation system | 1,544 | |||
| Package 202A / 300A | 2,675 | |||
| All-weather floor mats | 65 | 145 | 145 | 145 |
| Remote start | 300 | 310 | 310 | 310 |
| Convenience Package | 1,697 | |||
| Power driver seat | 783 | |||
| Universal garage door opener | 274 | |||
| Floor mats | 139 | 139 | ||
| Advanced Technology Package | 2,479 | |||
| Options (change) | 5,270 | 4,106 | 3,533 | 972 |
| Options (change) | 4,584 | 3,348 | 2,934 | 594 |
| Destination | 725 | 995 | 995 | 995 |
| Gas Tax | -3,400 | 0 | 0 | 0 |
| Total Price | $30,775 | $34,131 | $36,713 | $35,997 |
| Total Invoice | $27,821 | $31,631 | $34,184 | $33,577 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Mercury Milan dealer quotes or Toyota RAV4 dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Mercury Milan vs. Toyota RAV4
| Lowest Adjusted Price: Toyota RAV4 Hybrid XLE | ||||
| Lowest Adjusted Invoice: Mercury Milan Hybrid | ||||
| TrueDelta Adjusted Price Difference: $559 | ||||
| TrueDelta Adjusted Invoice Difference: $182 | ||||
| Model Year | 2010 | 2018 | 2018 | 2018 |
| Model | Milan | RAV4 | RAV4 | RAV4 |
| Trim | Hybrid | Hybrid XLE | Hybrid SE | Hybrid Limited |
| Body | 4dr Sedan | 4dr SUV | 4dr SUV | 4dr SUV |
| Engine | 156hp I4 H | 150hp I4 H | 150hp I4 H | 150hp I4 H |
| Transmission | CVT | CVT | CVT | CVT |
| Drivetrain | FWD | AWD | AWD | AWD |
| EPA Fuel Economy (city/highway) | 41/36 MPG | 34/30 MPG | 34/30 MPG | 34/30 MPG |
| Audio (watts, speakers) | 390, 12 | ?, 6 | 576, 11 | ?, 6 |
| Tire (rear if not all the same) | 225/50-17 | 225/65-17 | 235/55-18 | 235/55-18 |
| Total Price | $30,775 | $34,131 | $36,713 | $35,997 |
| Adjustments for Features | 0 | -3,915 | -5,025 | -5,215 |
| Feature-Adjusted Total Price | $30,775 | $30,216 | $31,688 | $30,782 |
| Cost Above Minimum | $0 | $0 | $1,472 | $566 |
| Total Invoice | $27,821 | $31,631 | $34,184 | $33,577 |
| Adjustments for Features | 0 | -3,628 | -4,679 | -4,864 |
| Feature-Adjusted Total Invoice | $27,821 | $28,003 | $29,505 | $28,713 |
| Cost Above Minimum | $0 | $0 | $1,502 | $710 |
Features Comparison: Mercury Milan vs. Toyota RAV4
| Model Year | 2010 | 2018 | 2018 | 2018 |
| Model | Milan | RAV4 | RAV4 | RAV4 |
| Trim | Hybrid | Hybrid XLE | Hybrid SE | Hybrid Limited |
| Body | 4dr Sedan | 4dr SUV | 4dr SUV | 4dr SUV |
| Transmission and Drivetrain | ||||
| CVT | $1000 | $1000 | $1000 | $1000 |
| FWD | $0 | |||
| AWD | $1700 | $1700 | $1700 | |
| Accessories | ||||
| AC power outlet | $100 | |||
| Adaptive cruise control | $600 | $600 | $600 | |
| Cruise control | $150 | |||
| Keyless entry keypad | $50 | |||
| Power liftgate | $350 | $350 | ||
| Proximity key | $250 | $250 | $250 | |
| Universal garage door opener | $100 | $100 | $100 | |
| Brakes, Airbags, and Other Safety | ||||
| 911 assist | $25 | |||
| Around view cameras | $500 | |||
| Automatic braking, high-speed or partial | $200 | $200 | $200 | |
| Automatic braking, low-speed | $200 | $200 | $200 | |
| Brake assist | $50 | $50 | $50 | |
| Forward collision warning | $200 | $200 | $200 | |
| Knee airbag, driver | $75 | $75 | $75 | |
| Lane departure prevention, steering-based | $200 | $200 | $200 | |
| Lane departure warning | $200 | $200 | $200 | |
| Obstacle detection, front | $150 | $150 | $150 | |
| Pedestrian detection | $50 | $50 | $50 | |
| Perimeter scan | $25 | |||
| Radar- or camera-based collision preparation system | $0 | $0 | $0 | |
| Rearview camera | $200 | $200 | $200 | |
| Rollover sensor | $50 | $50 | $50 | |
| Seat cushion airbag, passenger | $75 | $75 | $75 | |
| Trailer sway control | $25 | $25 | ||
| Vehicle health reports | $0 | |||
| Cargo Management | ||||
| Cargo cover | $75 | $75 | $75 | |
| Cargo mat | $40 | $40 | ||
| Cargo tray | $40 | $40 | $40 | |
| Roof rails | $250 | $250 | $250 | |
| Climate Control | ||||
| Rear wiper | $175 | $175 | $175 | |
| Exterior | ||||
| Bodyside cladding (gray/black) | $250 | $250 | $250 | |
| Bright-finished exhaust tip(s) | $25 | |||
| Deep-tinted rear windows | $275 | $275 | $275 | |
| Wheel-lip moldings | $75 | $75 | $75 | |
| Infotainment | ||||
| App support | $0 | $0 | $0 | |
| HD radio | $50 | $50 | $50 | |
| Media drive | $15 | |||
| Siri Eyes Free support | $0 | $0 | $0 | |
| Surround sound | $250 | $250 | ||
| Voice control for external devices | $0 | |||
| Instruments, Lights, and Mirrors | ||||
| Auto-dimming headlights | $200 | $200 | $200 | |
| Detailed driving style feedback | $100 | |||
| Interior ambient lighting | $150 | |||
| Large color reconfigurable instrument cluster display | $250 | |||
| LED headlights, single projector or low beam only | $750 | $750 | ||
| Tachometer | $75 | |||
| Turn signals on or near mirrors | $25 | $25 | $25 | |
| Seats and Interior Trim | ||||
| Door sill trim plates | $100 | |||
| Folding passenger seat | $150 | |||
| Folding second row seats | $300 | $300 | $300 | |
| Leather seating surfaces | $900 | |||
| Manual lumbar adjuster, driver seat | $50 | |||
| Manual recliner, second row seats | $75 | $75 | $75 | |
| Memory system, driver seat | $200 | |||
| Power fore-aft adjuster, passenger seat | $100 | |||
| Power height adjuster, passenger seat | $100 | |||
| Power lumbar adjuster, driver seat | $100 | $100 | ||
| Power tilt adjuster, passenger seat | $100 | |||
| Synthetic leather seating surfaces | $0 | $0 | ||
| Suspension, Wheels, and Tires | ||||
| Alloy wheels | $350 | $350 | $350 | |
| Chrome-coated alloy wheels | $600 | |||
| Electronic systems calibration selector | $200 | $200 | $200 | |
| Sport suspension (upgrade) | $0 | |||
| Total Value of Features | $4,140 | $8,055 | $9,165 | $9,355 |
| Value of Feature Adjustments | $0 | $3,915 | $5,025 | $5,215 |
| Value of Feature Adjustments | 0 | -3,628 | -4,679 | -4,864 |
Specifications Comparison: Mercury Milan vs. Toyota RAV4
| Model Year | 2010 | 2018 |
| Model | Milan | RAV4 |
| Body | 4dr Sedan | 4dr SUV |
| Wheelbase | 107.4 in | 104.7 in |
| Length | 189.0 in | 183.5 in |
| Width | 72.2 in | 72.6 in |
| Height | 56.9 in | 65.9 in |
| Curb Weight | 3,800 lb. | 3,925 lb. |
| Fuel Capacity | 17.5 gal. | 15.9 gal. |
| Row 1 Headroom | 38.7 in | 39.8 in |
| Row 1 Shoulder Room | 57.4 in | 57.3 in |
| Row 1 Hip Room | 54.0 in | 54.3 in |
| Row 1 Legroom | 42.3 in | 42.6 in |
| Row 2 Headroom | 37.8 in | 38.9 in |
| Row 2 Shoulder Room | 56.5 in | 55.4 in |
| Row 2 Hip Room | 53.3 in | 48.9 in |
| Row 2 Legroom | 37.1 in | 37.2 in |
| Cargo Volume, Minimum | 16.5 ft3 | 38.4 ft3 |
| Cargo Volume, Maximum | 16.5 | 73.4 ft3 |
Option Package Details
Mercury Milan Hybrid
| Package 202A / 300A | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | No |
| Heated front seats | 200 | Yes |
| Sunroof | 900 | Yes |
| Surround sound | 250 | Yes |
| Sony, 390W, 12 speakers (with subwoofer) | 350 | No |
| Rearview camera | 200 | Yes |
| Blind spot warning system | 200 | Yes |
| Rear cross-traffic detection | 100 | Yes |
| Total Requested | 1850 | 60% |
| Total Not Requested | 1250 | 40% |
Option Package Details
Toyota RAV4 Hybrid XLE
| Universal garage door opener | ||
| Feature | Value | Requested? |
| Universal garage door opener | 100 | No |
| Auto-dimming rearview mirror | 150 | Yes |
| Total Requested | 150 | 60% |
| Total Not Requested | 100 | 40% |
| All-weather floor mats | ||
| Feature | Value | Requested? |
| All-weather floor mats | 75 | Yes |
| Cargo tray | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
| Floor mats | ||
| Feature | Value | Requested? |
| Floor mats | 75 | Yes |
| Cargo mat | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
| Convenience Package | ||
| Feature | Value | Requested? |
| Obstacle detection, front | 150 | No |
| Obstacle detection, rear | 250 | Yes |
| Power liftgate | 350 | No |
| Blind spot warning system | 200 | Yes |
| Cross-traffic warning, rear | 100 | Yes |
| Navigation system | 550 | Yes |
| DVD-compatible player | 0 | Yes |
| Voice control for nav and audio | 75 | Yes |
| App support | 0 | No |
| Total Requested | 1175 | 70% |
| Total Not Requested | 500 | 30% |
| Power driver seat | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Power fore-aft adjuster, driver seat | 100 | Yes |
| Power height adjuster, driver seat | 50 | Yes |
| Power tilt adjuster, driver seat | 100 | Yes |
| Power recliner, driver seat | 100 | Yes |
| Total Requested | 550 | 100% |
| Total Not Requested | 0 | 0% |
Option Package Details
Toyota RAV4 Hybrid SE
| All-weather floor mats | ||
| Feature | Value | Requested? |
| All-weather floor mats | 75 | Yes |
| Cargo tray | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
| Advanced Technology Package | ||
| Feature | Value | Requested? |
| Universal garage door opener | 100 | No |
| Auto-dimming rearview mirror | 150 | Yes |
| Obstacle detection, front | 150 | No |
| Obstacle detection, rear | 250 | Yes |
| Surround sound | 250 | Yes |
| JBL, 576W, 11 speakers (with subwoofer) | 350 | No |
| Around view cameras | 300 | No |
| Perimeter scan | 25 | No |
| Navigation system | 550 | Yes |
| DVD-compatible player | 0 | Yes |
| Voice control for nav and audio | 75 | Yes |
| App support | 0 | No |
| Total Requested | 1275 | 58% |
| Total Not Requested | 925 | 42% |
Option Package Details
Toyota RAV4 Hybrid Limited
| Floor mats | ||
| Feature | Value | Requested? |
| Floor mats | 75 | Yes |
| Cargo mat | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
| All-weather floor mats | ||
| Feature | Value | Requested? |
| All-weather floor mats | 75 | Yes |
| Cargo tray | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
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