The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $23,340 Kia Optima EX | ||
Difference: $20,153 | ||
Lowest Total Invoice: $21,565 Kia Optima EX | ||
Difference: $18,713 | ||
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Model Year | 2007 | 2018 |
Model | Optima | 4Runner |
Trim | EX | Limited |
Body | 4dr Sedan | 4dr SUV |
Base Price | $19,395 | $42,125 |
Base Invoice | $18,045 | $39,022 |
2.7L V6 | 1,005 | |
Convenience Package | 700 | |
Leather seating surfaces | 600 | |
Rear spoiler | 200 | |
Sunroof | 800 | |
Bright-finished exhaust tip(s) | 99 | |
Floor mats | 224 | |
2.7L V6 | 845 | |
Convenience Package | 625 | |
Leather seating surfaces | 535 | |
Rear spoiler | 160 | |
Sunroof | 715 | |
Bright-finished exhaust tip(s) | 72 | |
Floor mats | 139 | |
Options (change) | 3,305 | 323 |
Options (change) | 2,880 | 211 |
Destination | 640 | 1,045 |
Total Price | $23,340 | $43,493 |
Total Invoice | $21,565 | $40,278 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Toyota 4Runner dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Kia Optima EX | ||
TrueDelta Adjusted Price Difference: $14,073 | ||
TrueDelta Adjusted Invoice Difference: $13,082 | ||
Model Year | 2007 | 2018 |
Model | Optima | 4Runner |
Trim | EX | Limited |
Body | 4dr Sedan | 4dr SUV |
Engine | 185hp V6 | 270hp V6 |
Transmission | T5 | T5 |
Drivetrain | FWD | RWD |
EPA Fuel Economy (city/highway) | 22/30 MPG | 17/21 MPG |
Audio (watts, speakers) | 360, 7 | ?, 15 |
Tire (rear if not all the same) | 205/60-16 | 245/60-20 |
Total Price | $23,340 | $43,493 |
Adjustments for Features | 0 | -6,080 |
Feature-Adjusted Total Price | $23,340 | $37,413 |
Total Invoice | $21,565 | $40,278 |
Adjustments for Features | 0 | -5,631 |
Feature-Adjusted Total Invoice | $21,565 | $34,647 |
Model Year | 2007 | 2018 |
Model | Optima | 4Runner |
Trim | EX | Limited |
Body | 4dr Sedan | 4dr SUV |
Transmission and Drivetrain | ||
5-speed manually-shiftable automatic | $1000 | $1000 |
FWD | $0 | |
RWD | $0 | |
Accessories | ||
AC power outlet | $100 | |
Power retractable rear window | $350 | |
Power-adjustable pedals | $125 | |
Proximity key | $250 | |
Sunshade, rear | $125 | |
Brakes, Airbags, and Other Safety | ||
Antilock brakes (ABS) | $400 | |
Brake assist | $50 | |
Knee airbag, driver | $75 | |
Knee airbag, passenger | $75 | |
Obstacle detection, front | $150 | |
Obstacle detection, rear | $250 | |
Rearview camera | $200 | |
Rollover sensor | $50 | |
Stability control | $400 | |
Traction control | $100 | |
Trailer sway control | $25 | |
Cargo Management | ||
Cargo mat | $40 | |
Class III trailer hitch | $250 | |
Roof rails | $250 | |
Trailering equipment (7 wire) | $150 | |
Climate Control | ||
Dual-zone climate control | $125 | |
Rear air vents | $100 | |
Rear wiper | $175 | |
Wiper de-icer | $25 | |
Drivetrain | ||
Limited-slip rear differential | $300 | |
Exterior | ||
Bodyside moldings | $75 | |
Deep-tinted rear windows | $275 | |
Skid plates | $150 | |
Tow hook(s), front | $40 | |
Wheel-lip moldings | $75 | |
Infotainment | ||
App support | $0 | |
Aux input | $50 | |
Bluetooth audio streaming | $25 | |
Bluetooth cell phone link | $100 | |
Cassette player | $50 | |
CD changer, in-dash | $325 | |
CD player | $125 | |
DVD-compatible player | $0 | |
HD radio | $50 | |
Navigation system | $600 | |
Satellite radio | $200 | |
Siri Eyes Free support | $0 | |
SMS text-to-speech reader | $25 | |
Telematics service, such as OnStar | $200 | |
Traffic + travel information | $25 | |
Voice control for nav and audio | $100 | |
Instruments, Lights, and Mirrors | ||
Compass | $0 | |
Turn signals on or near mirrors | $25 | |
Seats and Interior Trim | ||
Manual lumbar adjuster, driver seat | $50 | |
Manual recliner, second row seats | $75 | |
Memory system, driver seat | $200 | |
Power lumbar adjuster, driver seat | $100 | |
Suspension, Wheels, and Tires | ||
Hydraulically cross-linked dampers | $500 | |
Sport suspension (upgrade) | $0 | |
Total Value of Features | $1,750 | $7,830 |
Value of Feature Adjustments | $0 | $6,080 |
Value of Feature Adjustments | 0 | -5,631 |
Model Year | 2007 | 2018 |
Model | Optima | 4Runner |
Body | 4dr Sedan | 4dr SUV |
Wheelbase | 107.1 in | 109.8 in |
Length | 186.4 in | 190.2 in |
Width | 71.1 in | 75.8 in |
Height | 58.3 in | 71.5 in |
Curb Weight | 3,287 lb. | 4,400 lb. |
Fuel Capacity | 17.0 gal. | 23.0 gal. |
Row 1 Headroom | 39.8 in | 39.3 in |
Row 1 Shoulder Room | 57.1 in | 57.8 in |
Row 1 Hip Room | 54.5 in | 56.5 in |
Row 1 Legroom | 43.7 in | 41.7 in |
Row 2 Headroom | 38.0 in | 38.6 in |
Row 2 Shoulder Room | 56.3 in | 57.8 in |
Row 2 Hip Room | 54.7 in | 55.7 in |
Row 2 Legroom | 37.8 in | 32.9 in |
Row 3 Headroom | 0.0 in | 34.3 in |
Row 3 Shoulder Room | 0.0 in | 57.7 in |
Row 3 Hip Room | 0.0 in | 43.3 in |
Row 3 Legroom | 0.0 in | 29.3 in |
Cargo Volume, Minimum | 14.8 ft3 | 9.0 ft3 |
Cargo Volume, Behind R2 | 14.8 | 46.3 ft3 |
Cargo Volume, Maximum | 14.8 | 88.8 ft3 |
Convenience Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Sunshade, rear | 125 | No |
Power-adjustable pedals | 125 | No |
Total Requested | 400 | 62% |
Total Not Requested | 250 | 38% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |