Jeep Wrangler JK Jeep Wrangler JK 2018 Toyota RAV4 Toyota RAV4 2013

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Jeep Wrangler JK vs. Toyota RAV4 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Jeep Wrangler JK vs. Toyota RAV4 Invoice Comparison

Lowest Total Price: $26,590

Toyota RAV4 XLE   
Difference: $11,525

Lowest Total Invoice: $24,734

Toyota RAV4 XLE   
Difference: $11,539

Calculate Payments

  Down Payment Interest Rate Term
Model Year2018201820132013
ModelWrangler JKWrangler JKRAV4RAV4
TrimUnlimited SaharaUnlimited RubiconXLELimited
Body4dr SUV4dr SUV4dr SUV4dr SUV
Base Price $34,245 $37,445 $24,290 $27,010
Base Invoice $32,695 $35,639 $22,712 $25,254
Media Center 430N 1,195 1,195    
Front side airbags 495 495    
All-weather floor mats 95 95 200 200
Automatic climate control, front 395 395    
Heated front seats 495 385    
Entune     1,030 1,030
Floor mats     225 225
Media Center 430N 1,064 1,064    
Front side airbags 441 441    
All-weather floor mats 85 85 120 120
Automatic climate control, front 352 352    
Heated front seats 441 352    
Entune     917 917
Floor mats     140 140
Options (change) 2,675 2,565 1,455 1,455
Options (change) 2,383 2,294 1,177 1,177
Destination 1,195 1,195 845 845
Total Price $38,115 $41,205 $26,590 $29,310
Total Invoice $36,273 $39,128 $24,734 $27,276

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Jeep Wrangler JK dealer quotes or Toyota RAV4 dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Jeep Wrangler JK vs. Toyota RAV4

Lowest Adjusted Price and Invoice: Toyota RAV4 XLE
TrueDelta Adjusted Price Difference: $10,275
TrueDelta Adjusted Invoice Difference: $10,349
Model Year2018201820132013
ModelWrangler JKWrangler JKRAV4RAV4
TrimUnlimited SaharaUnlimited RubiconXLELimited
Body4dr SUV4dr SUV4dr SUV4dr SUV
Engine285hp V6285hp V6176hp I4176hp I4
TransmissionM6M6T6T6
Drivetrain4WD, PT w/4L4WD, PT w/4LFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 8?, 8?, 6?, 6
Tire (rear if not all the same)255/70-18255/75-17225/65-17235/55-18
Total Price$38,115$41,205$26,590$29,310
Adjustments for Features-1,250-2,0500-1,850
Feature-Adjusted Total Price$36,865$39,155$26,590$27,460
Cost Above Minimum$0$2,290$0$870
Total Invoice$36,273$39,128$24,734$27,276
Adjustments for Features-1,190-1,9470-1,722
Feature-Adjusted Total Invoice$35,083$37,181$24,734$25,554
Cost Above Minimum$0$2,098$0$820

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Features Comparison: Jeep Wrangler JK vs. Toyota RAV4

Model Year2018201820132013
ModelWrangler JKWrangler JKRAV4RAV4
TrimUnlimited SaharaUnlimited RubiconXLELimited
Body4dr SUV4dr SUV4dr SUV4dr SUV
Transmission and Drivetrain 
6-speed manual$150$150  
6-speed manually-shiftable automatic  $1100$1100
4WD, part-time w/low range$1700$1700  
FWD  $0$0
Accessories 
AC power outlet$100$100  
Power liftgate   $350
Proximity key   $250
Tilt steering wheel, manual$150$150  
Tilt/telescoping steering wheel, manual  $250$250
Brakes, Airbags, and Other Safety 
Full-size spare tire$225$225  
Hill descent control$250$250  
Knee airbag, driver  $75$75
Rearview camera  $200$200
Roll bar$200$200  
Rollover sensor  $50$50
Seat cushion airbag, passenger  $75$75
Side curtain airbags  $350$350
Temporary spare tire  $150$150
Cargo Management 
Cargo cover  $75$75
Cargo mat  $40$40
Cargo tray  $40$40
Roof rails  $250$250
Climate Control 
Dual-zone climate control  $125$125
Interior air filter  $0$0
Rear defrost  $200$200
Rear wiper  $175$175
Drivetrain 
Heavy-duty front axle (optional) $0  
Limited-slip rear differential $300  
Lockable front differential $150  
Lockable rear differential $150  
Exterior 
Bodyside cladding (gray/black)  $250$250
Externally-mounted spare$0$0  
Rear spoiler  $200$200
Removable soft top$2000$2000  
Rock rails $200  
Skid plates$150$150  
Sunroof  $900$900
Tow hook(s), front$40$40  
Tow hook(s), rear$25$25  
Tubular side steps$350   
Wheel-lip moldings  $75$75
Infotainment 
App support  $0$0
Audio controls on steering wheel  $125$125
Bluetooth audio streaming  $25$25
Bluetooth cell phone link  $100$100
HD radio  $50$50
Media drive$15$15  
Satellite radio  $200$200
Satellite radio - one year subscription$250$250  
SMS text-to-speech reader  $25$25
Traffic + travel information  $25$25
Voice control for nav and audio  $100$100
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror$150$150 $150
Automatic headlights   $125
Automatic-off headlights  $25 
Compass$0$0  
Illuminated visor mirror, driver  $50$50
Illuminated visor mirror, passenger  $50$50
LED headlights$1000$1000  
Power mirrors  $150$150
Turn signals on or near mirrors  $25$25
Seats and Interior Trim 
Center armrest(s), second row  $50$50
Heated front seats$200$200 $200
Leather-wrapped steering wheel$150$150 $150
Manual height adjuster, driver seat$50$50$50 
Manual recliner, second row seats  $75$75
Memory system, driver seat   $200
Power fore-aft adjuster, driver seat   $100
Power height adjuster, driver seat   $100
Power lumbar adjuster, driver seat   $100
Power recliner, driver seat   $100
Power tilt adjuster, driver seat   $100
Synthetic leather seating surfaces   $0
Suspension, Wheels, and Tires 
All-terrain tires$0$0  
Alloy wheels  $350$350
Disconnectable stabilizer bars $350  
Electronic systems calibration selector  $200$200
Machined alloy wheels $350  
Off-road suspension (upgrade) $0  
Polished alloy wheels$350   
White-letter tires$0$0  
Total Value of Features$7,505$8,305$6,255$8,105
Value of Feature Adjustments$1,250$2,050$0$1,850
Value of Feature Adjustments-1,190-1,9470-1,722

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Specifications Comparison: Jeep Wrangler JK vs. Toyota RAV4

Model Year20182013
ModelWrangler JKRAV4
Body4dr SUV4dr SUV
Wheelbase116.0 in104.7 in
Length184.4 in179.9 in
Width73.9 in72.6 in
Height72.3 in65.4 in
Curb Weight4,076 lb.3,436 lb.
Fuel Capacity21.6 gal.15.9 gal.
Row 1 Headroom41.3 in39.8 in
Row 1 Shoulder Room55.8 in57.3 in
Row 1 Hip Room55.6 in54.2 in
Row 1 Legroom41.0 in42.6 in
Row 2 Headroom40.3 in38.9 in
Row 2 Shoulder Room56.8 in55.4 in
Row 2 Hip Room56.7 in48.8 in
Row 2 Legroom37.2 in37.2 in
Cargo Volume,
Minimum
31.5 ft338.4 ft3
Cargo Volume,
Maximum
70.6 ft373.4 ft3

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Option Package Details
Jeep Wrangler JK Unlimited Sahara

Media Center 430N
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Media drive15No
USB port25Yes
Total Requested62598%
Total Not Requested152%

Option Package Details
Jeep Wrangler JK Unlimited Rubicon

Media Center 430N
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Media drive15No
USB port25Yes
Total Requested62598%
Total Not Requested152%

Option Package Details
Toyota RAV4 XLE

All-weather floor mats
FeatureValueRequested?
All-weather floor mats75Yes
Cargo tray40No
Total Requested7565%
Total Not Requested4035%
Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Entune
FeatureValueRequested?
Navigation system600Yes
Satellite radio200Yes
DVD-compatible player0Yes
Voice control for nav and audio100No
HD radio50No
SMS text-to-speech reader25No
Traffic + travel information25No
App support0No
Total Requested80080%
Total Not Requested20020%

Option Package Details
Toyota RAV4 Limited

All-weather floor mats
FeatureValueRequested?
All-weather floor mats75Yes
Cargo tray40No
Total Requested7565%
Total Not Requested4035%
Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Entune
FeatureValueRequested?
Navigation system600Yes
Satellite radio200Yes
DVD-compatible player0Yes
Voice control for nav and audio100No
HD radio50No
SMS text-to-speech reader25No
Traffic + travel information25No
App support0No
Total Requested80080%
Total Not Requested20020%

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