The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $30,480 Kia Optima EX | ||||||
Difference: $5,170 | ||||||
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Model Year | 2020 | 2014 | 2014 | 2014 | 2014 | 2014 |
Model | Santa Fe | Optima | Optima | Optima | Optima | Optima |
Trim | SE | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo |
Body | 4dr SUV | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $26,275 | $23,950 | $31,995 | $25,500 | $27,500 | $35,300 |
Premium Package | 2,900 | 3,300 | 3,300 | |||
Value Package | 1,900 | |||||
Tech Package | 3,250 | |||||
Cargo tray | 100 | 80 | 80 | 80 | 80 | 80 |
Cargo net | 50 | 50 | 50 | 50 | 50 | 50 |
Technology Package | 2,300 | 700 | 2,300 | |||
Panoramic sunroof | 1,500 | |||||
Premium Tech Package | 5,300 | |||||
Premium Package | 2,726 | 3,059 | 3,059 | |||
Value Package | 1,786 | |||||
Tech Package | 3,055 | |||||
Cargo tray | 80 | 67 | 67 | 67 | 67 | 67 |
Cargo net | 41 | 42 | 42 | 42 | 42 | 42 |
Technology Package | 2,129 | 650 | 2,129 | |||
Panoramic sunroof | 1,395 | |||||
Premium Tech Package | 4,919 | |||||
Options (change) | 8,200 | 5,730 | 2,330 | 5,430 | 5,730 | 130 |
Options (change) | 7,688 | 5,297 | 2,154 | 5,028 | 5,297 | 109 |
Destination | 1,175 | 800 | 800 | 800 | 800 | 800 |
Total Price | $35,650 | $30,480 | $35,125 | $31,730 | $34,030 | $36,230 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Hyundai Santa Fe dealer quotes or Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price: Kia Optima EX | ||||||
Lowest Adjusted Invoice: Hyundai Santa Fe SE | ||||||
TrueDelta Adjusted Price Difference: $1,695 | ||||||
TrueDelta Adjusted Invoice Difference: $20,527 | ||||||
Model Year | 2020 | 2014 | 2014 | 2014 | 2014 | 2014 |
Model | Santa Fe | Optima | Optima | Optima | Optima | Optima |
Trim | SE | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo |
Body | 4dr SUV | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 185hp I4 | 192hp I4 | 159hp I4 H | 192hp I4 | 274hp I4 | 274hp I4 |
Transmission | T8 | T6 | T6 | T6 | T6 | T6 |
Drivetrain | FWD | FWD | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | ?, 12 | ?, 8 | 550, 12 | ?, 8 | ?, 8 | ?, 8 |
Tire (rear if not all the same) | 235/65-17 | 215/55-17 | 215/55-17 | 225/45-18 | 225/45-18 | 225/45-18 |
Total Price | $35,650 | $30,480 | $35,125 | $31,730 | $34,030 | $36,230 |
Adjustments for Features | -3,475 | 0 | -950 | -275 | -975 | -2,325 |
Feature-Adjusted Total Price | $32,175 | $30,480 | $34,175 | $31,455 | $33,055 | $33,905 |
Cost Above Minimum | $0 | $0 | $3,695 | $975 | $2,575 | $3,425 |
Model Year | 2020 | 2014 | 2014 | 2014 | 2014 | 2014 |
Model | Santa Fe | Optima | Optima | Optima | Optima | Optima |
Trim | SE | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo |
Body | 4dr SUV | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||||||
8-speed manually-shiftable automatic | $1300 | |||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | $1100 | |
FWD | $0 | $0 | $0 | $0 | $0 | $0 |
Accessories | ||||||
Heated steering wheel | $100 | $100 | $100 | $100 | ||
Power liftgate | $350 | |||||
Proximity trunk or liftgate opener | $125 | |||||
Remote app | $25 | |||||
Remote climate control | $25 | |||||
Remote start via app | $75 | |||||
Sunshades, second row | $125 | |||||
Brakes, Airbags, and Other Safety | ||||||
911 assist | $25 | $25 | $25 | $25 | $25 | |
Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | $0 | $0 | |
Around view cameras | $500 | |||||
Hill descent control | $250 | |||||
Knee airbag, driver | $75 | |||||
Rearview camera | $200 | $200 | $200 | $200 | $200 | |
Rollover sensor | $50 | |||||
Temporary spare tire | $150 | |||||
Cargo Management | ||||||
Air-conditioned storage compartment | $50 | $50 | $50 | $50 | $50 | |
Rear seat pass-through | $100 | |||||
Roof rails | $250 | |||||
Trailering equipment (4 wire) | $125 | |||||
Climate Control | ||||||
Rear wiper | $175 | |||||
Engine / Motor | ||||||
Automatic start / stop | $150 | |||||
Exterior | ||||||
Body kit | $0 | $0 | $0 | $0 | ||
Bodyside cladding (gray/black) | $250 | |||||
Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | ||
Deep-tinted rear windows | $275 | |||||
Laminated front side windows | $200 | $200 | $200 | $200 | $200 | |
Painted brake calipers (optional) | $0 | |||||
Rear spoiler | $200 | $200 | $200 | |||
Wheel-lip moldings | $75 | |||||
Infotainment | ||||||
Android Auto support | $100 | |||||
App support | $0 | $0 | $0 | $0 | $0 | |
Apple CarPlay support | $100 | |||||
Navigation map updates, three years | $0 | |||||
SMS text-to-speech reader | $25 | $25 | $25 | $25 | $25 | |
Telematics service, such as OnStar, with navigation | $225 | |||||
Traffic information | $25 | $25 | $25 | $25 | $25 | |
Voice control for external devices | $0 | $0 | $0 | $0 | $0 | |
Instruments, Lights, and Mirrors | ||||||
Detailed driving style feedback | $100 | |||||
Interior ambient lighting | $150 | $150 | $150 | $150 | $150 | |
Large energy flow and fuel economy display | $25 | |||||
Power-folding mirrors | $50 | $50 | $50 | $50 | $50 | |
Speaker lights | $100 | $100 | $100 | $100 | $100 | |
Xenon HID headlights | $500 | $500 | $500 | |||
Seats and Interior Trim | ||||||
Door sill trim plates | $100 | |||||
Folding second row seats | $300 | $300 | $300 | $300 | $300 | |
Illuminated door sill trim plates | $200 | $200 | $200 | $200 | ||
Leather door panel trim | $250 | |||||
Leather-wrapped steering wheel | $150 | $150 | $150 | $150 | $150 | |
Manual fore-aft adjuster, second row seats | $75 | |||||
Manual recliner, second row seats | $75 | |||||
Metal pedals | $75 | $75 | $75 | |||
Power 4-way lumbar adjuster, driver seat | $150 | |||||
Power height adjuster, passenger seat | $100 | |||||
Power lumbar adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | |
Wood trim | $300 | |||||
Wood/leather-wrapped steering wheel | $150 | |||||
Suspension, Wheels, and Tires | ||||||
Alloy wheels | $350 | $350 | $350 | $350 | $350 | |
Chrome-plated alloy wheels | $850 | |||||
Electronic systems calibration selector | $200 | $200 | $200 | |||
Sport suspension (upgrade) | $0 | $0 | $0 | |||
Transmission | ||||||
Steering-wheel-mounted transmission controls | $100 | $100 | $100 | |||
Total Value of Features | $6,425 | $2,950 | $3,900 | $3,225 | $3,925 | $5,275 |
Value of Feature Adjustments | $3,475 | $0 | $950 | $275 | $975 | $2,325 |
Value of Feature Adjustments | -864 | 0 | -882 | -257 | -913 | -2,174 |
Model Year | 2020 | 2014 |
Model | Santa Fe | Optima |
Body | 4dr SUV | 4dr Sedan |
Wheelbase | 108.9 in | 110.0 in |
Length | 187.8 in | 190.7 in |
Width | 74.4 in | 72.1 in |
Height | 66.1 in | 57.9 in |
Curb Weight | 3,592 lb. | 3,238 lb. |
Fuel Capacity | 18.8 gal. | 18.5 gal. |
Row 1 Headroom | 41.2 in | 40.0 in |
Row 1 Shoulder Room | 59.1 in | 57.3 in |
Row 1 Hip Room | 57.5 in | 54.7 in |
Row 1 Legroom | 40.2 in | 45.5 in |
Row 2 Headroom | 39.2 in | 37.6 in |
Row 2 Shoulder Room | 58.3 in | 55.7 in |
Row 2 Hip Room | 56.3 in | 54.5 in |
Row 2 Legroom | 40.9 in | 34.7 in |
Cargo Volume, Minimum | 35.9 ft3 | 15.4 ft3 |
Cargo Volume, Maximum | 71.3 ft3 | 15.4 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Power liftgate | 350 | No |
Compass | 0 | Yes |
Upgraded instruments | 0 | No |
Manual fore-aft adjuster, second row seats | 75 | No |
Blind spot warning system | 200 | Yes |
Door sill trim plates | 100 | Yes |
Cross-traffic warning, rear | 100 | Yes |
Leather seating surfaces | 900 | Yes |
Proximity trunk or liftgate opener | 125 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Manual recliner, second row seats | 75 | No |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Sunshades, second row | 125 | No |
Leather-wrapped steering wheel | 150 | Yes |
Power height adjuster, passenger seat | 100 | No |
Total Requested | 1900 | 69% |
Total Not Requested | 850 | 31% |
Value Package | ||
Feature | Value | Requested? |
Dual-zone climate control | 125 | Yes |
HD radio | 50 | Yes |
Ionizing air filtration | 50 | Yes |
Remote climate control | 25 | No |
Apple CarPlay support | 100 | No |
Android Auto support | 100 | No |
Automatic climate control, front | 200 | Yes |
Remote start via app | 75 | No |
Heated mirrors | 25 | Yes |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power tilt adjuster, driver seat | 100 | Yes |
Power recliner, driver seat | 100 | Yes |
Power 4-way lumbar adjuster, driver seat | 50 | No |
Roof rails | 250 | No |
Satellite radio | 200 | Yes |
Heated front seats | 200 | Yes |
Fog lights | 125 | Yes |
Turn signals on or near mirrors | 25 | Yes |
Proximity key | 250 | Yes |
Telematics service, such as OnStar, with navigation | 225 | No |
Vehicle health reports | 0 | Yes |
Remote app | 25 | No |
Total Requested | 1600 | 65% |
Total Not Requested | 850 | 35% |
Tech Package | ||
Feature | Value | Requested? |
Around view cameras | 300 | No |
Speed limit information | 0 | No |
Navigation map updates, three years | 0 | No |
Navigation system | 600 | Yes |
Heated second row seats | 200 | Yes |
Cooled or ventilated front seats | 300 | Yes |
Memory system, driver seat | 200 | Yes |
Obstacle detection, rear | 250 | Yes |
Heated steering wheel | 100 | Yes |
Surround sound | 250 | Yes |
Panoramic sunroof | 1200 | Yes |
Voice control for nav and audio | 100 | Yes |
Infinity, 12 speakers (with subwoofer) | 350 | No |
Total Requested | 3200 | 83% |
Total Not Requested | 650 | 17% |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | Yes |
Panoramic sunroof | 1200 | Yes |
Surround sound | 250 | Yes |
Power-folding mirrors | 50 | No |
HD radio | 50 | Yes |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | Yes |
Cooled or ventilated front seats | 300 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | Yes |
Rearview camera | 200 | Yes |
Infinity, 8 speakers (with subwoofer) | 350 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | Yes |
911 assist | 25 | No |
Bluetooth audio streaming | 25 | Yes |
App support | 0 | No |
Total Requested | 2925 | 87% |
Total Not Requested | 450 | 13% |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Obstacle detection, rear | 250 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | No |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Total Requested | 1250 | 98% |
Total Not Requested | 25 | 2% |
Technology Package | ||
Feature | Value | Requested? |
Obstacle detection, rear | 250 | Yes |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Total Requested | 550 | 100% |
Total Not Requested | 0 | 0% |
Premium Tech Package | ||
Feature | Value | Requested? |
Panoramic sunroof | 1200 | Yes |
Navigation system | 600 | Yes |
Obstacle detection, rear | 250 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | No |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Surround sound | 250 | Yes |
Power-folding mirrors | 50 | No |
HD radio | 50 | Yes |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | Yes |
Cooled or ventilated front seats | 300 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | Yes |
Rearview camera | 200 | Yes |
Infinity, 8 speakers (with subwoofer) | 350 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | Yes |
911 assist | 25 | No |
Bluetooth audio streaming | 25 | Yes |
App support | 0 | No |
Total Requested | 4075 | 90% |
Total Not Requested | 475 | 10% |
Premium Package | ||
Feature | Value | Requested? |
Panoramic sunroof | 1200 | Yes |
Surround sound | 250 | Yes |
Power-folding mirrors | 50 | No |
HD radio | 50 | Yes |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | Yes |
Cooled or ventilated front seats | 300 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | Yes |
Rearview camera | 200 | Yes |
Infinity, 8 speakers (with subwoofer) | 350 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | Yes |
911 assist | 25 | No |
Bluetooth audio streaming | 25 | Yes |
App support | 0 | No |
Total Requested | 2825 | 86% |
Total Not Requested | 450 | 14% |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Obstacle detection, rear | 250 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | No |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Total Requested | 1250 | 98% |
Total Not Requested | 25 | 2% |