BMW 3-Series BMW 3-Series 2016 Audi A6 Audi A6 2012

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BMW 3-Series vs. Audi A6 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Audi A6 Invoice Comparison

Lowest Total Price: $48,695

BMW 3-Series 328i   
Difference: $13,785

Lowest Total Invoice: $45,465

BMW 3-Series 328i   
Difference: $12,706

Calculate Payments

  Down Payment Interest Rate Term
Model Year20162016201620162012
Model3-Series3-Series3-Series3-SeriesA6
Trim328i328d330e340i3.0T
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $38,350 $39,850 $43,700 $45,800 $49,900
Base Invoice $35,960 $37,340 $40,885 $42,815 $46,408
Premium Package 2,450 2,450 2,450    
Cold Weather Package 800 800 800 800 450
Leather seating surfaces 1,450 1,450 1,450 1,450  
Navigation system 1,950 1,950 1,950 1,950  
Driver Assistance Package 950 950 950 950 2,500
Adaptive cruise control, all-speed 1,200 1,200 1,200 1,200  
Metallic paint (extra cost) 550 550 550 550 475
Prestige Package         6,880
LED headlights         1,400
Premium Package 2,230 2,230 2,230    
Cold Weather Package 730 730 730 730 418
Leather seating surfaces 1,320 1,320 1,320 1,320  
Navigation system 1,775 1,775 1,775 1,775  
Driver Assistance Package 865 865 865 865 2,327
Adaptive cruise control, all-speed 1,090 1,090 1,090 1,090  
Metallic paint (extra cost) 500 500 500 500 443
Prestige Package         6,398
LED headlights         1,302
Options (change) 9,350 9,350 9,350 6,900 11,705
Options (change) 8,510 8,510 8,510 6,280 10,888
Destination 995 995 995 995 875
Gas Tax 0 0 -4,001 0 0
Total Price $48,695 $50,195 $50,044 $53,695 $62,480
Total Invoice $45,465 $46,845 $46,389 $50,090 $58,171

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: BMW 3-Series vs. Audi A6

Lowest Adjusted Price and Invoice: BMW 3-Series 328i
TrueDelta Adjusted Price Difference: $10,785
TrueDelta Adjusted Invoice Difference: $9,916
Model Year20162016201620162012
Model3-Series3-Series3-Series3-SeriesA6
Trim328i328d330e340i3.0T
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine240hp I4180hp I4 D181hp I4 PiH320hp I6310hp V6
TransmissionT8T8T8M6T8
DrivetrainRWDRWDRWDRWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)205, 9205, 9205, 9205, 9630, 14
Tire (rear if not all the same)225/50-17225/50-17225/50-17225/45-18245/45-18
Total Price$48,695$50,195$50,044$53,695$62,480
Adjustments for Features-1,150-1,250-1,2750-4,150
Feature-Adjusted Total Price$47,545$48,945$48,769$53,695$58,330
Cost Above Minimum$0$1,400$1,224$6,150$0
Total Invoice$45,465$46,845$46,389$50,090$58,171
Adjustments for Features-1,074-1,167-1,1820-3,864
Feature-Adjusted Total Invoice$44,391$45,678$45,207$50,090$54,307
Cost Above Minimum$0$1,287$816$5,699$0

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Features Comparison: BMW 3-Series vs. Audi A6

Model Year20162016201620162012
Model3-Series3-Series3-Series3-SeriesA6
Trim328i328d330e340i3.0T
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300$1300$1300 $1300
6-speed manual   $150 
RWD$0$0$0$0 
AWD    $1700
Accessories 
Hands-free trunk or liftgate$100$100$100$100 
Remote app$25$25$25$25 
Remote window/roof operation$15$15$15$15 
Tilt/telescoping steering wheel, manual$250$250$250$250 
Tilt/telescoping steering wheel, power    $350
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0$0$0$0 
Automatic braking, low-speed    $200
Blind spot warning system    $200
Collision preparation system, rear    $100
Radar- or camera-based collision preparation system    $0
Rollover sensor    $50
Temporary spare tire    $150
Tires, run-flat$150$150$150$150 
Cargo Management 
Air-conditioned storage compartment$50$50$50$50 
Cargo net    $40
Rear seat pass-through    $100
Climate Control 
Rear air vents with automatic controls    $250
Rear air vents with manual controls$150$150$150$150 
Rear dual-zone climate control    $125
Engine / Motor 
3.6 kW onboard charger  $0  
8 kWh battery pack  $0  
Automatic start / stop$150$150$150$150 
Regenerative braking$0$0 $0$0
Exterior 
Black exterior trim (optional)$0$0$0$0 
Body kit    $0
Bright-finished exhaust tip(s)    $25
Infotainment 
4G LTE connectivity$0$0$0$0 
App support$0$0$0$0 
CD changer, remote    $200
iPod integration    $100
Navigation map updates, three years$0$0$0$0 
S Voice support$0$0$0$0 
Satellite radio    $200
Satellite radio - one year subscription$250$250$250$250 
Siri Eyes Free support$0$0$0$0 
Surround sound    $250
Telematics service, such as OnStar$200$200$200$200 
USB port$25$25$25$25 
Voice control for external devices$0$0$0$0 
Wi-Fi hotspot    $50
Instruments, Lights, and Mirrors 
Cornering lights    $50
Fog light, rear    $100
Fog lights$125$125$125$125 
Large energy flow and fuel economy display  $25  
Steering-linked headlights    $150
Seats and Interior Trim 
Cooled or ventilated front seats    $300
Door sill trim plates$100$100$100$100 
Illuminated door sill trim plates    $200
Manual thigh support length adjuster, driver seat$50$50$50$50 
Manual thigh support length adjuster, passenger seat$50$50$50$50 
Power seatback bolsters, driver seat$100$100$100$100 
Power seatback bolsters, passenger seat$100$100$100$100 
Transmission 
Steering-wheel-mounted transmission controls $100$100  
Total Value of Features$3,190$3,290$3,315$2,040$6,190
Value of Feature Adjustments$1,150$1,250$1,275$0$4,150
Value of Feature Adjustments-1,074-1,167-1,1820-3,864

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Specifications Comparison: BMW 3-Series vs. Audi A6

Model Year20162012
Model3-SeriesA6
Body4dr Sedan4dr Sedan
Wheelbase110.6 in114.7 in
Length182.5 in193.9 in
Width71.3 in73.8 in
Height56.3 in57.8 in
Curb Weight3,431 lb.3,683 lb.
Fuel Capacity15.8 gal.19.8 gal.
Row 1 Headroom40.3 in37.2 in
Row 1 Shoulder Room55.1 in57.5 in
Row 1 Legroom42.0 in41.3 in
Row 2 Headroom37.7 in37.8 in
Row 2 Shoulder Room55.1 in56.3 in
Row 2 Legroom35.1 in37.4 in
Cargo Volume13.0 ft314.1 ft3

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Option Package Details
BMW 3-Series 328i

Premium Package
FeatureValueRequested?
Sunroof900Yes
LED headlights1000Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Power 4-way lumbar adjuster, driver seat150Yes
Total Requested245088%
Total Not Requested35012%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested500100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15Yes
In-vehicle Internet150Yes
Handwriting recognition200Yes
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Traffic + travel information25Yes
App support0No
Remote app25No
Navigation system600Yes
Total Requested109098%
Total Not Requested252%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested600100%
Total Not Requested00%

Option Package Details
BMW 3-Series 328d

Premium Package
FeatureValueRequested?
Sunroof900Yes
LED headlights1000Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Power 4-way lumbar adjuster, driver seat150Yes
Total Requested245088%
Total Not Requested35012%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested500100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15Yes
In-vehicle Internet150Yes
Handwriting recognition200Yes
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Traffic + travel information25Yes
App support0No
Remote app25No
Navigation system600Yes
Total Requested109098%
Total Not Requested252%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested600100%
Total Not Requested00%

Option Package Details
BMW 3-Series 330e

Premium Package
FeatureValueRequested?
Sunroof900Yes
LED headlights1000Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Power 4-way lumbar adjuster, driver seat150Yes
Total Requested245088%
Total Not Requested35012%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested500100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15Yes
In-vehicle Internet150Yes
Handwriting recognition200Yes
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Traffic + travel information25Yes
App support0No
Remote app25No
Navigation system600Yes
Total Requested109098%
Total Not Requested252%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested600100%
Total Not Requested00%

Option Package Details
BMW 3-Series 340i

Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested500100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15Yes
In-vehicle Internet150Yes
Handwriting recognition200Yes
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Traffic + travel information25Yes
App support0No
Remote app25No
Navigation system600Yes
Total Requested109098%
Total Not Requested252%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested600100%
Total Not Requested00%

Option Package Details
Audi A6 3.0T

Prestige Package
FeatureValueRequested?
Tilt/telescoping steering wheel, power100No
Cooled or ventilated front seats300No
Steering-linked headlights150No
Body kit0No
Surround sound250No
Interior lights, additional0No
Cornering lights50No
Proximity key250Yes
Sport front fascia (optional)0No
Rear dual-zone climate control125No
Sport rear fascia, e.g. diffuser (optional)0No
Illuminated door sill trim plates100No
Bose, 630W, 14 speakers (with subwoofer)350No
In-vehicle Internet150Yes
Wi-Fi hotspot50No
Navigation system600Yes
Handwriting recognition200Yes
CD changer, remote200No
Xenon HID headlights500Yes
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Auto-dimming driver-side mirror75Yes
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Auto-dimming passenger-side mirror75Yes
HD radio50Yes
Media drive, large15Yes
Traffic + travel information25Yes
245/45HR18 tires400No
Total Requested264056%
Total Not Requested207544%
Driver Assistance Package
FeatureValueRequested?
Radar- or camera-based collision preparation system0No
Adaptive cruise control, all-speed700Yes
Automatic braking, low-speed200No
Forward collision warning200Yes
Power-folding mirrors50Yes
Blind spot warning system200No
Collision preparation system, rear only100No
Total Requested95066%
Total Not Requested50034%
Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested300100%
Total Not Requested00%

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