| 1 | 0 | 3 | 4 | 3 | 4 |
Toyota RAV4 vs. Kia Soul Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Toyota RAV4 vs. Kia Soul Invoice Comparison
Lowest Total Price: $24,890 Kia Soul + | |||
| Difference: $3,160 | |||
Lowest Total Invoice: $23,475 Kia Soul + | |||
| Difference: $2,665 | |||
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| Model Year | 2010 | 2014 | 2014 |
| Model | RAV4 | Soul | Soul |
| Trim | Limited | + | ! |
| Body | 4dr SUV | 4dr Hatch | 4dr Hatch |
| Base Price | $24,665 | $18,400 | $20,500 |
| Base Invoice | $23,061 | $17,523 | $19,521 |
| Limited Extra Value Package | 870 | ||
| Rearview camera | 475 | ||
| Navigation system | 1,240 | ||
| Universal garage door opener | 350 | ||
| UVO e-Services Package | 500 | ||
| Audio Package | 1,400 | ||
| Primo Package | 3,000 | ||
| Cargo net | 50 | 50 | |
| Rear spoiler | 395 | 395 | |
| Sun & Sound Package | 2,600 | ||
| The Whole Shabang Package | 2,500 | ||
| Rear bumper protector, clear tape | 75 | ||
| Limited Extra Value Package | 819 | ||
| Rearview camera | 380 | ||
| Navigation system | 1,080 | ||
| Universal garage door opener | 291 | ||
| UVO e-Services Package | 465 | ||
| Audio Package | 1,292 | ||
| Primo Package | 2,740 | ||
| Cargo net | 42 | 42 | |
| Rear spoiler | 327 | 327 | |
| Sun & Sound Package | 2,378 | ||
| The Whole Shabang Package | 2,325 | ||
| Rear bumper protector, clear tape | 62 | ||
| Options (change) | 2,585 | 5,695 | 5,620 |
| Options (change) | 2,279 | 5,157 | 5,134 |
| Destination | 800 | 795 | 795 |
| Total Price | $28,050 | $24,890 | $26,915 |
| Total Invoice | $26,140 | $23,475 | $25,450 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Toyota RAV4 dealer quotes or Kia Soul dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Toyota RAV4 vs. Kia Soul
| Lowest Adjusted Price and Invoice: Kia Soul + | |||
| TrueDelta Adjusted Price Difference: $4,145 | |||
| TrueDelta Adjusted Invoice Difference: $3,594 | |||
| Model Year | 2010 | 2014 | 2014 |
| Model | RAV4 | Soul | Soul |
| Trim | Limited | + | ! |
| Body | 4dr SUV | 4dr Hatch | 4dr Hatch |
| Engine | 179hp I4 | 164hp I4 | 164hp I4 |
| Transmission | A4 | T6 | T6 |
| Drivetrain | FWD | FWD | FWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | ?, 6 | 350, 10 | 350, 10 |
| Tire (rear if not all the same) | 225/65-17 | 215/55-17 | 235/45-18 |
| Total Price | $28,050 | $24,890 | $26,915 |
| Adjustments for Features | 0 | -985 | -1,510 |
| Feature-Adjusted Total Price | $28,050 | $23,905 | $25,405 |
| Cost Above Minimum | $0 | $0 | $1,500 |
| Total Invoice | $26,140 | $23,475 | $25,450 |
| Adjustments for Features | 0 | -929 | -1,428 |
| Feature-Adjusted Total Invoice | $26,140 | $22,546 | $24,022 |
| Cost Above Minimum | $0 | $0 | $1,476 |
Features Comparison: Toyota RAV4 vs. Kia Soul
| Model Year | 2010 | 2014 | 2014 |
| Model | RAV4 | Soul | Soul |
| Trim | Limited | + | ! |
| Body | 4dr SUV | 4dr Hatch | 4dr Hatch |
| Transmission and Drivetrain | |||
| 4-speed automatic | $800 | ||
| 6-speed manually-shiftable automatic | $1100 | $1100 | |
| FWD | $0 | $0 | $0 |
| Accessories | |||
| AC power outlet | $100 | ||
| Heated steering wheel | $100 | $100 | |
| Universal garage door opener | $100 | ||
| Brakes, Airbags, and Other Safety | |||
| 911 assist | $25 | $25 | |
| Full-size spare tire | $225 | ||
| Vehicle health reports | $0 | $0 | |
| Cargo Management | |||
| Air-conditioned storage compartment | $50 | ||
| Roof rack | $300 | ||
| Climate Control | |||
| Dual-zone climate control | $125 | ||
| Interior air filter | $0 | ||
| Ionizing air filtration | $50 | $50 | |
| Exterior | |||
| External spare tire shell | $100 | ||
| Externally-mounted spare | $0 | ||
| Panoramic sunroof | $1200 | $1200 | |
| Rear bumper protector | $40 | ||
| Rear bumper protector, clear tape | $25 | ||
| Sunroof | $900 | ||
| Wheel-lip moldings | $75 | ||
| Infotainment | |||
| App support | $0 | $0 | |
| Bluetooth audio streaming | $25 | $25 | |
| HD radio | $50 | $50 | |
| SMS text-to-speech reader | $25 | $25 | |
| USB port | $25 | $25 | |
| Voice control for external devices | $0 | $0 | |
| Voice control for nav and audio | $100 | $100 | |
| Instruments, Lights, and Mirrors | |||
| Compass | $0 | ||
| Power-folding mirrors | $50 | ||
| Speaker lights | $100 | $100 | |
| Trip computer | $150 | $150 | |
| Xenon HID headlights | $500 | ||
| Seats and Interior Trim | |||
| Cooled or ventilated front seats | $300 | $300 | |
| Heated second row seats | $200 | $200 | |
| Manual fore-aft adjuster, second row seats | $75 | ||
| Manual recliner, second row seats | $75 | ||
| Upholstered instrument cluster hood | $50 | $50 | |
| Suspension, Wheels, and Tires | |||
| Electronic systems calibration selector | $200 | $200 | |
| Total Value of Features | $2,815 | $3,800 | $4,325 |
| Value of Feature Adjustments | $0 | $985 | $1,510 |
| Value of Feature Adjustments | 0 | -929 | -1,428 |
Specifications Comparison: Toyota RAV4 vs. Kia Soul
| Model Year | 2010 | 2014 |
| Model | RAV4 | Soul |
| Body | 4dr SUV | 4dr Hatch |
| Wheelbase | 104.7 in | 101.2 in |
| Length | 181.1 in | 163.0 in |
| Width | 71.5 in | 70.9 in |
| Height | 66.3 in | 63.0 in |
| Curb Weight | 3,361 lb. | 2,715 lb. |
| Fuel Capacity | 15.9 gal. | 14.2 gal. |
| Row 1 Headroom | 40.8 in | 39.6 in |
| Row 1 Shoulder Room | 57.1 in | 55.5 in |
| Row 1 Hip Room | 53.8 in | 53.2 in |
| Row 1 Legroom | 41.8 in | 40.9 in |
| Row 2 Headroom | 39.7 in | 39.5 in |
| Row 2 Shoulder Room | 55.3 in | 54.7 in |
| Row 2 Hip Room | 52.4 in | 49.3 in |
| Row 2 Legroom | 38.3 in | 39.1 in |
| Row 3 Headroom | 37.2 in | 0.0 in |
| Row 3 Shoulder Room | 52.6 in | 0.0 in |
| Row 3 Hip Room | 43.3 in | 0.0 in |
| Row 3 Legroom | 30.0 in | 0.0 in |
| Cargo Volume, Minimum | 12.3 ft3 | 24.2 ft3 |
| Cargo Volume, Behind R2 | 37.2 ft3 | 24.2 ft3 |
| Cargo Volume, Maximum | 73.0 ft3 | 61.3 ft3 |
Option Package Details
Toyota RAV4 Limited
| Limited Extra Value Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Sunroof | 900 | Yes |
| Bluetooth cell phone link | 100 | Yes |
| AC power outlet | 100 | No |
| Daytime running lights (optional) | 0 | No |
| JBL, 9 speakers (with subwoofer) | 350 | No |
| Leather seating surfaces | 900 | Yes |
| Power recliner, driver seat | 100 | Yes |
| Power lumbar adjuster, driver seat | 100 | Yes |
| Power fore-aft adjuster, driver seat | 100 | Yes |
| Power height adjuster, driver seat | 50 | Yes |
| Power tilt adjuster, driver seat | 100 | Yes |
| Total Requested | 2550 | 85% |
| Total Not Requested | 450 | 15% |
Option Package Details
Kia Soul +
| Universal garage door opener | ||
| Feature | Value | Requested? |
| Universal garage door opener | 100 | No |
| Auto-dimming rearview mirror | 150 | Yes |
| Compass | 0 | No |
| Total Requested | 150 | 60% |
| Total Not Requested | 100 | 40% |
| UVO e-Services Package | ||
| Feature | Value | Requested? |
| Automatic headlights | 100 | Yes |
| Rearview camera | 200 | Yes |
| Voice control for external devices | 0 | No |
| SMS text-to-speech reader | 25 | No |
| Vehicle health reports | 0 | No |
| 911 assist | 25 | No |
| Bluetooth audio streaming | 25 | No |
| App support | 0 | No |
| Total Requested | 300 | 80% |
| Total Not Requested | 75 | 20% |
| Audio Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Automatic climate control, front | 200 | Yes |
| Leather-wrapped steering wheel | 150 | Yes |
| Voice control for nav and audio | 100 | No |
| Special interior trim | 0 | No |
| Traffic information | 25 | Yes |
| HD radio | 50 | No |
| Upholstered instrument cluster hood | 50 | No |
| Ionizing air filtration | 50 | No |
| Speaker lights | 100 | No |
| Infinity, 350W, 10 speakers (with subwoofer) | 350 | No |
| Total Requested | 975 | 58% |
| Total Not Requested | 700 | 42% |
| Primo Package | ||
| Feature | Value | Requested? |
| Fog lights | 125 | Yes |
| Panoramic sunroof | 1200 | No |
| Power fore-aft adjuster, driver seat | 100 | Yes |
| Power height adjuster, driver seat | 50 | Yes |
| Power tilt adjuster, driver seat | 100 | Yes |
| Power recliner, driver seat | 100 | Yes |
| Power lumbar adjuster, driver seat | 100 | Yes |
| Leather seating surfaces | 900 | Yes |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | No |
| Cooled or ventilated front seats | 300 | No |
| Heated steering wheel | 100 | No |
| Proximity key | 250 | Yes |
| Engine immobilizer (optional) | 0 | No |
| Total Requested | 1925 | 52% |
| Total Not Requested | 1800 | 48% |
Option Package Details
Kia Soul !
| Sun & Sound Package | ||
| Feature | Value | Requested? |
| Panoramic sunroof | 1200 | No |
| Navigation system | 600 | Yes |
| Automatic climate control, front | 200 | Yes |
| Voice control for nav and audio | 100 | No |
| Traffic information | 25 | Yes |
| HD radio | 50 | No |
| Ionizing air filtration | 50 | No |
| Speaker lights | 100 | No |
| Infinity, 350W, 10 speakers (with subwoofer) | 350 | No |
| Total Requested | 825 | 31% |
| Total Not Requested | 1850 | 69% |
| The Whole Shabang Package | ||
| Feature | Value | Requested? |
| Xenon HID headlights | 500 | No |
| Upgraded instruments | 0 | No |
| Leather seating surfaces | 900 | Yes |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | No |
| Cooled or ventilated front seats | 300 | No |
| Heated steering wheel | 100 | No |
| Proximity key | 250 | Yes |
| Engine immobilizer (optional) | 0 | No |
| Total Requested | 1350 | 55% |
| Total Not Requested | 1100 | 45% |
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