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Ford Fusion vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Fusion vs. Kia Optima Invoice Comparison

Lowest Total Price: $23,725

Kia Optima EX   
Difference: $890

Lowest Total Invoice: $21,925

Kia Optima EX   
Difference: $680

Calculate Payments

  Down Payment Interest Rate Term
Model Year200820082008
ModelFusionFusionOptima
TrimSESELEX
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $19,060 $20,150 $19,895
Base Invoice $17,594 $18,576 $18,510
Moon and Tune Package 795 795  
3.0L V6 2,750 2,750  
Rear spoiler 295 295 200
Traction control 95 95  
Leather seating surfaces 895 895  
Stability control     650
2.7L V6     1,005
Premium Package     1,300
Moon and Tune Package 692 692  
3.0L V6 2,475 2,474  
Rear spoiler 257 257 160
Traction control 83 83  
Leather seating surfaces 779 779  
Stability control     580
2.7L V6     840
Premium Package     1,160
Options (change) 4,830 4,830 3,155
Options (change) 4,286 4,285 2,740
Destination 725 725 675
Total Price $24,615 $25,705 $23,725
Total Invoice $22,605 $23,586 $21,925

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Ford Fusion dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Ford Fusion vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima EX
TrueDelta Adjusted Price Difference: $2,240
TrueDelta Adjusted Invoice Difference: $1,928
Model Year200820082008
ModelFusionFusionOptima
TrimSESELEX
Body4dr Sedan4dr Sedan4dr Sedan
Engine221hp V6221hp V6185hp V6
TransmissionA6A6T5
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)18/26 MPG18/26 MPG20/28 MPG
Audio (watts, speakers)?, 8?, 8360, 7
Tire (rear if not all the same)205/60-16225/50-17205/60-16
Total Price$24,615$25,705$23,725
Adjustments for Features0-975-1,350
Feature-Adjusted Total Price$24,615$24,730$22,375
Cost Above Minimum$0$115$0
Total Invoice$22,605$23,586$21,925
Adjustments for Features0-895-1,248
Feature-Adjusted Total Invoice$22,605$22,691$20,677
Cost Above Minimum$0$86$0

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Features Comparison: Ford Fusion vs. Kia Optima

Model Year200820082008
ModelFusionFusionOptima
TrimSESELEX
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed automatic$1000$1000 
5-speed manually-shiftable automatic  $1000
FWD$0$0$0
Accessories 
Keyless entry keypad $50 
Universal garage door opener  $100
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats  $0
Brake assist  $50
Stability control  $400
Climate Control 
Automatic climate control, front $200$200
Interior air filter  $0
Exterior 
Bright-finished exhaust tip(s) $25$25
Infotainment 
Bluetooth cell phone link $100 
SMS text-to-speech reader $25 
USB port $25 
Voice control for audio system $25 
Voice control for external devices $0 
Instruments, Lights, and Mirrors 
Analog clock $25 
Auto-dimming rearview mirror $150$150
Automatic headlights $125$125
Compass $0 
Heated mirrors $25$25
Outside temperature display $50$50
Turn signals on or near mirrors  $25
Seats and Interior Trim 
Door sill trim plates  $100
Folding passenger seat$150$150 
Leather-wrapped steering wheel $150$150
Power recliner, driver seat  $100
Suspension, Wheels, and Tires 
Alloy wheels  $350
Machined alloy wheels$350$350 
Total Value of Features$1,500$2,475$2,850
Value of Feature Adjustments$0$975$1,350
Value of Feature Adjustments0-895-1,248

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See a complete comparison of Ford Fusion vs. Kia Optima features.

Specifications Comparison: Ford Fusion vs. Kia Optima

Model Year20082008
ModelFusionOptima
Body4dr Sedan4dr Sedan
Wheelbase107.4 in107.1 in
Length190.2 in186.4 in
Width72.2 in71.1 in
Height57.2 in58.3 in
Curb Weight3,280 lb.3,287 lb.
Fuel Capacity17.5 gal.17.0 gal.
Row 1 Headroom38.7 in39.8 in
Row 1 Shoulder Room57.4 in57.1 in
Row 1 Hip Room54.0 in54.5 in
Row 1 Legroom42.3 in43.7 in
Row 2 Headroom37.8 in38.0 in
Row 2 Shoulder Room56.5 in56.3 in
Row 2 Hip Room53.6 in54.7 in
Row 2 Legroom37.0 in37.8 in
Cargo Volume15.8 ft314.8 ft3

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See a complete comparison of Ford Fusion vs. Kia Optima specs.

Option Package Details
Ford Fusion SE

Moon and Tune Package
FeatureValueRequested?
Sunroof900Yes
Unbranded, 8 speakers (with subwoofer)350No
Total Requested90072%
Total Not Requested35028%

Option Package Details
Ford Fusion SEL

Moon and Tune Package
FeatureValueRequested?
Sunroof900Yes
Unbranded, 8 speakers (with subwoofer)350No
Total Requested90072%
Total Not Requested35028%

Option Package Details
Kia Optima EX

Stability control
FeatureValueRequested?
Stability control400No
Antilock brakes (ABS)400Yes
Traction control100Yes
Brake assist50No
Total Requested50053%
Total Not Requested45047%
2.7L V6
DOHC-4v
185 hp@6000
183 lb-ft@4000
FeatureValueRequested?
2.7L V6
DOHC-4v
185 hp@6000
183 lb-ft@4000		1000Yes
Bright-finished exhaust tip(s)25Yes
Total Requested1025100%
Total Not Requested00%
Premium Package
FeatureValueRequested?
Sunroof900Yes
CD changer, in-dash200Yes
MP3-compatible player50Yes
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested115077%
Total Not Requested35023%

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