| 1 | 0 | 3 | 4 | 3 | 4 |
Toyota RAV4 vs. Jeep Wrangler Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Toyota RAV4 vs. Jeep Wrangler Invoice Comparison
Lowest Total Price: $29,507 Toyota RAV4 XLE | ||||||
| Difference: $163 | ||||||
Lowest Total Invoice: $27,111 Jeep Wrangler Unlimited Sahara | ||||||
| Difference: $206 | ||||||
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| Model Year | 2018 | 2018 | 2018 | 2018 | 2018 | 2008 |
| Model | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 | Wrangler |
| Trim | XLE | Adventure | SE | Limited | Platinum | Unlimited Sahara |
| Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV |
| Base Price | $25,500 | $29,250 | $28,790 | $30,905 | $34,750 | $26,195 |
| Base Invoice | $23,844 | $27,376 | $26,919 | $28,897 | $32,491 | $23,969 |
| Entune Audio with Navigation | 525 | 525 | ||||
| Power Extra Value Package | 1,215 | 1,025 | 1,010 | |||
| Floor mats | 224 | 224 | 224 | |||
| Remote start | 499 | 499 | 499 | 499 | 499 | 185 |
| Running boards | 549 | 549 | 549 | 549 | 549 | |
| Entune Premium JBL Audio with Integrated Navigation | 1,310 | |||||
| MyGig Infotainment System with nav | 1,275 | |||||
| Front side airbags | 490 | |||||
| 4-speed automatic | 825 | |||||
| 3.73 axle ratio | 0 | |||||
| RWD | 0 | |||||
| Entune Audio with Navigation | 500 | 467 | ||||
| Power Extra Value Package | 1,154 | 985 | 959 | |||
| Floor mats | 139 | 139 | 139 | |||
| Remote start | 310 | 310 | 310 | 310 | 310 | 163 |
| Running boards | 375 | 375 | 375 | 375 | 375 | |
| Entune Premium JBL Audio with Integrated Navigation | 1,165 | |||||
| MyGig Infotainment System with nav | 1,122 | |||||
| Front side airbags | 431 | |||||
| 4-speed automatic | 726 | |||||
| 3.73 axle ratio | 0 | |||||
| RWD | 0 | |||||
| Options (change) | 3,012 | 2,822 | 3,368 | 1,272 | 1,048 | 2,775 |
| Options (change) | 2,478 | 2,276 | 2,809 | 824 | 685 | 2,442 |
| Destination | 995 | 995 | 995 | 995 | 995 | 700 |
| Total Price | $29,507 | $33,067 | $33,153 | $33,172 | $36,793 | $29,670 |
| Total Invoice | $27,317 | $30,647 | $30,723 | $30,716 | $34,171 | $27,111 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Toyota RAV4 dealer quotes or Jeep Wrangler dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Toyota RAV4 vs. Jeep Wrangler
| Lowest Adjusted Price and Invoice: Toyota RAV4 XLE | ||||||
| TrueDelta Adjusted Price Difference: $5,123 | ||||||
| TrueDelta Adjusted Invoice Difference: $4,386 | ||||||
| Model Year | 2018 | 2018 | 2018 | 2018 | 2018 | 2008 |
| Model | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 | Wrangler |
| Trim | XLE | Adventure | SE | Limited | Platinum | Unlimited Sahara |
| Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV |
| Engine | 176hp I4 | 176hp I4 | 176hp I4 | 176hp I4 | 176hp I4 | 202hp V6 |
| Transmission | T6 | T6 | T6 | T6 | T6 | A4 |
| Drivetrain | FWD | FWD | FWD | FWD | FWD | RWD |
| EPA Fuel Economy (city/highway) | 23/29 MPG | 23/29 MPG | 23/29 MPG | 23/29 MPG | 23/29 MPG | 15/20 MPG |
| Audio (watts, speakers) | ?, 6 | ?, 6 | 576, 11 | ?, 6 | 576, 11 | 368, 7 |
| Tire (rear if not all the same) | 225/65-17 | 235/55-18 | 235/55-18 | 235/55-18 | 235/55-18 | 255/70-18 |
| Total Price | $29,507 | $33,067 | $33,153 | $33,172 | $36,793 | $29,670 |
| Adjustments for Features | -4,960 | -5,150 | -6,995 | -7,460 | -8,295 | 0 |
| Feature-Adjusted Total Price | $24,547 | $27,917 | $26,158 | $25,712 | $28,498 | $29,670 |
| Cost Above Minimum | $0 | $3,370 | $1,611 | $1,165 | $3,951 | $0 |
| Total Invoice | $27,317 | $30,647 | $30,723 | $30,716 | $34,171 | $27,111 |
| Adjustments for Features | -4,592 | -4,773 | -6,482 | -6,908 | -7,704 | 0 |
| Feature-Adjusted Total Invoice | $22,725 | $25,874 | $24,241 | $23,808 | $26,467 | $27,111 |
| Cost Above Minimum | $0 | $3,149 | $1,516 | $1,083 | $3,742 | $0 |
Features Comparison: Toyota RAV4 vs. Jeep Wrangler
| Model Year | 2018 | 2018 | 2018 | 2018 | 2018 | 2008 |
| Model | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 | Wrangler |
| Trim | XLE | Adventure | SE | Limited | Platinum | Unlimited Sahara |
| Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV |
| Transmission and Drivetrain | ||||||
| 6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | $1100 | |
| 4-speed automatic | $800 | |||||
| FWD | $0 | $0 | $0 | $0 | $0 | |
| RWD | $0 | |||||
| Accessories | ||||||
| AC power outlet | $100 | |||||
| Adaptive cruise control | $600 | $600 | $600 | $600 | $600 | |
| Cruise control | $150 | |||||
| Hands-free trunk or liftgate | $100 | |||||
| Heated steering wheel | $100 | |||||
| Power liftgate | $350 | $350 | $350 | $350 | $350 | |
| Proximity key | $250 | $250 | $250 | $250 | $250 | |
| Tilt steering wheel, manual | $150 | |||||
| Tilt/telescoping steering wheel, manual | $250 | $250 | $250 | $250 | $250 | |
| Universal garage door opener | $100 | $100 | $100 | |||
| Brakes, Airbags, and Other Safety | ||||||
| Around view cameras | $500 | |||||
| Automatic braking, high-speed or partial | $200 | $200 | $200 | $200 | $200 | |
| Automatic braking, low-speed | $200 | $200 | $200 | $200 | $200 | |
| Blind spot warning system | $200 | $200 | $200 | $200 | $200 | |
| Cross-traffic warning, rear | $100 | $100 | $100 | $100 | $100 | |
| Forward collision warning | $200 | $200 | $200 | $200 | $200 | |
| Full-size spare tire | $225 | |||||
| Knee airbag, driver | $75 | $75 | $75 | $75 | $75 | |
| Lane departure prevention, steering-based | $200 | $200 | $200 | $200 | $200 | |
| Lane departure warning | $200 | $200 | $200 | $200 | $200 | |
| Obstacle detection, front | $150 | $150 | ||||
| Obstacle detection, rear | $250 | $250 | ||||
| Pedestrian detection | $50 | $50 | $50 | $50 | $50 | |
| Perimeter scan | $25 | |||||
| Radar- or camera-based collision preparation system | $0 | $0 | $0 | $0 | $0 | |
| Rearview camera | $200 | $200 | $200 | $200 | ||
| Roll bar | $200 | |||||
| Rollover sensor | $50 | $50 | $50 | $50 | $50 | |
| Seat cushion airbag, passenger | $75 | $75 | $75 | $75 | $75 | |
| Side curtain airbags | $350 | $350 | $350 | $350 | $350 | |
| Temporary spare tire | $150 | $150 | $150 | $150 | $150 | |
| Trailer sway control | $25 | $25 | $25 | |||
| Cargo Management | ||||||
| Cargo cover | $75 | $75 | $75 | $75 | $75 | |
| Cargo mat | $40 | $40 | $40 | |||
| Cargo tray | $40 | |||||
| Overhead sunglass holder | $25 | $25 | $25 | $25 | $25 | |
| Roof rails | $250 | $250 | $250 | $250 | $250 | |
| Climate Control | ||||||
| Automatic climate control, front | $200 | $200 | $200 | $200 | $200 | |
| Dual-zone climate control | $125 | $125 | $125 | $125 | $125 | |
| Interior air filter | $0 | $0 | $0 | $0 | $0 | |
| Rear defrost | $200 | $200 | $200 | $200 | $200 | |
| Rear wiper | $175 | $175 | $175 | $175 | $175 | |
| Exterior | ||||||
| Black exterior trim (optional) | $0 | |||||
| Bodyside cladding (gray/black) | $250 | $250 | $250 | $250 | $250 | |
| Externally-mounted spare | $0 | |||||
| Rear spoiler | $200 | $200 | $200 | $200 | $200 | |
| Removable soft top | $2000 | |||||
| Running boards | $350 | $350 | $350 | $350 | $350 | |
| Sport rocker panels (optional) | $0 | |||||
| Sunroof | $900 | $900 | $900 | $900 | $900 | |
| Tow hook(s), front | $40 | |||||
| Tow hook(s), rear | $25 | |||||
| Tubular side steps | $350 | |||||
| Wheel-lip moldings | $75 | $75 | $75 | $75 | $75 | |
| Infotainment | ||||||
| App support | $0 | $0 | $0 | $0 | $0 | |
| Audio controls on steering wheel | $125 | $125 | $125 | $125 | $125 | |
| Bluetooth audio streaming | $25 | $25 | $25 | $25 | $25 | |
| Bluetooth cell phone link | $100 | $100 | $100 | $100 | $100 | |
| HD radio | $50 | $50 | $50 | $50 | $50 | |
| Media drive | $15 | |||||
| Off-road navigation system | $0 | |||||
| Satellite radio | $200 | $200 | $200 | $200 | $200 | |
| Satellite radio - one year subscription | $250 | |||||
| Siri Eyes Free support | $0 | $0 | $0 | $0 | $0 | |
| SMS text-to-speech reader | $25 | $25 | $25 | $25 | $25 | |
| Surround sound | $250 | $250 | ||||
| Traffic + travel information | $25 | $25 | $25 | $25 | $25 | |
| Traffic information | $25 | |||||
| Voice control for nav and audio | $100 | $100 | $100 | $100 | $100 | |
| Instruments, Lights, and Mirrors | ||||||
| Auto-dimming headlights | $200 | $200 | $200 | $200 | $200 | |
| Auto-dimming rearview mirror | $150 | $150 | $150 | |||
| Automatic headlights | $125 | $125 | $125 | $125 | $125 | |
| Heated mirrors | $25 | $25 | $25 | $25 | $25 | |
| Illuminated visor mirror, driver | $50 | $50 | $50 | $50 | $50 | |
| Illuminated visor mirror, passenger | $50 | $50 | $50 | $50 | $50 | |
| LED headlights, single projector or low beam only | $750 | $750 | $750 | |||
| Power mirrors | $150 | $150 | $150 | $150 | $150 | |
| Turn signals on or near mirrors | $25 | $25 | $25 | $25 | $25 | |
| Seats and Interior Trim | ||||||
| All-weather floor mats | $75 | |||||
| Center armrest(s), second row | $50 | $50 | $50 | $50 | $50 | |
| Door sill trim plates | $100 | $100 | ||||
| Heated front seats | $200 | $200 | $200 | |||
| Manual height adjuster, driver seat | $50 | $50 | $50 | |||
| Manual recliner, second row seats | $75 | $75 | $75 | $75 | $75 | |
| Memory system, driver seat | $200 | $200 | ||||
| Power fore-aft adjuster, driver seat | $100 | $100 | $100 | |||
| Power height adjuster, driver seat | $100 | $100 | $100 | |||
| Power lumbar adjuster, driver seat | $100 | $100 | $100 | |||
| Power recliner, driver seat | $100 | $100 | $100 | |||
| Power tilt adjuster, driver seat | $100 | $100 | $100 | |||
| Stain-resistant fabric | $100 | |||||
| Synthetic leather seating surfaces | $0 | $0 | $0 | |||
| Suspension, Wheels, and Tires | ||||||
| All-terrain tires | $0 | |||||
| Alloy wheels | $350 | $350 | $350 | $350 | ||
| Chrome-coated alloy wheels | $600 | $600 | ||||
| Electronic systems calibration selector | $200 | $200 | $200 | $200 | $200 | |
| Sport suspension (upgrade) | $0 | |||||
| Wheels, dark finish | $0 | |||||
| White-letter tires | $0 | |||||
| Transmission | ||||||
| Steering-wheel-mounted transmission controls | $100 | |||||
| Total Value of Features | $9,690 | $9,880 | $11,725 | $12,190 | $13,025 | $4,730 |
| Value of Feature Adjustments | $4,960 | $5,150 | $6,995 | $7,460 | $8,295 | $0 |
| Value of Feature Adjustments | -4,592 | -4,773 | -6,482 | -6,908 | -7,704 | 0 |
Specifications Comparison: Toyota RAV4 vs. Jeep Wrangler
| Model Year | 2018 | 2008 |
| Model | RAV4 | Wrangler |
| Body | 4dr SUV | 4dr SUV |
| Wheelbase | 104.7 in | 116.0 in |
| Length | 183.5 in | 184.4 in |
| Width | 72.6 in | 73.9 in |
| Height | 65.9 in | 72.3 in |
| Curb Weight | 3,455 lb. | 4,016 lb. |
| Fuel Capacity | 15.9 gal. | 21.6 gal. |
| Row 1 Headroom | 39.8 in | 41.3 in |
| Row 1 Shoulder Room | 57.3 in | 55.8 in |
| Row 1 Hip Room | 54.3 in | 55.6 in |
| Row 1 Legroom | 42.6 in | 41.0 in |
| Row 2 Headroom | 38.9 in | 40.3 in |
| Row 2 Shoulder Room | 55.4 in | 56.8 in |
| Row 2 Hip Room | 48.9 in | 56.7 in |
| Row 2 Legroom | 37.2 in | 37.2 in |
| Cargo Volume, Minimum | 38.4 ft3 | 46.4 ft3 |
| Cargo Volume, Maximum | 73.4 ft3 | 82.0 ft3 |
Option Package Details
Toyota RAV4 XLE
| Entune Audio with Navigation | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | Yes |
| Voice control for nav and audio | 75 | No |
| App support | 0 | No |
| Satellite radio | 200 | Yes |
| HD radio | 50 | No |
| Traffic + travel information | 25 | No |
| Siri Eyes Free support | 0 | No |
| Total Requested | 800 | 84% |
| Total Not Requested | 150 | 16% |
| Power Extra Value Package | ||
| Feature | Value | Requested? |
| Power liftgate | 350 | No |
| Proximity key | 250 | No |
| Blind spot warning system | 200 | No |
| Cross-traffic warning, rear | 100 | No |
| Roof rails | 250 | No |
| Satellite radio | 200 | Yes |
| HD radio | 50 | No |
| Traffic + travel information | 25 | No |
| Siri Eyes Free support | 0 | No |
| Navigation app | 50 | Yes |
| Total Requested | 250 | 17% |
| Total Not Requested | 1225 | 83% |
Option Package Details
Toyota RAV4 Adventure
| Entune Audio with Navigation | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | Yes |
| Voice control for nav and audio | 75 | No |
| App support | 0 | No |
| Satellite radio | 200 | Yes |
| HD radio | 50 | No |
| Traffic + travel information | 25 | No |
| Siri Eyes Free support | 0 | No |
| Total Requested | 800 | 84% |
| Total Not Requested | 150 | 16% |
| Power Extra Value Package | ||
| Feature | Value | Requested? |
| Power liftgate | 350 | No |
| Proximity key | 250 | No |
| Blind spot warning system | 200 | No |
| Cross-traffic warning, rear | 100 | No |
| Satellite radio | 200 | Yes |
| HD radio | 50 | No |
| Traffic + travel information | 25 | No |
| Siri Eyes Free support | 0 | No |
| Navigation app | 50 | Yes |
| Total Requested | 250 | 20% |
| Total Not Requested | 975 | 80% |
Option Package Details
Toyota RAV4 SE
| Entune Premium JBL Audio with Integrated Navigation | ||
| Feature | Value | Requested? |
| Surround sound | 250 | No |
| JBL, 576W, 11 speakers (with subwoofer) | 350 | No |
| Navigation system | 550 | Yes |
| DVD-compatible player | 0 | Yes |
| Voice control for nav and audio | 75 | No |
| App support | 0 | No |
| Total Requested | 550 | 45% |
| Total Not Requested | 675 | 55% |
| Power Extra Value Package | ||
| Feature | Value | Requested? |
| Universal garage door opener | 100 | No |
| Auto-dimming rearview mirror | 150 | No |
| Power liftgate | 350 | No |
| Proximity key | 250 | No |
| Blind spot warning system | 200 | No |
| Cross-traffic warning, rear | 100 | No |
| Total Requested | 0 | 0% |
| Total Not Requested | 1150 | 100% |
Option Package Details
Jeep Wrangler Unlimited Sahara
| MyGig Infotainment System with nav | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | Yes |
| Traffic information | 25 | Yes |
| Off-road navigation system | 0 | No |
| Media drive, large | 15 | No |
| USB port | 25 | Yes |
| Total Requested | 650 | 98% |
| Total Not Requested | 15 | 2% |
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