BMW 3-Series BMW 3-Series 2016 Audi A6 / S6 Audi A6 / S6 2007

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BMW 3-Series vs. Audi A6 / S6 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Audi A6 / S6 Invoice Comparison

Lowest Total Price: $48,070

BMW 3-Series 328i   
Difference: $6,725

Lowest Total Invoice: $44,900

BMW 3-Series 328i   
Difference: $5,445

Calculate Payments

  Down Payment Interest Rate Term
Model Year20162016201620162016200720072007
Model3-Series3-Series3-Series3-Series3-SeriesA6 / S6A6 / S6A6 / S6
Trim328i328d330e340iM3A6 3.2A6 4.2S6
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $38,350 $39,850 $43,700 $45,800 $63,500 $41,950 $55,300 $72,000
Base Invoice $35,960 $37,340 $40,885 $42,815 $59,100 $38,600 $50,951 $66,148
Premium Package 2,450 2,450 2,450          
Cold Weather Package 800 800 800 800   550 550  
Leather seating surfaces 1,450 1,450 1,450 1,450        
Navigation system 1,950 1,950 1,950 1,950        
Driver Assistance Package 950 950 950 950        
Metallic paint (extra cost) 550 550 550 550 550      
Sunshade, rear, power 575 575 575 575 350 400 400  
Executive Package         3,500      
Wood trim         0      
Sunroof         0 1,450    
Upholstered instrument panel, leather         2,650      
Convenience Package           2,750    
Bose 330W 13 speakers           0    
Technology Package           4,000 4,000 3,900
Front sport buckets           500 500  
Upgraded leather upholstery           1,000    
Upholstered instrument cluster hood, leather           1,275 1,275 1,275
Heated steering wheel           200 200  
Heated second row seats               225
Premium Package 2,230 2,230 2,230          
Cold Weather Package 730 730 730 730   501 501  
Leather seating surfaces 1,320 1,320 1,320 1,320        
Navigation system 1,775 1,775 1,775 1,775        
Driver Assistance Package 865 865 865 865        
Metallic paint (extra cost) 500 500 500 500 500      
Sunshade, rear, power 525 525 525 525 320 364 364  
Executive Package         3,185      
Wood trim         0      
Sunroof         0 1,320    
Upholstered instrument panel, leather         2,410      
Convenience Package           2,503    
Bose 330W 13 speakers           0    
Technology Package           3,640 3,640 3,549
Front sport buckets           445 445  
Upgraded leather upholstery           910    
Upholstered instrument cluster hood, leather           1,160 1,160 1,160
Heated steering wheel           182 182  
Heated second row seats               205
Options (change) 8,725 8,725 8,725 6,275 7,050 12,125 6,925 5,400
Options (change) 7,945 7,945 7,945 5,715 6,415 11,025 6,292 4,914
Destination 995 995 995 995 995 720 720 720
Gas Tax 0 0 -4,001 0 0 0 0 1,300
Total Price $48,070 $49,570 $49,419 $53,070 $71,545 $54,795 $62,945 $79,420
Total Invoice $44,900 $46,280 $45,824 $49,525 $66,510 $50,345 $57,963 $73,082

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: BMW 3-Series vs. Audi A6 / S6

Lowest Adjusted Price and Invoice: BMW 3-Series 328i
TrueDelta Adjusted Price Difference: $8,165
TrueDelta Adjusted Invoice Difference: $6,790
Model Year20162016201620162016200720072007
Model3-Series3-Series3-Series3-Series3-SeriesA6 / S6A6 / S6A6 / S6
Trim328i328d330e340iM3A6 3.2A6 4.2S6
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine240hp I4180hp I4 D181hp I4 PiH320hp I6425hp I6255hp V6350hp V8435hp V10
TransmissionT8T8T8M6M6CVT-7T6T6
DrivetrainRWDRWDRWDRWDRWDFWDAWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)205, 9205, 9205, 9205, 9600, 16330, 13330, 13330, 13
Tire (rear if not all the same)225/50-17225/50-17225/50-17225/45-18255/40-18225/55-16245/45-17265/35-19
Total Price$48,070$49,570$49,419$53,070$71,545$54,795$62,945$79,420
Adjustments for Features-1,440-1,540-1,565-290-2,0150-1,700-1,625
Feature-Adjusted Total Price$46,630$48,030$47,854$52,780$69,530$54,795$61,245$77,795
Cost Above Minimum$0$1,400$1,224$6,150$22,900$0$6,450$23,000
Total Invoice$44,900$46,280$45,824$49,525$66,510$50,345$57,963$73,082
Adjustments for Features-1,345-1,438-1,451-271-1,8730-1,565-1,495
Feature-Adjusted Total Invoice$43,555$44,842$44,373$49,254$64,637$50,345$56,398$71,587
Cost Above Minimum$0$1,287$818$5,699$21,082$0$6,053$21,242

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Features Comparison: BMW 3-Series vs. Audi A6 / S6

Model Year20162016201620162016200720072007
Model3-Series3-Series3-Series3-Series3-SeriesA6 / S6A6 / S6A6 / S6
Trim328i328d330e340iM3A6 3.2A6 4.2S6
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300$1300$1300     
6-speed manual   $150$150   
7-speed manually-shiftable CVT     $1100  
6-speed manually-shiftable automatic      $1100$1100
RWD$0$0$0$0$0   
FWD     $0  
AWD      $1700$1700
Accessories 
Hands-free trunk or liftgate$100$100$100$100$100   
Heated steering wheel$100$100$100$100$100$100$100 
Remote app$25$25$25$25$25   
Remote window/roof operation$15$15$15$15$15   
Sunshade, rear, power$225$225$225$225$225$225$225 
Sunshades, second row$125$125$125$125 $125$125 
Tilt/telescoping steering wheel, manual$250$250$250$250$250   
Tilt/telescoping steering wheel, power     $350$350$350
Brakes, Airbags, and Other Safety 
Knee airbag, driver$75$75$75$75$75   
Knee airbag, passenger$75$75$75$75$75   
Obstacle detection, front$150$150$150$150$150   
Tires, run-flat$150$150$150$150    
Cargo Management 
Air-conditioned storage compartment$50$50$50$50$50   
Cargo net     $40$40$40
Rear seat pass-through     $100$100$100
Ski sack     $50$50$50
Storage compartment under front seat(s)     $50$50$50
Climate Control 
Rear air vents     $100$100$100
Rear air vents with manual controls$150$150$150$150$150   
Drivetrain 
Active rear differential    $500   
Engine / Motor 
3.6 kW onboard charger  $0     
8 kWh battery pack  $0     
Automatic start / stop$150$150$150$150$150   
Regenerative braking$0$0 $0$0   
Exterior 
Black exterior trim (optional)$0$0$0$0$0   
Bodyside cladding       $350
Bodyside moldings     $75$75 
Bright-finished exhaust tip(s)    $25$25$25$25
Painted brake calipers (optional)    $0   
Rear spoiler    $200   
Sport rocker panels (optional)    $0   
Infotainment 
4G LTE connectivity$0$0$0$0$0   
App support$0$0$0$0$0   
Aux input$50$50$50$50$50   
Bluetooth audio streaming$25$25$25$25$25   
CD changer, remote     $200$200$200
CD player$125$125$125$125$125   
DVD-compatible player$0$0$0$0$0   
Handwriting recognition$200$200$200$200$200   
HD radio$50$50$50$50$50   
In-vehicle Internet$150$150$150$150$150   
Media drive$15$15$15$15$15   
Navigation map updates, three years$0$0$0$0$0   
S Voice support$0$0$0$0$0   
Siri Eyes Free support$0$0$0$0$0   
Surround sound    $250$250$250$250
Telematics service, such as OnStar$200$200$200$200$200   
Traffic + travel information$25$25$25$25$25   
Voice control for external devices$0$0$0$0$0   
Instruments, Lights, and Mirrors 
Cornering lights    $50   
Fog light, rear     $100$100$100
Fog lights$125$125$125$125 $125$125$125
Head-up display (HUD)    $350   
Headlight washers    $50$50$50$50
Large energy flow and fuel economy display  $25     
LED headlights$1000$1000$1000$1000    
Steering-linked headlights    $150$150$150$150
Xenon HID headlights    $500$500$500$500
Seats and Interior Trim 
Manual thigh support length adjuster, passenger seat$50$50$50$50$50   
Power seatback bolsters, driver seat$100$100$100$100$100   
Power seatback bolsters, passenger seat$100$100$100$100$100   
Upholstered instrument cluster hood, leather     $200$200$200
Upholstered instrument panel, leather    $1000   
Suspension, Wheels, and Tires 
Electronic systems calibration selector$200$200$200$200$200   
Performance steering system (optional)    $0   
Sport suspension (upgrade)    $0  $0
Transmission 
Downshift rev matching    $50   
Steering-wheel-mounted transmission controls $100$100    $100
Total Value of Features$5,355$5,455$5,480$4,205$5,930$3,915$5,615$5,540
Value of Feature Adjustments$1,440$1,540$1,565$290$2,015$0$1,700$1,625
Value of Feature Adjustments-1,345-1,438-1,451-271-1,8730-1,565-1,495

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Specifications Comparison: BMW 3-Series vs. Audi A6 / S6

Model Year20162007
Model3-SeriesA6 / S6
Body4dr Sedan4dr Sedan
Wheelbase110.6 in111.9 in
Length182.5 in193.5 in
Width71.3 in73.1 in
Height56.3 in57.5 in
Curb Weight3,431 lb.4,013 lb.
Fuel Capacity15.8 gal.21.1 gal.
Row 1 Headroom40.3 in38.7 in
Row 1 Shoulder Room55.1 in57.1 in
Row 1 Legroom42.0 in41.3 in
Row 2 Headroom37.7 in37.8 in
Row 2 Shoulder Room55.1 in55.9 in
Row 2 Legroom35.1 in36.9 in
Cargo Volume13.0 ft315.9 ft3

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Option Package Details
BMW 3-Series 328i

Premium Package
FeatureValueRequested?
Sunroof900Yes
LED headlights1000No
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested145052%
Total Not Requested135048%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested500100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25No
App support0No
Remote app25No
Total Requested70063%
Total Not Requested41537%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150No
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested45075%
Total Not Requested15025%

Option Package Details
BMW 3-Series 328d

Premium Package
FeatureValueRequested?
Sunroof900Yes
LED headlights1000No
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested145052%
Total Not Requested135048%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested500100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25No
App support0No
Remote app25No
Total Requested70063%
Total Not Requested41537%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150No
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested45075%
Total Not Requested15025%

Option Package Details
BMW 3-Series 330e

Premium Package
FeatureValueRequested?
Sunroof900Yes
LED headlights1000No
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested145052%
Total Not Requested135048%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested500100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25No
App support0No
Remote app25No
Total Requested70063%
Total Not Requested41537%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150No
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested45075%
Total Not Requested15025%

Option Package Details
BMW 3-Series 340i

Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested500100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25No
App support0No
Remote app25No
Total Requested70063%
Total Not Requested41537%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150No
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested45075%
Total Not Requested15025%

Option Package Details
BMW 3-Series M3

Executive Package
FeatureValueRequested?
Heated second row seats200Yes
Obstacle detection, front150No
Obstacle detection, rear250Yes
Rearview camera200Yes
Heated steering wheel100Yes
Head-up display (HUD)350No
Headlight washers50Yes
Total Requested80062%
Total Not Requested50038%

Option Package Details
Audi A6 / S6 A6 3.2

Sunroof
FeatureValueRequested?
Sunroof900Yes
Heated front seats200Yes
Total Requested1100100%
Total Not Requested00%
Front sport buckets
FeatureValueRequested?
Front sport buckets100Yes
Manual thigh support adjuster, driver seat50Yes
Total Requested150100%
Total Not Requested00%
Sunshade, rear, power
FeatureValueRequested?
Sunshade, rear, power225Yes
Sunshades, second row125No
Total Requested22564%
Total Not Requested12536%
Convenience Package
FeatureValueRequested?
Tilt/telescoping steering wheel, power100No
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Memory system, driver seat200Yes
Satellite radio200Yes
Auto-dimming driver-side mirror75Yes
Compass0Yes
Surround sound250Yes
Storage compartment under front seat(s)50No
Power-folding mirrors50Yes
Auto-dimming passenger-side mirror75Yes
Total Requested175092%
Total Not Requested1508%
Technology Package
FeatureValueRequested?
Navigation system600Yes
Satellite radio200Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Proximity key250Yes
Voice control for nav and audio100Yes
Total Requested1600100%
Total Not Requested00%
Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Rear seat pass-through100No
Headlight washers50Yes
Ski sack50No
Total Requested25063%
Total Not Requested15037%

Option Package Details
Audi A6 / S6 A6 4.2

Front sport buckets
FeatureValueRequested?
Front sport buckets100Yes
Manual thigh support adjuster, driver seat50Yes
Total Requested150100%
Total Not Requested00%
Sunshade, rear, power
FeatureValueRequested?
Sunshade, rear, power225Yes
Sunshades, second row125No
Total Requested22564%
Total Not Requested12536%
Technology Package
FeatureValueRequested?
Navigation system600Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Proximity key250Yes
Voice control for nav and audio100Yes
Total Requested1400100%
Total Not Requested00%
Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Rear seat pass-through100No
Headlight washers50Yes
Ski sack50No
Total Requested25063%
Total Not Requested15037%

Option Package Details
Audi A6 / S6 S6

Technology Package
FeatureValueRequested?
Navigation system600Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Proximity key250Yes
Voice control for nav and audio100Yes
Total Requested1400100%
Total Not Requested00%

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