| 1 | 0 | 3 | 4 | 3 | 4 |
Kia Soul vs. Toyota RAV4 Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Kia Soul vs. Toyota RAV4 Invoice Comparison
Lowest Total Price: $13,995 Kia Soul | |||||||
| Difference: $11,789 | |||||||
Lowest Total Invoice: $13,735 Kia Soul | |||||||
| Difference: $10,390 | |||||||
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| Model Year | 2010 | 2018 | 2018 | 2018 | 2018 | 2018 | 2018 |
| Model | Soul | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 |
| Trim | Base | LE | XLE | Adventure | SE | Limited | Platinum |
| Body | 4dr Hatch | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV |
| Base Price | $13,300 | $24,410 | $25,500 | $29,250 | $28,790 | $30,905 | $34,750 |
| Base Invoice | $13,040 | $22,823 | $23,844 | $27,376 | $26,919 | $28,897 | $32,491 |
| Satellite radio | 379 | 379 | 379 | ||||
| Satellite radio | 307 | 307 | 307 | ||||
| Options (change) | 0 | 379 | 379 | 379 | 0 | 0 | 0 |
| Options (change) | 0 | 307 | 307 | 307 | 0 | 0 | 0 |
| Destination | 695 | 995 | 995 | 995 | 995 | 995 | 995 |
| Total Price | $13,995 | $25,784 | $26,874 | $30,624 | $29,785 | $31,900 | $35,745 |
| Total Invoice | $13,735 | $24,125 | $25,146 | $28,678 | $27,914 | $29,892 | $33,486 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Soul dealer quotes or Toyota RAV4 dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Kia Soul vs. Toyota RAV4
| Lowest Adjusted Price and Invoice: Kia Soul | |||||||
| TrueDelta Adjusted Price Difference: $5,024 | |||||||
| TrueDelta Adjusted Invoice Difference: $4,061 | |||||||
| Model Year | 2010 | 2018 | 2018 | 2018 | 2018 | 2018 | 2018 |
| Model | Soul | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 |
| Trim | Base | LE | XLE | Adventure | SE | Limited | Platinum |
| Body | 4dr Hatch | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV |
| Engine | 122hp I4 | 176hp I4 | 176hp I4 | 176hp I4 | 176hp I4 | 176hp I4 | 176hp I4 |
| Transmission | M5 | T6 | T6 | T6 | T6 | T6 | T6 |
| Drivetrain | FWD | FWD | FWD | FWD | FWD | FWD | FWD |
| EPA Fuel Economy (city/highway) | 26/31 MPG | 23/29 MPG | 23/29 MPG | 23/29 MPG | 23/29 MPG | 23/29 MPG | 23/29 MPG |
| Audio (watts, speakers) | ?, 4 | ?, 6 | ?, 6 | ?, 6 | ?, 6 | ?, 6 | 576, 11 |
| Tire (rear if not all the same) | 195/65-15 | 225/65-17 | 225/65-17 | 235/55-18 | 235/55-18 | 235/55-18 | 235/55-18 |
| Total Price | $13,995 | $25,784 | $26,874 | $30,624 | $29,785 | $31,900 | $35,745 |
| Adjustments for Features | 0 | -5,780 | -7,855 | -8,245 | -9,880 | -12,205 | -13,155 |
| Feature-Adjusted Total Price | $13,995 | $20,004 | $19,019 | $22,379 | $19,905 | $19,695 | $22,590 |
| Cost Above Minimum | $0 | $985 | $0 | $3,360 | $886 | $676 | $3,571 |
| Total Invoice | $13,735 | $24,125 | $25,146 | $28,678 | $27,914 | $29,892 | $33,486 |
| Adjustments for Features | 0 | -5,408 | -7,350 | -7,721 | -9,259 | -11,437 | -12,324 |
| Feature-Adjusted Total Invoice | $13,735 | $18,717 | $17,796 | $20,957 | $18,655 | $18,455 | $21,162 |
| Cost Above Minimum | $0 | $921 | $0 | $3,161 | $859 | $659 | $3,366 |
Features Comparison: Kia Soul vs. Toyota RAV4
| Model Year | 2010 | 2018 | 2018 | 2018 | 2018 | 2018 | 2018 |
| Model | Soul | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 |
| Trim | Base | LE | XLE | Adventure | SE | Limited | Platinum |
| Body | 4dr Hatch | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV |
| Transmission and Drivetrain | |||||||
| 5-speed manual | $0 | ||||||
| 6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | $1100 | $1100 | |
| FWD | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Accessories | |||||||
| AC power outlet | $100 | ||||||
| Adaptive cruise control | $600 | $600 | $600 | $600 | $600 | $600 | |
| Hands-free trunk or liftgate | $100 | ||||||
| Heated steering wheel | $100 | ||||||
| Power liftgate | $350 | $350 | |||||
| Proximity key | $250 | $250 | |||||
| Remote keyless entry | $225 | $225 | $225 | $225 | $225 | $225 | |
| Tilt steering wheel, manual | $150 | ||||||
| Tilt/telescoping steering wheel, manual | $250 | $250 | $250 | $250 | $250 | $250 | |
| Universal garage door opener | $100 | $100 | |||||
| Brakes, Airbags, and Other Safety | |||||||
| 4-wheel disc brakes | $150 | $150 | $150 | $150 | $150 | $150 | |
| Active or whiplash-reducing head restraints, front seats | $0 | ||||||
| Around view cameras | $500 | ||||||
| Automatic braking, high-speed or partial | $200 | $200 | $200 | $200 | $200 | $200 | |
| Automatic braking, low-speed | $200 | $200 | $200 | $200 | $200 | $200 | |
| Blind spot warning system | $200 | $200 | |||||
| Brake assist | $50 | $50 | $50 | $50 | $50 | $50 | |
| Cross-traffic warning, rear | $100 | $100 | |||||
| Forward collision warning | $200 | $200 | $200 | $200 | $200 | $200 | |
| Knee airbag, driver | $75 | $75 | $75 | $75 | $75 | $75 | |
| Lane departure prevention, steering-based | $200 | $200 | $200 | $200 | $200 | $200 | |
| Lane departure warning | $200 | $200 | $200 | $200 | $200 | $200 | |
| Obstacle detection, front | $150 | $150 | |||||
| Obstacle detection, rear | $250 | $250 | |||||
| Pedestrian detection | $50 | $50 | $50 | $50 | $50 | $50 | |
| Perimeter scan | $25 | ||||||
| Radar- or camera-based collision preparation system | $0 | $0 | $0 | $0 | $0 | $0 | |
| Rearview camera | $200 | $200 | $200 | $200 | $200 | ||
| Rollover sensor | $50 | $50 | $50 | $50 | $50 | $50 | |
| Seat cushion airbag, passenger | $75 | $75 | $75 | $75 | $75 | $75 | |
| Trailer sway control | $25 | $25 | $25 | $25 | |||
| Cargo Management | |||||||
| Cargo cover | $75 | $75 | $75 | $75 | $75 | $75 | |
| Cargo tray | $40 | ||||||
| Overhead sunglass holder | $25 | $25 | $25 | $25 | $25 | $25 | |
| Roof rails | $250 | $250 | $250 | $250 | |||
| Climate Control | |||||||
| Automatic climate control, front | $200 | $200 | $200 | $200 | $200 | ||
| Dual-zone climate control | $125 | $125 | $125 | $125 | $125 | ||
| Interior air filter | $0 | $0 | $0 | $0 | $0 | $0 | |
| Intermittent wipers | $0 | $0 | |||||
| Variable intermittent wipers | $75 | $75 | $75 | $75 | $75 | ||
| Exterior | |||||||
| Black exterior trim (optional) | $0 | ||||||
| Bodyside cladding (gray/black) | $250 | $250 | $250 | $250 | $250 | $250 | |
| Bodyside moldings | $75 | ||||||
| Deep-tinted rear windows | $275 | $275 | $275 | $275 | $275 | $275 | |
| Rear spoiler | $200 | $200 | $200 | $200 | $200 | $200 | |
| Sport rocker panels (optional) | $0 | ||||||
| Sunroof | $900 | $900 | $900 | $900 | $900 | ||
| Wheel-lip moldings | $75 | $75 | $75 | $75 | $75 | $75 | |
| Infotainment | |||||||
| App support | $0 | $0 | |||||
| Audio controls on steering wheel | $125 | $125 | $125 | $125 | $125 | $125 | |
| Bluetooth audio streaming | $25 | $25 | $25 | $25 | $25 | $25 | |
| Bluetooth cell phone link | $100 | $100 | $100 | $100 | $100 | $100 | |
| DVD-compatible player | $0 | $0 | |||||
| HD radio | $50 | $50 | $50 | ||||
| Navigation app | $50 | ||||||
| Navigation system | $600 | $600 | |||||
| Siri Eyes Free support | $0 | $0 | $0 | ||||
| SMS text-to-speech reader | $25 | $25 | $25 | $25 | $25 | $25 | |
| Surround sound | $250 | ||||||
| Traffic + travel information | $25 | $25 | $25 | ||||
| Voice control for audio system | $25 | $25 | $25 | $25 | |||
| Voice control for nav and audio | $100 | $100 | |||||
| Instruments, Lights, and Mirrors | |||||||
| Auto-dimming headlights | $200 | $200 | $200 | $200 | $200 | $200 | |
| Auto-dimming rearview mirror | $150 | $150 | |||||
| Automatic headlights | $125 | $125 | $125 | $125 | $125 | ||
| Automatic-off headlights | $25 | $25 | |||||
| Compass | $0 | $0 | $0 | $0 | $0 | ||
| Fog lights | $125 | $125 | $125 | $125 | $125 | ||
| Heated mirrors | $25 | $25 | $25 | $25 | $25 | ||
| Illuminated visor mirror, driver | $50 | $50 | $50 | $50 | $50 | $50 | |
| Illuminated visor mirror, passenger | $50 | $50 | $50 | $50 | $50 | $50 | |
| LED headlights, single projector or low beam only | $750 | $750 | $750 | ||||
| Manual remote mirrors | $25 | ||||||
| Outside temperature display | $50 | $50 | $50 | $50 | $50 | $50 | |
| Power mirrors | $150 | $150 | $150 | $150 | $150 | $150 | |
| Spotter mirror(s) | $50 | $50 | $50 | ||||
| Turn signals on or near mirrors | $25 | $25 | $25 | $25 | $25 | ||
| Visor mirror, driver | $10 | ||||||
| Visor mirror, passenger | $10 | ||||||
| Seats and Interior Trim | |||||||
| All-weather floor mats | $75 | ||||||
| Center armrest(s), front row | $75 | $75 | $75 | $75 | $75 | $75 | |
| Center armrest(s), second row | $50 | $50 | $50 | $50 | $50 | $50 | |
| Door sill trim plates | $100 | $100 | |||||
| Floor mats | $75 | $75 | |||||
| Heated front seats | $200 | $200 | $200 | ||||
| Leather-wrapped steering wheel | $150 | $150 | $150 | $150 | $150 | ||
| Manual height adjuster, driver seat | $50 | $50 | $50 | ||||
| Manual recliner, second row seats | $75 | $75 | $75 | $75 | $75 | $75 | |
| Memory system, driver seat | $200 | $200 | |||||
| Power fore-aft adjuster, driver seat | $100 | $100 | $100 | ||||
| Power height adjuster, driver seat | $100 | $100 | $100 | ||||
| Power lumbar adjuster, driver seat | $100 | $100 | $100 | ||||
| Power recliner, driver seat | $100 | $100 | $100 | ||||
| Power tilt adjuster, driver seat | $100 | $100 | $100 | ||||
| Synthetic leather seating surfaces | $0 | $0 | $0 | ||||
| Suspension, Wheels, and Tires | |||||||
| Alloy wheels | $350 | $350 | $350 | ||||
| Chrome-coated alloy wheels | $600 | $600 | |||||
| Electronic systems calibration selector | $200 | $200 | $200 | $200 | $200 | $200 | |
| Sport suspension (upgrade) | $0 | ||||||
| Wheels, dark finish | $0 | ||||||
| Transmission | |||||||
| Steering-wheel-mounted transmission controls | $100 | ||||||
| Total Value of Features | $295 | $6,075 | $8,150 | $8,540 | $10,175 | $12,500 | $13,450 |
| Value of Feature Adjustments | $0 | $5,780 | $7,855 | $8,245 | $9,880 | $12,205 | $13,155 |
| Value of Feature Adjustments | 0 | -5,408 | -7,350 | -7,721 | -9,259 | -11,437 | -12,324 |
Specifications Comparison: Kia Soul vs. Toyota RAV4
| Model Year | 2010 | 2018 |
| Model | Soul | RAV4 |
| Body | 4dr Hatch | 4dr SUV |
| Wheelbase | 100.4 in | 104.7 in |
| Length | 161.6 in | 183.5 in |
| Width | 70.3 in | 72.6 in |
| Height | 63.4 in | 65.9 in |
| Curb Weight | 2,560 lb. | 3,455 lb. |
| Fuel Capacity | 12.7 gal. | 15.9 gal. |
| Row 1 Headroom | 40.2 in | 39.8 in |
| Row 1 Shoulder Room | 55.2 in | 57.3 in |
| Row 1 Hip Room | 53.3 in | 54.3 in |
| Row 1 Legroom | 42.1 in | 42.6 in |
| Row 2 Headroom | 39.6 in | 38.9 in |
| Row 2 Shoulder Room | 55.1 in | 55.4 in |
| Row 2 Hip Room | 52.7 in | 48.9 in |
| Row 2 Legroom | 39.0 in | 37.2 in |
| Cargo Volume, Minimum | 19.3 ft3 | 38.4 ft3 |
| Cargo Volume, Maximum | 53.4 ft3 | 73.4 ft3 |
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