| 1 | 0 | 3 | 4 | 3 | 4 |
Volkswagen Touareg vs. BMW 3-Series Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Volkswagen Touareg vs. BMW 3-Series Invoice Comparison
Lowest Total Price: $51,325 BMW 3-Series 328i | ||||
| Difference: $5,505 | ||||
Lowest Total Invoice: $47,385 BMW 3-Series 328i | ||||
| Difference: $3,968 | ||||
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| Model Year | 2006 | 2006 | 2014 | 2014 |
| Model | Touareg | Touareg | 3-Series | 3-Series |
| Trim | V8 | V10 TDI | 328i | 328d |
| Body | 4dr SUV | 4dr SUV | 4dr Wagon | 4dr Wagon |
| Base Price | $44,750 | $67,750 | $41,450 | $42,950 |
| Base Invoice | $40,608 | $61,385 | $38,315 | $39,695 |
| V8 Package 4 | 11,410 | |||
| Driver Assistance Package | 950 | 950 | ||
| Navigation system | 2,150 | 2,150 | ||
| Cold Weather Package | 950 | 950 | ||
| Premium Package | 2,200 | 2,200 | ||
| Steering-linked headlights | 900 | 900 | ||
| Metallic paint (extra cost) | 550 | 550 | ||
| Sunshades, second row | 250 | 250 | ||
| Adaptive dampers - electrical | 1,000 | 1,000 | ||
| V8 Package 4 | 10,075 | |||
| Driver Assistance Package | 865 | 865 | ||
| Navigation system | 1,955 | 1,955 | ||
| Cold Weather Package | 865 | 865 | ||
| Premium Package | 2,000 | 2,000 | ||
| Steering-linked headlights | 820 | 820 | ||
| Metallic paint (extra cost) | 500 | 500 | ||
| Sunshades, second row | 230 | 230 | ||
| Adaptive dampers - electrical | 910 | 910 | ||
| Options (change) | 11,410 | 0 | 8,950 | 8,950 |
| Options (change) | 10,075 | 0 | 8,145 | 8,145 |
| Destination | 670 | 670 | 925 | 925 |
| Total Price | $56,830 | $68,420 | $51,325 | $52,825 |
| Total Invoice | $51,353 | $62,055 | $47,385 | $48,765 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Volkswagen Touareg dealer quotes or BMW 3-Series dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Volkswagen Touareg vs. BMW 3-Series
| Lowest Adjusted Price and Invoice: BMW 3-Series 328i | ||||
| TrueDelta Adjusted Price Difference: $5,200 | ||||
| TrueDelta Adjusted Invoice Difference: $3,694 | ||||
| Model Year | 2006 | 2006 | 2014 | 2014 |
| Model | Touareg | Touareg | 3-Series | 3-Series |
| Trim | V8 | V10 TDI | 328i | 328d |
| Body | 4dr SUV | 4dr SUV | 4dr Wagon | 4dr Wagon |
| Engine | 310hp V8 | 310hp V10 D | 240hp I4 | 180hp I4 D |
| Transmission | T6 | T6 | T8 | T8 |
| Drivetrain | AWD w/4L | AWD w/4L | AWD | AWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 375, 11 | 375, 11 | 205, 9 | 205, 9 |
| Tire (rear if not all the same) | 255/55-18 | 255/55-18 | 225/50-17 | 225/50-17 |
| Total Price | $56,830 | $68,420 | $51,325 | $52,825 |
| Adjustments for Features | -405 | -530 | -100 | 0 |
| Feature-Adjusted Total Price | $56,425 | $67,890 | $51,225 | $52,825 |
| Cost Above Minimum | $0 | $11,465 | $0 | $1,600 |
| Total Invoice | $51,353 | $62,055 | $47,385 | $48,765 |
| Adjustments for Features | -366 | -481 | -92 | 0 |
| Feature-Adjusted Total Invoice | $50,987 | $61,574 | $47,293 | $48,765 |
| Cost Above Minimum | $0 | $10,587 | $0 | $1,472 |
Features Comparison: Volkswagen Touareg vs. BMW 3-Series
| Model Year | 2006 | 2006 | 2014 | 2014 |
| Model | Touareg | Touareg | 3-Series | 3-Series |
| Trim | V8 | V10 TDI | 328i | 328d |
| Body | 4dr SUV | 4dr SUV | 4dr Wagon | 4dr Wagon |
| Transmission and Drivetrain | ||||
| 6-speed manually-shiftable automatic | $1100 | $1100 | ||
| 8-speed manually-shiftable automatic | $1300 | $1300 | ||
| AWD w/low range | $2200 | $2200 | ||
| AWD | $1700 | $1700 | ||
| Accessories | ||||
| Hands-free trunk or liftgate | $100 | $100 | ||
| Remote app | $25 | $25 | ||
| Remote window/roof operation | $15 | $15 | ||
| Tilt/telescoping steering wheel, manual | $250 | $250 | ||
| Tilt/telescoping steering wheel, power | $350 | $350 | ||
| Brakes, Airbags, and Other Safety | ||||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | ||
| Knee airbag, driver | $75 | $75 | ||
| Knee airbag, passenger | $75 | $75 | ||
| Obstacle detection, front | $150 | $150 | ||
| Tires, run-flat | $150 | $150 | ||
| Cargo Management | ||||
| Cargo area partition net | $40 | $40 | ||
| Overhead sunglass holder | $25 | $25 | ||
| Rear seat pass-through | $100 | $100 | ||
| Roof rails | $250 | $250 | ||
| Ski sack | $50 | $50 | ||
| Storage compartment under front seat(s) | $50 | $50 | ||
| Climate Control | ||||
| Rear air vents with automatic controls | $250 | $250 | ||
| Rear air vents with manual controls | $150 | $150 | ||
| Rear dual-zone climate control | $125 | $125 | ||
| Rear HVAC unit | $400 | $400 | ||
| Drivetrain | ||||
| Lockable center differential | $150 | $150 | ||
| Lockable rear differential | $150 | $150 | ||
| Engine / Motor | ||||
| Automatic start / stop | $150 | $150 | ||
| Regenerative braking | $0 | $0 | ||
| Exterior | ||||
| Deep-tinted rear windows | $275 | $275 | ||
| Panoramic sunroof | $1200 | $1200 | ||
| Rear spoiler | $200 | $200 | ||
| Sunroof | $900 | $900 | ||
| Infotainment | ||||
| App support | $0 | $0 | ||
| Bluetooth audio streaming | $25 | $25 | ||
| Bluetooth cell phone link | $100 | $100 | ||
| CD changer, remote | $200 | $200 | ||
| CD player | $125 | $125 | $125 | |
| DVD-compatible player | $0 | $0 | ||
| Handwriting recognition | $200 | $200 | ||
| HD radio | $50 | $50 | ||
| In-vehicle Internet | $150 | $150 | ||
| Media drive | $15 | $15 | ||
| MP3-compatible player | $50 | $50 | ||
| S Voice support | $0 | $0 | ||
| Satellite radio | $200 | $200 | ||
| Siri Eyes Free support | $0 | $0 | ||
| SMS text-to-speech reader | $25 | $25 | ||
| Telematics service, such as OnStar | $200 | $200 | ||
| Text dictation | $50 | $50 | ||
| Traffic + travel information | $25 | $25 | ||
| Voice control for external devices | $0 | $0 | ||
| Voice control for nav and audio | $100 | $100 | ||
| Instruments, Lights, and Mirrors | ||||
| Steering-linked headlights | $150 | $150 | ||
| Seats and Interior Trim | ||||
| Memory system, passenger seat | $150 | $150 | ||
| Power seat belt height adjusters, front row | $25 | $25 | ||
| Suspension, Wheels, and Tires | ||||
| Air suspension, auto-leveling and height adjustable | $1000 | $1000 | ||
| Electronic systems calibration selector | $200 | $200 | ||
| Sport suspension (upgrade) | $0 | $0 | ||
| Transmission | ||||
| Launch control | $100 | |||
| Steering-wheel-mounted transmission controls | $100 | $100 | ||
| Total Value of Features | $7,750 | $7,875 | $7,445 | $7,345 |
| Value of Feature Adjustments | $405 | $530 | $100 | $0 |
| Value of Feature Adjustments | -366 | -481 | -92 | 0 |
Specifications Comparison: Volkswagen Touareg vs. BMW 3-Series
| Model Year | 2006 | 2014 |
| Model | Touareg | 3-Series |
| Body | 4dr SUV | 4dr Wagon |
| Wheelbase | 112.4 in | 110.6 in |
| Length | 187.2 in | 182.1 in |
| Width | 75.9 in | 71.3 in |
| Height | 68.0 in | 56.5 in |
| Curb Weight | 5,087 lb. | 3,546 lb. |
| Fuel Capacity | 26.4 gal. | 15.8 gal. |
| Row 1 Headroom | 38.7 in | 40.4 in |
| Row 1 Shoulder Room | 57.7 in | 55.1 in |
| Row 1 Legroom | 41.3 in | 42.0 in |
| Row 2 Headroom | 38.3 in | 38.3 in |
| Row 2 Shoulder Room | 57.4 in | 55.1 in |
| Row 2 Legroom | 35.6 in | 35.0 in |
| Cargo Volume, Minimum | 31.0 ft3 | 17.5 ft3 |
| Cargo Volume, Maximum | 71.0 ft3 | 53.0 ft3 |
Option Package Details
Volkswagen Touareg V8
| V8 Package 4 | ||
| Feature | Value | Requested? |
| Tire-pressure monitor | 75 | Yes |
| Rear HVAC unit | 400 | No |
| Rear air vents with automatic controls | 150 | No |
| Rear dual-zone climate control | 125 | No |
| Wood trim, expanded coverage | 0 | No |
| Lockable rear differential | 150 | No |
| Special interior trim | 0 | No |
| Adaptive shocks - electrical | 500 | Yes |
| Air suspension, auto-leveling and height adjustable | 1000 | No |
| Upgraded leather upholstery | 0 | No |
| Ski sack | 50 | No |
| Heated second row seats | 200 | Yes |
| Rear seat pass-through | 100 | No |
| Heated steering wheel | 100 | Yes |
| Obstacle detection, rear | 250 | Yes |
| Power seatbelt height adjusters, front row | 25 | No |
| Tilt/telescoping steering wheel, power | 100 | No |
| Memory system, passenger seat | 150 | No |
| Proximity key | 250 | Yes |
| Aux input | 50 | Yes |
| Navigation system | 600 | Yes |
| CD changer, remote | 200 | No |
| Rearview camera | 200 | Yes |
| Unbranded, 375W, 11 speakers | 350 | No |
| Xenon HID headlights | 500 | Yes |
| Headlight washers | 50 | Yes |
| Total Requested | 2775 | 50% |
| Total Not Requested | 2800 | 50% |
Option Package Details
BMW 3-Series 328i
| Steering-linked headlights | ||
| Feature | Value | Requested? |
| Steering-linked headlights | 150 | No |
| Xenon HID headlights | 500 | Yes |
| Total Requested | 500 | 77% |
| Total Not Requested | 150 | 23% |
| Adaptive dampers - electrical | ||
| Feature | Value | Requested? |
| Adaptive dampers - electrical | 500 | Yes |
| Sport suspension (upgrade) | 250 | No |
| Variable steering ratio (optional) | 0 | No |
| Total Requested | 500 | 67% |
| Total Not Requested | 250 | 33% |
| Driver Assistance Package | ||
| Feature | Value | Requested? |
| Obstacle detection, front | 150 | No |
| Obstacle detection, rear | 250 | Yes |
| Rearview camera | 200 | Yes |
| Total Requested | 450 | 75% |
| Total Not Requested | 150 | 25% |
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | No |
| Voice control for nav and audio | 100 | No |
| Media drive, large | 15 | No |
| Traffic + travel information | 25 | No |
| Smartphone integration | 0 | No |
| In-vehicle Internet | 150 | No |
| Handwriting recognition | 200 | No |
| App support | 0 | No |
| Text dictation | 50 | No |
| Siri Eyes Free support | 0 | No |
| S Voice support | 0 | No |
| Total Requested | 600 | 53% |
| Total Not Requested | 540 | 47% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | Yes |
| Heated steering wheel | 100 | Yes |
| Headlight washers | 50 | Yes |
| Total Requested | 550 | 100% |
| Total Not Requested | 0 | 0% |
| Premium Package | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Hands-free trunk or liftgate | 100 | No |
| Power 4-way lumbar adjuster, driver seat | 150 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Proximity key | 250 | Yes |
| Satellite radio - one year subscription | 250 | No |
| Total Requested | 1450 | 81% |
| Total Not Requested | 350 | 19% |
Option Package Details
BMW 3-Series 328d
| Steering-linked headlights | ||
| Feature | Value | Requested? |
| Steering-linked headlights | 150 | No |
| Xenon HID headlights | 500 | Yes |
| Total Requested | 500 | 77% |
| Total Not Requested | 150 | 23% |
| Adaptive dampers - electrical | ||
| Feature | Value | Requested? |
| Adaptive dampers - electrical | 500 | Yes |
| Sport suspension (upgrade) | 250 | No |
| Variable steering ratio (optional) | 0 | No |
| Total Requested | 500 | 67% |
| Total Not Requested | 250 | 33% |
| Driver Assistance Package | ||
| Feature | Value | Requested? |
| Obstacle detection, front | 150 | No |
| Obstacle detection, rear | 250 | Yes |
| Rearview camera | 200 | Yes |
| Total Requested | 450 | 75% |
| Total Not Requested | 150 | 25% |
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | No |
| Voice control for nav and audio | 100 | No |
| Media drive, large | 15 | No |
| Traffic + travel information | 25 | No |
| Smartphone integration | 0 | No |
| In-vehicle Internet | 150 | No |
| Handwriting recognition | 200 | No |
| App support | 0 | No |
| Text dictation | 50 | No |
| Siri Eyes Free support | 0 | No |
| S Voice support | 0 | No |
| Total Requested | 600 | 53% |
| Total Not Requested | 540 | 47% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | Yes |
| Heated steering wheel | 100 | Yes |
| Headlight washers | 50 | Yes |
| Total Requested | 550 | 100% |
| Total Not Requested | 0 | 0% |
| Premium Package | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Hands-free trunk or liftgate | 100 | No |
| Power 4-way lumbar adjuster, driver seat | 150 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Proximity key | 250 | Yes |
| Satellite radio - one year subscription | 250 | No |
| Total Requested | 1450 | 81% |
| Total Not Requested | 350 | 19% |
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