| 1 | 0 | 3 | 4 | 3 | 4 |
Toyota RAV4 vs. Jeep Wrangler Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Toyota RAV4 vs. Jeep Wrangler Invoice Comparison
Lowest Total Price: $31,353 Toyota RAV4 Limited | |||
| Difference: $5,332 | |||
Lowest Total Invoice: $29,213 Toyota RAV4 Limited | |||
| Difference: $5,204 | |||
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| Model Year | 2012 | 2012 | 2012 |
| Model | RAV4 | Wrangler | Wrangler |
| Trim | Limited | Unlimited Sahara | Unlimited Rubicon |
| Body | 4dr SUV | 4dr SUV | 4dr SUV |
| Base Price | $25,330 | $30,745 | $33,570 |
| Base Invoice | $23,684 | $29,028 | $31,599 |
| 3.5L V6 | 1,920 | ||
| Premium Plus Value Package | 1,175 | ||
| Floor mats | 199 | ||
| Remote start | 529 | 495 | 495 |
| AWD | 1,390 | ||
| Media Center 730N | 1,845 | 1,845 | |
| 5-speed shiftable automatic | 1,125 | 1,125 | |
| Leather seating surfaces | 900 | 900 | |
| Automatic climate control, front | 155 | 155 | |
| Front side airbags | 495 | 495 | |
| 3.5L V6 | 1,794 | ||
| Premium Plus Value Package | 1,119 | ||
| Floor mats | 126 | ||
| Remote start | 380 | 441 | 441 |
| AWD | 1,300 | ||
| Media Center 730N | 1,642 | 1,642 | |
| 5-speed shiftable automatic | 1,001 | 1,001 | |
| Leather seating surfaces | 801 | 801 | |
| Automatic climate control, front | 138 | 138 | |
| Front side airbags | 441 | 441 | |
| Options (change) | 5,213 | 5,015 | 5,015 |
| Options (change) | 4,719 | 4,464 | 4,464 |
| Destination | 810 | 925 | 925 |
| Total Price | $31,353 | $36,685 | $39,510 |
| Total Invoice | $29,213 | $34,417 | $36,988 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Toyota RAV4 dealer quotes or Jeep Wrangler dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Toyota RAV4 vs. Jeep Wrangler
| Lowest Adjusted Price and Invoice: Toyota RAV4 Limited | |||
| TrueDelta Adjusted Price Difference: $6,697 | |||
| TrueDelta Adjusted Invoice Difference: $6,476 | |||
| Model Year | 2012 | 2012 | 2012 |
| Model | RAV4 | Wrangler | Wrangler |
| Trim | Limited | Unlimited Sahara | Unlimited Rubicon |
| Body | 4dr SUV | 4dr SUV | 4dr SUV |
| Engine | 269hp V6 | 285hp V6 | 285hp V6 |
| Transmission | A5 | T5 | T5 |
| Drivetrain | AWD | 4WD, PT w/4L | 4WD, PT w/4L |
| EPA Fuel Economy (city/highway) | 19/26 MPG | 17/21 MPG | 17/21 MPG |
| Audio (watts, speakers) | ?, 6 | 368, 7 | 368, 7 |
| Tire (rear if not all the same) | 225/65-17 | 255/70-18 | 255/75-17 |
| Total Price | $31,353 | $36,685 | $39,510 |
| Adjustments for Features | -1,365 | 0 | -600 |
| Feature-Adjusted Total Price | $29,988 | $36,685 | $38,910 |
| Cost Above Minimum | $0 | $0 | $2,225 |
| Total Invoice | $29,213 | $34,417 | $36,988 |
| Adjustments for Features | -1,272 | 0 | -562 |
| Feature-Adjusted Total Invoice | $27,941 | $34,417 | $36,426 |
| Cost Above Minimum | $0 | $0 | $2,009 |
Features Comparison: Toyota RAV4 vs. Jeep Wrangler
| Model Year | 2012 | 2012 | 2012 |
| Model | RAV4 | Wrangler | Wrangler |
| Trim | Limited | Unlimited Sahara | Unlimited Rubicon |
| Body | 4dr SUV | 4dr SUV | 4dr SUV |
| Transmission and Drivetrain | |||
| 5-speed automatic | $900 | ||
| 5-speed manually-shiftable automatic | $1000 | $1000 | |
| AWD | $1700 | ||
| 4WD, part-time w/low range | $1700 | $1700 | |
| Accessories | |||
| Proximity key | $250 | ||
| Tilt steering wheel, manual | $150 | $150 | |
| Tilt/telescoping steering wheel, manual | $250 | ||
| Brakes, Airbags, and Other Safety | |||
| Roll bar | $200 | $200 | |
| Rollover sensor | $50 | ||
| Side curtain airbags | $350 | ||
| Cargo Management | |||
| Cargo cover | $75 | ||
| Cargo mat | $40 | ||
| Cargo net | $40 | ||
| Overhead sunglass holder | $25 | ||
| Roof rack | $300 | ||
| Climate Control | |||
| Dual-zone climate control | $125 | ||
| Interior air filter | $0 | ||
| Rear defrost | $200 | ||
| Rear wiper | $175 | ||
| Drivetrain | |||
| Heavy-duty front axle (optional) | $0 | ||
| Limited-slip rear differential | $300 | ||
| Lockable center differential | $150 | ||
| Lockable front differential | $150 | ||
| Lockable rear differential | $150 | ||
| Exterior | |||
| External spare tire shell | $100 | ||
| Rear bumper protector | $40 | ||
| Rear spoiler | $200 | ||
| Removable soft top | $2000 | $2000 | |
| Skid plates | $150 | $150 | |
| Sunroof | $900 | ||
| Tow hook(s), front | $40 | $40 | |
| Tow hook(s), rear | $25 | $25 | |
| Tubular side steps | $350 | ||
| Wheel-lip moldings | $75 | ||
| Infotainment | |||
| App support | $0 | ||
| Audio controls on steering wheel | $125 | ||
| DVD-compatible player | $0 | $0 | |
| HD radio | $50 | ||
| Media drive | $15 | $15 | |
| Satellite radio | $200 | ||
| Satellite radio - one year subscription | $250 | $250 | |
| SMS text-to-speech reader | $25 | ||
| Voice control for external devices | $0 | $0 | |
| Instruments, Lights, and Mirrors | |||
| Automatic headlights | $125 | ||
| Compass | $0 | $0 | |
| Illuminated visor mirror, driver | $50 | ||
| Illuminated visor mirror, passenger | $50 | ||
| Power mirrors | $150 | ||
| Trip computer | $150 | $150 | |
| Turn signals on or near mirrors | $25 | ||
| Seats and Interior Trim | |||
| Center armrest(s), second row | $50 | ||
| Manual fore-aft adjuster, second row seats | $75 | ||
| Manual height adjuster, driver seat | $50 | $50 | |
| Manual recliner, second row seats | $75 | ||
| Power fore-aft adjuster, driver seat | $100 | ||
| Power height adjuster, driver seat | $100 | ||
| Power lumbar adjuster, driver seat | $100 | ||
| Power recliner, driver seat | $100 | ||
| Power tilt adjuster, driver seat | $100 | ||
| Suspension, Wheels, and Tires | |||
| All-terrain tires | $0 | $0 | |
| Alloy wheels | $350 | $350 | |
| Disconnectable stabilizer bars | $350 | ||
| Machined alloy wheels | $350 | ||
| Off-road suspension (upgrade) | $0 | ||
| White-letter tires | $0 | $0 | |
| Total Value of Features | $7,795 | $6,430 | $7,030 |
| Value of Feature Adjustments | $1,365 | $0 | $600 |
| Value of Feature Adjustments | -1,272 | 0 | -562 |
Specifications Comparison: Toyota RAV4 vs. Jeep Wrangler
| Model Year | 2012 | 2012 |
| Model | RAV4 | Wrangler |
| Body | 4dr SUV | 4dr SUV |
| Wheelbase | 104.7 in | 116.0 in |
| Length | 181.1 in | 184.4 in |
| Width | 71.5 in | 73.9 in |
| Height | 66.3 in | 72.3 in |
| Curb Weight | 3,680 lb. | 4,100 lb. |
| Fuel Capacity | 15.9 gal. | 21.6 gal. |
| Row 1 Headroom | 40.8 in | 41.3 in |
| Row 1 Shoulder Room | 57.1 in | 55.8 in |
| Row 1 Hip Room | 53.8 in | 55.6 in |
| Row 1 Legroom | 41.8 in | 41.0 in |
| Row 2 Headroom | 39.7 in | 40.3 in |
| Row 2 Shoulder Room | 55.3 in | 56.8 in |
| Row 2 Hip Room | 52.4 in | 56.7 in |
| Row 2 Legroom | 38.3 in | 37.2 in |
| Row 3 Headroom | 37.2 in | 0.0 in |
| Row 3 Shoulder Room | 52.6 in | 0.0 in |
| Row 3 Hip Room | 43.3 in | 0.0 in |
| Row 3 Legroom | 30.0 in | 0.0 in |
| Cargo Volume, Minimum | 12.3 ft3 | 46.4 ft3 |
| Cargo Volume, Behind R2 | 37.2 ft3 | 46.4 ft3 |
| Cargo Volume, Maximum | 73.0 ft3 | 82.0 ft3 |
Option Package Details
Toyota RAV4 Limited
| Premium Plus Value Package | ||
| Feature | Value | Requested? |
| Sunroof | 900 | No |
| Daytime running lights (optional) | 0 | No |
| AC power outlet | 100 | Yes |
| Leather seating surfaces | 900 | Yes |
| Heated front seats | 200 | Yes |
| Power fore-aft adjuster, driver seat | 100 | No |
| Power height adjuster, driver seat | 50 | No |
| Power tilt adjuster, driver seat | 100 | No |
| Power recliner, driver seat | 100 | No |
| Power lumbar adjuster, driver seat | 100 | No |
| Total Requested | 1200 | 47% |
| Total Not Requested | 1350 | 53% |
Option Package Details
Jeep Wrangler Unlimited Sahara
| Leather seating surfaces | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Heated front seats | 200 | Yes |
| Total Requested | 1100 | 100% |
| Total Not Requested | 0 | 0% |
| Media Center 730N | ||
| Feature | Value | Requested? |
| Voice control for nav and audio | 100 | Yes |
| Traffic + travel information | 25 | Yes |
| Bluetooth cell phone link | 100 | Yes |
| Voice control for external devices | 0 | No |
| USB port | 25 | Yes |
| Bluetooth audio streaming | 25 | Yes |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | No |
| Media drive, large | 15 | No |
| Total Requested | 875 | 98% |
| Total Not Requested | 15 | 2% |
Option Package Details
Jeep Wrangler Unlimited Rubicon
| Leather seating surfaces | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Heated front seats | 200 | Yes |
| Total Requested | 1100 | 100% |
| Total Not Requested | 0 | 0% |
| Media Center 730N | ||
| Feature | Value | Requested? |
| Voice control for nav and audio | 100 | Yes |
| Traffic + travel information | 25 | Yes |
| Bluetooth cell phone link | 100 | Yes |
| Voice control for external devices | 0 | No |
| USB port | 25 | Yes |
| Bluetooth audio streaming | 25 | Yes |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | No |
| Media drive, large | 15 | No |
| Total Requested | 875 | 98% |
| Total Not Requested | 15 | 2% |
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