The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $25,090 Kia Optima EX | ||||
Difference: $16,980 | ||||
Lowest Total Invoice: $23,350 Kia Optima EX | ||||
Difference: $15,335 | ||||
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Model Year | 2008 | 2008 | 2008 | 2010 |
Model | 3-Series | 3-Series | 3-Series | Optima |
Trim | 328i | 335i | M3 | EX |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $32,700 | $39,300 | $53,800 | $20,995 |
Base Invoice | $30,085 | $36,155 | $49,675 | $19,620 |
Premium Package | 3,350 | 2,200 | ||
Sunshade, rear, power | 575 | 575 | 575 | |
Satellite radio - one year subscription | 595 | 595 | 595 | |
Heated front seats | 500 | 500 | 500 | |
Navigation system | 2,100 | 2,100 | 2,100 | 1,200 |
Folding second row seats | 475 | 475 | 475 | |
Metallic paint (extra cost) | 550 | 550 | 550 | |
iPod integration | 400 | 400 | 400 | |
Leather seating surfaces | 1,450 | 950 | ||
Sunroof | 1,050 | |||
Rear spoiler | 0 | |||
Premium Package | 3,050 | 1,960 | ||
Sunshade, rear, power | 525 | 525 | 525 | |
Satellite radio - one year subscription | 540 | 540 | 540 | |
Heated front seats | 455 | 455 | 455 | |
Navigation system | 1,910 | 1,910 | 1,910 | 1,075 |
Folding second row seats | 430 | 430 | 430 | |
Metallic paint (extra cost) | 500 | 500 | 500 | |
iPod integration | 365 | 365 | 365 | |
Leather seating surfaces | 1,320 | 865 | ||
Sunroof | 955 | |||
Rear spoiler | 0 | |||
Options (change) | 8,545 | 6,645 | 7,195 | 3,400 |
Options (change) | 7,775 | 6,045 | 6,545 | 3,035 |
Destination | 825 | 825 | 825 | 695 |
Gas Tax | 0 | 0 | 1,300 | 0 |
Total Price | $42,070 | $46,770 | $63,120 | $25,090 |
Total Invoice | $38,685 | $43,025 | $58,345 | $23,350 |
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Lowest Adjusted Price and Invoice: Kia Optima EX | ||||
TrueDelta Adjusted Price Difference: $15,460 | ||||
TrueDelta Adjusted Invoice Difference: $13,937 | ||||
Model Year | 2008 | 2008 | 2008 | 2010 |
Model | 3-Series | 3-Series | 3-Series | Optima |
Trim | 328i | 335i | M3 | EX |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 230hp I6 | 300hp I6 | 414hp V8 | 175hp I4 |
Transmission | M6 | M6 | M6 | T5 |
Drivetrain | RWD | RWD | RWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | ?, 10 | 300, 13 | ?, 10 | 360, 7 |
Tire (rear if not all the same) | 205/55-16 | 225/45-17 | 245/40-18 | 215/50-17 |
Total Price | $42,070 | $46,770 | $63,120 | $25,090 |
Adjustments for Features | -1,520 | -1,370 | -1,920 | 0 |
Feature-Adjusted Total Price | $40,550 | $45,400 | $61,200 | $25,090 |
Cost Above Minimum | $0 | $4,850 | $20,650 | $0 |
Total Invoice | $38,685 | $43,025 | $58,345 | $23,350 |
Adjustments for Features | -1,398 | -1,260 | -1,775 | 0 |
Feature-Adjusted Total Invoice | $37,287 | $41,765 | $56,570 | $23,350 |
Cost Above Minimum | $0 | $4,478 | $19,283 | $0 |
Model Year | 2008 | 2008 | 2008 | 2010 |
Model | 3-Series | 3-Series | 3-Series | Optima |
Trim | 328i | 335i | M3 | EX |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||||
6-speed manual | $150 | $150 | $150 | |
5-speed manually-shiftable automatic | $1000 | |||
RWD | $0 | $0 | $0 | |
FWD | $0 | |||
Accessories | ||||
Power-adjustable pedals | $125 | |||
Remote window/roof operation | $15 | $15 | $15 | |
Sunshade, rear | $125 | |||
Sunshade, rear, power | $225 | $225 | $225 | |
Sunshades, second row | $125 | $125 | $125 | |
Universal garage door opener | $100 | $100 | ||
Brakes, Airbags, and Other Safety | ||||
Active or whiplash-reducing head restraints, front seats | $0 | |||
Temporary spare tire | $150 | |||
Tires, run-flat | $150 | $150 | ||
Cargo Management | ||||
Air-conditioned storage compartment | $50 | $50 | $50 | |
Cargo mat | $40 | $40 | $40 | |
Overhead sunglass holder | $25 | |||
Rear seat pass-through | $100 | $100 | $100 | |
Ski sack | $50 | $50 | $50 | |
Climate Control | ||||
Automatic air recirculation | $100 | $100 | $100 | |
Dual-zone climate control | $125 | $125 | $125 | |
Heated windshield washer nozzles | $15 | $15 | $15 | |
Rain-sensing wipers | $175 | $175 | $175 | |
Rear air vents with manual controls | $150 | $150 | $150 | |
Residual heat | $50 | $50 | $50 | |
Variable intermittent wipers | $75 | |||
Drivetrain | ||||
Limited-slip rear differential | $300 | |||
Exterior | ||||
Bodyside moldings | $75 | |||
Bright-finished exhaust tip(s) | $25 | $25 | $25 | |
Rear spoiler | $200 | |||
Infotainment | ||||
Bluetooth cell phone link | $100 | |||
iPod integration | $100 | $100 | $100 | |
Satellite radio | $200 | |||
Satellite radio - one year subscription | $250 | $250 | $250 | |
Surround sound | $250 | |||
Telematics service, such as OnStar | $200 | |||
Traffic information | $25 | $25 | $25 | |
USB port | $25 | |||
Voice control for nav and audio | $100 | $100 | $100 | |
Instruments, Lights, and Mirrors | ||||
Auto-dimming driver-side mirror | $75 | |||
Auto-dimming passenger-side mirror | $75 | |||
Auto-dimming rearview mirror | $150 | $150 | $150 | |
Compass | $0 | $0 | ||
Mirror tilt-down in reverse | $25 | $25 | $25 | |
Power-folding mirrors | $50 | |||
Steering-linked headlights | $150 | $150 | ||
Xenon HID headlights | $500 | $500 | ||
Seats and Interior Trim | ||||
Door sill trim plates | $100 | |||
Floor mats | $75 | |||
Manual lumbar adjuster, driver seat | $50 | |||
Manual thigh support length adjuster, driver seat | $50 | |||
Manual thigh support length adjuster, passenger seat | $50 | |||
Memory system, driver seat | $200 | $200 | $200 | |
Power 4-way lumbar adjuster, driver seat | $150 | $150 | ||
Power 4-way lumbar adjuster, passenger seat | $150 | $150 | ||
Power height adjuster, passenger seat | $100 | $100 | $100 | |
Power seatback bolsters, driver seat | $100 | |||
Power seatback bolsters, passenger seat | $100 | |||
Power tilt adjuster, passenger seat | $100 | $100 | $100 | |
Wood trim | $300 | $300 | ||
Suspension, Wheels, and Tires | ||||
Ultra-sport suspension (upgrade) | $0 | |||
Total Value of Features | $3,795 | $3,645 | $4,195 | $2,275 |
Value of Feature Adjustments | $1,520 | $1,370 | $1,920 | $0 |
Value of Feature Adjustments | -1,398 | -1,260 | -1,775 | 0 |
Model Year | 2008 | 2010 |
Model | 3-Series | Optima |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 108.7 in | 107.1 in |
Length | 178.2 in | 189.0 in |
Width | 71.5 in | 71.1 in |
Height | 55.9 in | 58.3 in |
Curb Weight | 3,341 lb. | 3,158 lb. |
Fuel Capacity | 15.9 gal. | 16.4 gal. |
Row 1 Headroom | 38.5 in | 39.8 in |
Row 1 Shoulder Room | 55.4 in | 57.1 in |
Row 1 Hip Room | 0.0 in | 54.5 in |
Row 1 Legroom | 41.5 in | 43.7 in |
Row 2 Headroom | 37.5 in | 38.0 in |
Row 2 Shoulder Room | 55.1 in | 56.3 in |
Row 2 Hip Room | 0.0 in | 54.7 in |
Row 2 Legroom | 34.6 in | 37.8 in |
Cargo Volume | 12.0 ft3 | 15.0 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Power 4-way lumbar adjuster, driver seat | 150 | No |
Power 4-way lumbar adjuster, passenger seat | 150 | No |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Telematics service, such as OnStar | 200 | No |
Bluetooth cell phone link | 100 | No |
Auto-dimming driver-side mirror | 75 | No |
Compass | 0 | Yes |
Power-folding mirrors | 50 | No |
Auto-dimming passenger-side mirror | 75 | No |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power tilt adjuster, driver seat | 100 | Yes |
Power recliner, driver seat | 100 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | No |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Total Requested | 1700 | 60% |
Total Not Requested | 1150 | 40% |
Premium Package | ||
Feature | Value | Requested? |
215/50VR17 tires | 400 | No |
Power-adjustable pedals | 125 | No |
Sunshade, rear | 125 | Yes |
Heated front seats | 200 | Yes |
Sunroof | 900 | Yes |
CD changer, in-dash | 200 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Infinity, 360W, 7 speakers (with subwoofer) | 350 | No |
Total Requested | 1425 | 57% |
Total Not Requested | 1075 | 43% |