Kia Soul Kia Soul 2010 Toyota RAV4 Toyota RAV4 2011

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Kia Soul vs. Toyota RAV4 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Soul vs. Toyota RAV4 Invoice Comparison

Lowest Total Price: $18,840

Kia Soul +   
Difference: $9,322

Lowest Total Invoice: $17,680

Kia Soul +   
Difference: $8,429

Calculate Payments

  Down Payment Interest Rate Term
Model Year201020112011
ModelSoulRAV4RAV4
Trim+SportLimited
Body4dr Hatch4dr SUV4dr SUV
Base Price $15,195 $24,175 $25,465
Base Invoice $14,590 $22,605 $23,810
Special Edition Package 2,150    
Sunroof 800    
Sport Extra Value Package   550  
Premium Package   1,930  
Floor mats   199 199
Bodyside moldings   199 199
Bluetooth cell phone link   299  
Limited Extra Value Package     1,655
Special Edition Package 1,695    
Sunroof 700    
Sport Extra Value Package   523  
Premium Package   1,718  
Floor mats   126 126
Bodyside moldings   125 125
Bluetooth cell phone link   202  
Limited Extra Value Package     1,573
Options (change) 2,950 3,177 2,053
Options (change) 2,395 2,694 1,824
Destination 695 810 810
Total Price $18,840 $28,162 $28,328
Total Invoice $17,680 $26,109 $26,444

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Soul dealer quotes or Toyota RAV4 dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Soul vs. Toyota RAV4

Lowest Adjusted Price and Invoice: Kia Soul +
TrueDelta Adjusted Price Difference: $5,863
TrueDelta Adjusted Invoice Difference: $5,380
Model Year201020112011
ModelSoulRAV4RAV4
Trim+SportLimited
Body4dr Hatch4dr SUV4dr SUV
Engine142hp I4179hp I4179hp I4
TransmissionM5A4A4
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 6?, 6?, 9
Tire (rear if not all the same)225/45-18235/55-18225/65-17
Total Price$18,840$28,162$28,328
Adjustments for Features0-2,335-3,625
Feature-Adjusted Total Price$18,840$25,827$24,703
Cost Above Minimum$0$1,124$0
Total Invoice$17,680$26,109$26,444
Adjustments for Features0-2,165-3,384
Feature-Adjusted Total Invoice$17,680$23,944$23,060
Cost Above Minimum$0$884$0

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Features Comparison: Kia Soul vs. Toyota RAV4

Model Year201020112011
ModelSoulRAV4RAV4
Trim+SportLimited
Body4dr Hatch4dr SUV4dr SUV
Transmission and Drivetrain 
5-speed manual$0  
4-speed automatic $800$800
FWD$0$0$0
Accessories 
AC power outlet  $100
Proximity key  $250
Tilt steering wheel, manual$150  
Tilt/telescoping steering wheel, manual $250$250
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0  
Brake assist $50$50
Full-size spare tire $225$225
Rollover sensor $50$50
Temporary spare tire$150  
Cargo Management 
Cargo cover  $75
Cargo mat $40$40
Cargo net  $40
Overhead sunglass holder $25$25
Roof rack $300$300
Climate Control 
Automatic climate control, front  $200
Dual-zone climate control  $125
Interior air filter $0$0
Intermittent wipers$0  
Variable intermittent wipers $75$75
Exterior 
Bodyside graphics$0  
External spare tire shell  $100
Externally-mounted spare $0$0
Rear bumper protector $40$40
Wheel-lip moldings $75$75
Infotainment 
Audio controls on steering wheel$125 $125
Bluetooth audio streaming $25 
CD changer, in-dash $325$325
CD player$125  
USB port$25  
Instruments, Lights, and Mirrors 
Automatic headlights  $125
Automatic-off headlights$25$25 
Heated mirrors  $25
Illuminated visor mirror, driver $50$50
Illuminated visor mirror, passenger $50$50
Outside temperature display $50$50
Trip computer$150  
Turn signals on or near mirrors  $25
Visor mirror, driver$10  
Visor mirror, passenger$10  
Seats and Interior Trim 
Center armrest(s), second row $50$50
Leather-wrapped steering wheel  $150
Manual fore-aft adjuster, second row seats $75$75
Manual height adjuster, driver seat$50  
Manual recliner, second row seats $75$75
Power fore-aft adjuster, driver seat $100$100
Power height adjuster, driver seat $100$100
Power lumbar adjuster, driver seat $100$100
Power recliner, driver seat $100$100
Power tilt adjuster, driver seat $100$100
Suspension, Wheels, and Tires 
Sport suspension (upgrade) $0 
Total Value of Features$820$3,155$4,445
Value of Feature Adjustments$0$2,335$3,625
Value of Feature Adjustments0-2,165-3,384

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Specifications Comparison: Kia Soul vs. Toyota RAV4

Model Year20102011
ModelSoulRAV4
Body4dr Hatch4dr SUV
Wheelbase100.4 in104.7 in
Length161.6 in181.1 in
Width70.3 in71.5 in
Height63.4 in66.3 in
Curb Weight2,561 lb.3,361 lb.
Fuel Capacity12.7 gal.15.9 gal.
Row 1 Headroom40.2 in40.8 in
Row 1 Shoulder Room55.2 in57.1 in
Row 1 Hip Room53.3 in53.8 in
Row 1 Legroom42.1 in41.8 in
Row 2 Headroom39.6 in39.7 in
Row 2 Shoulder Room55.1 in55.3 in
Row 2 Hip Room52.7 in52.4 in
Row 2 Legroom39.0 in38.3 in
Row 3 Headroom0.0 in37.2 in
Row 3 Shoulder Room0.0 in52.6 in
Row 3 Hip Room0.0 in43.3 in
Row 3 Legroom0.0 in30.0 in
Cargo Volume,
Minimum
19.3 ft312.3 ft3
Cargo Volume,
Behind R2
19.337.2 ft3
Cargo Volume,
Maximum
53.4 ft373.0 ft3

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Option Package Details
Kia Soul +

Special Edition Package
FeatureValueRequested?
Leather seating surfaces900Yes
Heated front seats200Yes
Floor mats75Yes
Rear spoiler200Yes
Bodyside graphics0No
225/45R18 tires400No
Total Requested137577%
Total Not Requested40023%

Option Package Details
Toyota RAV4 Sport

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Bluetooth cell phone link
FeatureValueRequested?
Bluetooth cell phone link100Yes
Bluetooth audio streaming25No
Total Requested10080%
Total Not Requested2520%
Sport Extra Value Package
FeatureValueRequested?
Sunroof900Yes
CD changer, in-dash200No
Roof rack300No
Satellite radio200Yes
Daytime running lights (optional)0No
Total Requested110069%
Total Not Requested50031%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Heated front seats200Yes
Power lumbar adjuster, driver seat100No
Power fore-aft adjuster, driver seat100No
Power height adjuster, driver seat50No
Power tilt adjuster, driver seat100No
Power recliner, driver seat100No
Total Requested110071%
Total Not Requested45029%

Option Package Details
Toyota RAV4 Limited

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Limited Extra Value Package
FeatureValueRequested?
Sunroof900Yes
Bluetooth cell phone link100Yes
Daytime running lights (optional)0No
JBL, 9 speakers (with subwoofer)350No
AC power outlet100No
Leather seating surfaces900Yes
Heated front seats200Yes
Power lumbar adjuster, driver seat100No
Power fore-aft adjuster, driver seat100No
Power height adjuster, driver seat50No
Power tilt adjuster, driver seat100No
Power recliner, driver seat100No
Total Requested210070%
Total Not Requested90030%

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