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Toyota RAV4 vs. Kia Soul Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota RAV4 vs. Kia Soul Invoice Comparison

Lowest Total Price: $17,495

Kia Soul   
Difference: $6,875

Lowest Total Invoice: $16,805

Kia Soul   
Difference: $5,966

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  Down Payment Interest Rate Term
Model Year2013201320132013
ModelRAV4RAV4RAV4Soul
TrimLEXLELimitedBase
Body4dr SUV4dr SUV4dr SUV4dr Hatch
Base Price $23,300 $24,290 $27,010 $14,400
Base Invoice $21,786 $22,712 $25,254 $14,090
Floor mats 225 225 225 95
6-speed shiftable automatic       1,800
Alloy wheels       400
Floor mats 140 140 140 75
6-speed shiftable automatic       1,490
Alloy wheels       350
Options (change) 225 225 225 2,295
Options (change) 140 140 140 1,915
Destination 845 845 845 800
Total Price $24,370 $25,360 $28,080 $17,495
Total Invoice $22,771 $23,697 $26,239 $16,805

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Toyota RAV4 dealer quotes or Kia Soul dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Toyota RAV4 vs. Kia Soul

Lowest Adjusted Price and Invoice: Kia Soul
TrueDelta Adjusted Price Difference: $4,445
TrueDelta Adjusted Invoice Difference: $3,696
Model Year2013201320132013
ModelRAV4RAV4RAV4Soul
TrimLEXLELimitedBase
Body4dr SUV4dr SUV4dr SUV4dr Hatch
Engine176hp I4176hp I4176hp I4138hp I4
TransmissionT6T6T6T6
DrivetrainFWDFWDFWDFWD
EPA Fuel Economy (city/highway)24/31 MPG24/31 MPG24/31 MPG25/30 MPG
Audio (watts, speakers)?, 6?, 6?, 6?, 4
Tire (rear if not all the same)225/65-17225/65-17235/55-18195/65-15
Total Price$24,370$25,360$28,080$17,495
Adjustments for Features-1,270-3,420-5,2700
Feature-Adjusted Total Price$23,100$21,940$22,810$17,495
Cost Above Minimum$1,160$0$870$0
Total Invoice$22,771$23,697$26,239$16,805
Adjustments for Features-1,187-3,196-4,9240
Feature-Adjusted Total Invoice$21,584$20,501$21,315$16,805
Cost Above Minimum$1,083$0$814$0

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Features Comparison: Toyota RAV4 vs. Kia Soul

Model Year2013201320132013
ModelRAV4RAV4RAV4Soul
TrimLEXLELimitedBase
Body4dr SUV4dr SUV4dr SUV4dr Hatch
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100$1100$1100
FWD$0$0$0$0
Accessories 
Power liftgate  $350 
Proximity key  $250 
Remote keyless entry$225$225$225 
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats   $0
Knee airbag, driver$75$75$75 
Rearview camera$200$200$200 
Rollover sensor$50$50$50 
Seat cushion airbag, passenger$75$75$75 
Temporary spare tire$150$150$150 
Cargo Management 
Cargo cover $75$75 
Cargo mat$40$40$40 
Roof rails $250$250 
Climate Control 
Automatic climate control, front $200$200 
Dual-zone climate control $125$125 
Interior air filter$0$0$0 
Intermittent wipers$0   
Variable intermittent wipers $75$75$75
Exterior 
Bodyside cladding (gray/black)$250$250$250 
Bodyside moldings   $75
Rear spoiler$200$200$200 
Sunroof $900$900 
Wheel-lip moldings$75$75$75 
Infotainment 
Bluetooth audio streaming$25$25$25 
Satellite radio   $200
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror  $150 
Automatic headlights  $125 
Automatic-off headlights$25$25 $25
Fog lights $125$125 
Heated mirrors $25$25 
Illuminated visor mirror, driver$50$50$50 
Illuminated visor mirror, passenger$50$50$50 
Manual remote mirrors   $25
Power mirrors$150$150$150 
Turn signals on or near mirrors $25$25 
Visor mirror, driver   $10
Visor mirror, passenger   $10
Seats and Interior Trim 
Center armrest(s), front row$75$75$75 
Center armrest(s), second row$50$50$50 
Heated front seats  $200 
Leather-wrapped steering wheel  $150 
Manual height adjuster, driver seat$50$50 $50
Manual recliner, second row seats$75$75$75 
Memory system, driver seat  $200 
Power fore-aft adjuster, driver seat  $100 
Power height adjuster, driver seat  $100 
Power lumbar adjuster, driver seat  $100 
Power recliner, driver seat  $100 
Power tilt adjuster, driver seat  $100 
Synthetic leather seating surfaces  $0 
Suspension, Wheels, and Tires 
Alloy wheels $350$350$350
Electronic systems calibration selector$200$200$200 
Total Value of Features$3,190$5,340$7,190$1,920
Value of Feature Adjustments$1,270$3,420$5,270$0
Value of Feature Adjustments-1,187-3,196-4,9240

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See a complete comparison of Toyota RAV4 vs. Kia Soul features.

Specifications Comparison: Toyota RAV4 vs. Kia Soul

Model Year20132013
ModelRAV4Soul
Body4dr SUV4dr Hatch
Wheelbase104.7 in100.4 in
Length179.9 in162.2 in
Width72.6 in70.3 in
Height65.4 in63.4 in
Curb Weight3,435 lb.2,690 lb.
Fuel Capacity15.9 gal.12.7 gal.
Row 1 Headroom39.8 in40.2 in
Row 1 Shoulder Room57.3 in55.2 in
Row 1 Hip Room54.2 in53.3 in
Row 1 Legroom42.6 in42.1 in
Row 2 Headroom38.9 in39.6 in
Row 2 Shoulder Room55.4 in55.1 in
Row 2 Hip Room48.8 in52.7 in
Row 2 Legroom37.2 in39.0 in
Cargo Volume,
Minimum		38.4 ft323.7 ft3
Cargo Volume,
Maximum		73.4 ft353.4 ft3

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See a complete comparison of Toyota RAV4 vs. Kia Soul specs.

Option Package Details
Kia Soul

6-speed manually-shiftable automatic
FeatureValueRequested?
6-speed manually-shiftable automatic0Yes
Cruise control150Yes
Manual height adjuster, driver seat50Yes
Deep-tinted rear windows275Yes
Total Requested475100%
Total Not Requested00%

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