Toyota RAV4 Toyota RAV4 2013 Kia Soul Kia Soul 2014

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Toyota RAV4 vs. Kia Soul Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota RAV4 vs. Kia Soul Invoice Comparison

Lowest Total Price: $24,455

Kia Soul !   
Difference: $4,704

Lowest Total Invoice: $23,156

Kia Soul !   
Difference: $4,032

Calculate Payments

  Down Payment Interest Rate Term
Model Year201320142014
ModelRAV4SoulSoul
TrimLimited+!
Body4dr SUV4dr Hatch4dr Hatch
Base Price $27,010 $18,400 $20,500
Base Invoice $25,254 $17,523 $19,521
Entune 1,030    
Cargo net 49 50 50
Floor mats 225 115 115
UVO e-Services Package   500  
Audio Package   1,400  
Primo Package   3,000  
Universal garage door opener   350  
Rear spoiler   395 395
Sun & Sound Package     2,600
Entune 917    
Cargo net 32 42 42
Floor mats 140 93 93
UVO e-Services Package   465  
Audio Package   1,292  
Primo Package   2,740  
Universal garage door opener   291  
Rear spoiler   327 327
Sun & Sound Package     2,378
Options (change) 1,304 5,810 3,160
Options (change) 1,089 5,250 2,840
Destination 845 795 795
Total Price $29,159 $25,005 $24,455
Total Invoice $27,188 $23,568 $23,156

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Toyota RAV4 dealer quotes or Kia Soul dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Toyota RAV4 vs. Kia Soul

Lowest Adjusted Price and Invoice: Kia Soul +
TrueDelta Adjusted Price Difference: $4,639
TrueDelta Adjusted Invoice Difference: $4,092
Model Year201320142014
ModelRAV4SoulSoul
TrimLimited+!
Body4dr SUV4dr Hatch4dr Hatch
Engine176hp I4164hp I4164hp I4
TransmissionT6T6T6
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)24/31 MPG23/31 MPG23/31 MPG
Audio (watts, speakers)?, 6350, 10350, 10
Tire (rear if not all the same)235/55-18215/55-17235/45-18
Total Price$29,159$25,005$24,455
Adjustments for Features-1,465-1,9500
Feature-Adjusted Total Price$27,694$23,055$24,455
Cost Above Minimum$0$0$1,400
Total Invoice$27,188$23,568$23,156
Adjustments for Features-1,366-1,8380
Feature-Adjusted Total Invoice$25,822$21,730$23,156
Cost Above Minimum$0$0$1,426

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Features Comparison: Toyota RAV4 vs. Kia Soul

Model Year201320142014
ModelRAV4SoulSoul
TrimLimited+!
Body4dr SUV4dr Hatch4dr Hatch
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100$1100
FWD$0$0$0
Accessories 
Heated steering wheel $100 
Power liftgate$350  
Proximity key$250$250 
Universal garage door opener $100 
Brakes, Airbags, and Other Safety 
911 assist $25$25
Knee airbag, driver$75  
Seat cushion airbag, passenger$75  
Temporary spare tire$150  
Vehicle health reports $0$0
Cargo Management 
Air-conditioned storage compartment  $50
Cargo mat$40  
Overhead sunglass holder $25$25
Roof rails$250  
Climate Control 
Dual-zone climate control$125  
Interior air filter$0  
Ionizing air filtration $50$50
Exterior 
Bodyside cladding (gray/black)$250  
Panoramic sunroof $1200$1200
Sunroof$900  
Wheel-lip moldings$75  
Infotainment 
DVD-compatible player$0  
Traffic + travel information$25  
Traffic information $25$25
Voice control for external devices $0$0
Instruments, Lights, and Mirrors 
Compass $0 
Power-folding mirrors  $50
Speaker lights $100$100
Seats and Interior Trim 
Cooled or ventilated front seats $300 
Heated front seats$200$200 
Heated second row seats $200 
Leather seating surfaces $900 
Manual recliner, second row seats$75  
Memory system, driver seat$200  
Synthetic leather seating surfaces$0  
Upholstered instrument cluster hood $50$50
Total Value of Features$4,140$4,625$2,675
Value of Feature Adjustments$1,465$1,950$0
Value of Feature Adjustments-1,366-1,8380

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Specifications Comparison: Toyota RAV4 vs. Kia Soul

Model Year20132014
ModelRAV4Soul
Body4dr SUV4dr Hatch
Wheelbase104.7 in101.2 in
Length179.9 in163.0 in
Width72.6 in70.9 in
Height65.4 in63.0 in
Curb Weight3,435 lb.2,879 lb.
Fuel Capacity15.9 gal.14.2 gal.
Row 1 Headroom39.8 in39.6 in
Row 1 Shoulder Room57.3 in55.5 in
Row 1 Hip Room54.2 in53.2 in
Row 1 Legroom42.6 in40.9 in
Row 2 Headroom38.9 in39.5 in
Row 2 Shoulder Room55.4 in54.7 in
Row 2 Hip Room48.8 in49.3 in
Row 2 Legroom37.2 in39.1 in
Cargo Volume,
Minimum
38.4 ft324.2 ft3
Cargo Volume,
Maximum
73.4 ft361.3 ft3

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Option Package Details
Toyota RAV4 Limited

Entune
FeatureValueRequested?
Navigation system600Yes
Satellite radio200Yes
DVD-compatible player0No
Voice control for nav and audio100Yes
HD radio50Yes
SMS text-to-speech reader25Yes
Traffic + travel information25No
App support0Yes
Total Requested97598%
Total Not Requested252%

Option Package Details
Kia Soul +

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100No
Auto-dimming rearview mirror150Yes
Compass0No
Total Requested15060%
Total Not Requested10040%
UVO e-Services Package
FeatureValueRequested?
Automatic headlights100Yes
Voice control for external devices0No
SMS text-to-speech reader25Yes
Vehicle health reports0No
911 assist25No
Bluetooth audio streaming25Yes
App support0Yes
Rearview camera200Yes
Total Requested35093%
Total Not Requested257%
Audio Package
FeatureValueRequested?
Navigation system600Yes
Automatic climate control, front200Yes
Leather-wrapped steering wheel150Yes
Voice control for nav and audio100Yes
Special interior trim0No
Traffic information25Yes
HD radio50Yes
Upholstered instrument cluster hood50No
Ionizing air filtration50No
Speaker lights100No
Infinity, 350W, 10 speakers (with subwoofer)350No
Total Requested112567%
Total Not Requested55033%
Primo Package
FeatureValueRequested?
Fog lights125Yes
Panoramic sunroof1200No
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power lumbar adjuster, driver seat100Yes
Power fore-aft adjuster, driver seat100Yes
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Heated steering wheel100No
Proximity key250Yes
Engine immobilizer (optional)0No
Leather seating surfaces900No
Total Requested102528%
Total Not Requested270072%

Option Package Details
Kia Soul !

Sun & Sound Package
FeatureValueRequested?
Panoramic sunroof1200No
Automatic climate control, front200Yes
Voice control for nav and audio100Yes
Traffic information25Yes
HD radio50Yes
Ionizing air filtration50No
Speaker lights100No
Navigation system600Yes
Infinity, 350W, 10 speakers (with subwoofer)350No
Total Requested97536%
Total Not Requested170064%

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