Kia Optima Kia Optima 2012 Hyundai Santa Fe Hyundai Santa Fe 2009

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Kia Optima vs. Hyundai Santa Fe Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Hyundai Santa Fe Invoice Comparison

Lowest Total Price: $28,300

Kia Optima EX   
Difference: $3,495

Lowest Total Invoice: $26,310

Kia Optima EX   
Difference: $3,536

Calculate Payments

  Down Payment Interest Rate Term
Model Year20122012201220122009
ModelOptimaOptimaOptimaOptimaSanta Fe
TrimEXEX TurboSXHybridLimited
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr SUV
Base Price $23,200 $25,100 $26,500 $25,700 $28,845
Base Invoice $21,675 $23,455 $24,760 $24,020 $27,076
Premium Package 2,950 2,950 2,950    
Navigation system 1,400 1,400 1,400   1,750
Premium Technology Package       5,350  
Floor mats         125
Bluetooth cell phone link         325
Premium Package 2,635 2,635 2,635    
Navigation system 1,250 1,250 1,250   1,628
Premium Technology Package       4,780  
Floor mats         100
Bluetooth cell phone link         292
Options (change) 4,350 4,350 4,350 5,350 2,200
Options (change) 3,885 3,885 3,885 4,780 2,020
Destination 750 750 750 750 750
Total Price $28,300 $30,200 $31,600 $31,800 $31,795
Total Invoice $26,310 $28,090 $29,395 $29,550 $29,846

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: Kia Optima vs. Hyundai Santa Fe

Lowest Adjusted Price and Invoice: Kia Optima EX
TrueDelta Adjusted Price Difference: $4,180
TrueDelta Adjusted Invoice Difference: $4,173
Model Year20122012201220122009
ModelOptimaOptimaOptimaOptimaSanta Fe
TrimEXEX TurboSXHybridLimited
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr SUV
Engine200hp I4274hp I4274hp I4166hp I4 H242hp V6
TransmissionT6T6T6T6T5
DrivetrainFWDFWDFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)550, 12550, 12550, 12550, 12605, 10
Tire (rear if not all the same)215/55-17215/55-17225/45-18215/55-17235/60-18
Total Price$28,300$30,200$31,600$31,800$31,795
Adjustments for Features-685-685-1,310-1,5100
Feature-Adjusted Total Price$27,615$29,515$30,290$30,290$31,795
Cost Above Minimum$0$1,900$2,675$2,675$0
Total Invoice$26,310$28,090$29,395$29,550$29,846
Adjustments for Features-637-637-1,219-1,4030
Feature-Adjusted Total Invoice$25,673$27,453$28,176$28,147$29,846
Cost Above Minimum$0$1,780$2,503$2,474$0

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Features Comparison: Kia Optima vs. Hyundai Santa Fe

Model Year20122012201220122009
ModelOptimaOptimaOptimaOptimaSanta Fe
TrimEXEX TurboSXHybridLimited
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr SUV
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100$1100$1100 
5-speed manually-shiftable automatic    $1000
FWD$0$0$0$0$0
Accessories 
Heated steering wheel$100$100 $100 
Proximity key$250$250$250$250 
Brakes, Airbags, and Other Safety 
Brake assist$50$50$50$50 
Rearview camera$200$200$200$200 
Temporary spare tire $150  $150
Cargo Management 
Air-conditioned storage compartment$50$50$50$50 
Rear seat pass-through   $100 
Roof rack    $300
Climate Control 
Automatic air recirculation    $100
Rear wiper    $175
Wiper de-icer    $25
Engine / Motor 
Automatic start / stop   $150 
Exterior 
Body kit  $0$0 
Bodyside cladding (gray/black)    $250
Bright-finished exhaust tip(s)$25$25$25 $25
Deep-tinted rear windows    $275
Panoramic sunroof$1200$1200$1200$1200 
Rear bumper protector    $40
Rear spoiler  $200$200$200
Sunroof    $900
Infotainment 
Aux input$50$50$50$50 
Bluetooth audio streaming$25$25$25$25 
HD radio$50$50$50$50 
Surround sound    $250
Traffic information$25$25$25  
USB port$25$25$25$25 
Voice control for nav and audio$100$100$100  
Instruments, Lights, and Mirrors 
Detailed driving style feedback   $100 
Interior ambient lighting$150 $150$150 
Large energy flow and fuel economy display   $25 
Power-folding mirrors$50$50$50$50 
Speaker lights$100$100$100$100 
Turn signals on or near mirrors$25$25$25$25 
Xenon HID headlights  $500$500 
Seats and Interior Trim 
Aluminum trim  $100  
Cooled or ventilated front seats$300$300$300$300 
Door sill trim plates    $100
Folding second row seats$300$300$300 $300
Heated second row seats$200$200$200$200 
Illuminated door sill trim plates  $200$200 
Leather seating surfaces$900$900 $900$900
Memory system, driver seat$200$200$200$200 
Metal pedals  $75  
Partial leather seating sufaces  $450  
Power fore-aft adjuster, passenger seat$100$100$100$100 
Power recliner, passenger seat$100$100$100$100 
Suspension, Wheels, and Tires 
Sport suspension (upgrade)  $0  
Transmission 
Steering-wheel-mounted transmission controls  $100  
Total Value of Features$5,675$5,675$6,300$6,500$4,990
Value of Feature Adjustments$685$685$1,310$1,510$0
Value of Feature Adjustments-637-637-1,219-1,4030

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Specifications Comparison: Kia Optima vs. Hyundai Santa Fe

Model Year20122009
ModelOptimaSanta Fe
Body4dr Sedan4dr SUV
Wheelbase110.0 in106.3 in
Length190.7 in184.1 in
Width72.1 in74.4 in
Height57.3 in67.9 in
Curb Weight3,207 lb.3,728 lb.
Fuel Capacity18.5 gal.19.8 gal.
Row 1 Headroom40.0 in40.2 in
Row 1 Shoulder Room57.2 in59.5 in
Row 1 Hip Room54.7 in55.8 in
Row 1 Legroom45.5 in42.6 in
Row 2 Headroom37.6 in39.6 in
Row 2 Shoulder Room55.7 in58.6 in
Row 2 Hip Room54.5 in55.0 in
Row 2 Legroom34.7 in36.8 in
Row 3 Headroom0.0 in34.8 in
Row 3 Shoulder Room0.0 in53.9 in
Row 3 Hip Room0.0 in44.6 in
Row 3 Legroom0.0 in31.3 in
Cargo Volume,
Minimum
15.4 ft310.0 ft3
Cargo Volume,
Behind R2
15.434.2 ft3
Cargo Volume,
Maximum
15.478.2 ft3

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Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
Heated steering wheel100No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50No
HD radio50No
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Infinity, 550W, 12 speakers (with subwoofer)350No
SMS text-to-speech reader25No
Bluetooth audio streaming25No
Media drive, small5No
Rearview camera200No
Voice control for external devices0No
Total Requested2006%
Total Not Requested290594%

Option Package Details
Kia Optima EX Turbo

Premium Package
FeatureValueRequested?
Heated steering wheel100No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50No
HD radio50No
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Infinity, 550W, 12 speakers (with subwoofer)350No
SMS text-to-speech reader25No
Bluetooth audio streaming25No
Media drive, small5No
Rearview camera200No
Voice control for external devices0No
Total Requested2006%
Total Not Requested290594%

Option Package Details
Kia Optima SX

Premium Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50No
HD radio50No
Infinity, 550W, 12 speakers (with subwoofer)350No
SMS text-to-speech reader25No
Bluetooth audio streaming25No
Media drive, small5No
Rearview camera200No
Voice control for external devices0No
Total Requested2007%
Total Not Requested280593%

Option Package Details
Kia Optima Hybrid

Premium Technology Package
FeatureValueRequested?
Navigation system600Yes
Leather seating surfaces900Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Xenon HID headlights500No
Heated steering wheel100No
Compass0Yes
215/55HR17 tires400No
Interior ambient lighting150No
Illuminated door sill trim plates200No
Infinity, 550W, 12 speakers (with subwoofer)350No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50No
HD radio50No
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, driver seat100Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
SMS text-to-speech reader25No
Bluetooth audio streaming25No
Media drive, small5No
Rearview camera200No
Voice control for external devices0No
Total Requested230036%
Total Not Requested415564%

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