Jeep Wrangler Jeep Wrangler 2006 Toyota RAV4 Toyota RAV4 2012

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Jeep Wrangler vs. Toyota RAV4 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Jeep Wrangler vs. Toyota RAV4 Invoice Comparison

Lowest Total Price: $25,359

Toyota RAV4 Sport   
Difference: $91

Lowest Total Invoice: $23,328

Jeep Wrangler Unlimited   
Difference: $376

Calculate Payments

  Down Payment Interest Rate Term
Model Year2006200620122012
ModelWranglerWranglerRAV4RAV4
TrimUnlimitedUnlimited RubiconSportLimited
Body2dr SUV, ext.2dr SUV, ext.4dr SUV4dr SUV
Base Price $24,265 $28,735 $24,350 $25,330
Base Invoice $22,206 $26,184 $22,768 $23,684
Leather-wrapped steering wheel 300 300    
Floor mats 30 30 199 199
Satellite radio 195 195    
Leather-wrapped steering wheel 264 264    
Floor mats 26 26 126 126
Satellite radio 172 172    
Options (change) 525 525 199 199
Options (change) 462 462 126 126
Destination 660 660 810 810
Total Price $25,450 $29,920 $25,359 $26,339
Total Invoice $23,328 $27,306 $23,704 $24,620

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Jeep Wrangler dealer quotes or Toyota RAV4 dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Jeep Wrangler vs. Toyota RAV4

Lowest Adjusted Price and Invoice: Toyota RAV4 Limited
TrueDelta Adjusted Price Difference: $1,776
TrueDelta Adjusted Invoice Difference: $1,199
Model Year2006200620122012
ModelWranglerWranglerRAV4RAV4
TrimUnlimitedUnlimited RubiconSportLimited
Body2dr SUV, ext.2dr SUV, ext.4dr SUV4dr SUV
Engine190hp I6190hp I6hp 179hp I4
TransmissionM6M6A4A4
Drivetrain4WD, PT w/4L4WD, PT w/4LFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 4?, 7?, 6?, 6
Tire (rear if not all the same)30x9.5-15245/75-16235/55-18225/65-17
Total Price$25,450$29,920$25,359$26,339
Adjustments for Features0-300-150-2,665
Feature-Adjusted Total Price$25,450$29,620$25,209$23,674
Cost Above Minimum$0$4,170$1,535$0
Total Invoice$23,328$27,306$23,704$24,620
Adjustments for Features0-274-140-2,491
Feature-Adjusted Total Invoice$23,328$27,032$23,564$22,129
Cost Above Minimum$0$3,704$1,435$0

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Features Comparison: Jeep Wrangler vs. Toyota RAV4

Model Year2006200620122012
ModelWranglerWranglerRAV4RAV4
TrimUnlimitedUnlimited RubiconSportLimited
Body2dr SUV, ext.2dr SUV, ext.4dr SUV4dr SUV
Transmission and Drivetrain 
6-speed manual$150$150  
4-speed automatic  $800$800
4WD, part-time w/low range$1700$1700  
FWD  $0$0
Accessories 
Power front side windows  $250$250
Power locks  $275$275
Power rear side windows  $200$200
Proximity key   $250
Remote keyless entry  $225$225
Tilt steering wheel, manual$150$150  
Tilt/telescoping steering wheel, manual  $250$250
Brakes, Airbags, and Other Safety 
Antilock brakes (ABS)  $400$400
Brake assist  $50$50
Front side airbags  $350$350
Roll bar$200$200  
Rollover sensor  $50$50
Side curtain airbags  $350$350
Stability control  $400$400
Tire-pressure monitor  $75$75
Traction control  $100$100
Cargo Management 
Cargo cover   $75
Cargo mat  $40$40
Cargo net   $40
Overhead sunglass holder  $25$25
Roof rack   $300
Climate Control 
Automatic climate control, front   $200
Dual-zone climate control   $125
Interior air filter  $0$0
Rear defrost  $200$200
Rear wiper  $175$175
Drivetrain 
Heavy-duty front axle (optional) $0  
Limited-slip rear differential$300$300  
Lockable front differential $150  
Lockable rear differential $150  
Exterior 
External spare tire shell   $100
Rear spoiler  $200$200
Removable soft top$2000$2000  
Skid plates$150$150  
Tow hook(s), front$40$40  
Tow hook(s), rear$25$25  
Infotainment 
App support   $0
Audio controls on steering wheel   $125
Aux input  $50$50
Bluetooth audio streaming  $25$25
Bluetooth cell phone link  $100$100
HD radio   $50
MP3-compatible player  $50$50
Navigation system   $600
Satellite radio$200$200 $200
SMS text-to-speech reader   $25
Traffic + travel information   $25
Voice control for nav and audio   $100
Instruments, Lights, and Mirrors 
Automatic headlights   $125
Automatic-off headlights  $25 
Heated mirrors   $25
Illuminated visor mirror, driver  $50$50
Illuminated visor mirror, passenger  $50$50
Outside temperature display  $50$50
Power mirrors  $150$150
Turn signals on or near mirrors   $25
Seats and Interior Trim 
Center armrest(s), second row  $50$50
Leather-wrapped steering wheel$150$150 $150
Manual fore-aft adjuster, second row seats  $75$75
Manual height adjuster, driver seat  $50$50
Manual recliner, second row seats  $75$75
Removable second row seats$0$0  
Suspension, Wheels, and Tires 
All-terrain tires$0$0  
Off-road suspension (upgrade)$0$0  
Sport suspension (upgrade)  $0 
White-letter tires$0   
Total Value of Features$5,065$5,365$5,215$7,730
Value of Feature Adjustments$0$300$150$2,665
Value of Feature Adjustments0-274-140-2,491

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Specifications Comparison: Jeep Wrangler vs. Toyota RAV4

Model Year20062012
ModelWranglerRAV4
Body2dr SUV, ext.4dr SUV
Wheelbase103.4 in104.7 in
Length167.0 in181.1 in
Width66.7 in71.5 in
Height71.2 in66.3 in
Curb Weight3,695 lb.3,361 lb.
Fuel Capacity19.0 gal.15.9 gal.
Row 1 Headroom41.9 in40.8 in
Row 1 Shoulder Room50.8 in57.1 in
Row 1 Hip Room51.8 in53.8 in
Row 1 Legroom41.1 in41.8 in
Row 2 Headroom40.6 in39.7 in
Row 2 Shoulder Room57.3 in55.3 in
Row 2 Hip Room42.7 in52.4 in
Row 2 Legroom36.7 in38.3 in
Row 3 Headroom0.0 in37.2 in
Row 3 Shoulder Room0.0 in52.6 in
Row 3 Hip Room0.0 in43.3 in
Row 3 Legroom0.0 in30.0 in
Cargo Volume,
Minimum
29.5 ft312.3 ft3
Cargo Volume,
Behind R2
29.537.2 ft3
Cargo Volume,
Maximum
63.3 ft373.0 ft3

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Option Package Details
Toyota RAV4 Sport

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%

Option Package Details
Toyota RAV4 Limited

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%

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