Kia Optima Kia Optima 2017 Toyota Avalon Toyota Avalon 2008

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Kia Optima vs. Toyota Avalon Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Toyota Avalon Invoice Comparison

Lowest Total Price: $36,460

Kia Optima SX   
Difference: $3,770

Lowest Total Invoice: $33,826

Kia Optima SX   
Difference: $1,289

Calculate Payments

  Down Payment Interest Rate Term
Model Year201720172008
ModelOptimaOptimaAvalon
TrimSXSX LimitedLimited
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $26,855 $36,090 $34,665
Base Invoice $25,023 $33,481 $30,504
Technology Package 4,800    
SX Base Package 3,085    
Universal garage door opener 350 350  
Remote start 425 425 499
Cargo net 50 50  
Preferred Accessory Package     347
Stability control     650
Navigation system     2,000
Power passenger seat (8-way)     300
Satellite radio     449
Adaptive cruise control     600
Technology Package 4,380    
SX Base Package 2,842    
Universal garage door opener 291 291  
Remote start 353 353 356
Cargo net 42 42  
Preferred Accessory Package     236
Stability control     520
Navigation system     1,700
Power passenger seat (8-way)     240
Satellite radio     359
Adaptive cruise control     480
Options (change) 8,710 825 4,845
Options (change) 7,908 686 3,891
Destination 895 895 720
Total Price $36,460 $37,810 $40,230
Total Invoice $33,826 $35,062 $35,115

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: Kia Optima vs. Toyota Avalon

Lowest Adjusted Price and Invoice: Kia Optima SX
TrueDelta Adjusted Price Difference: $7,995
TrueDelta Adjusted Invoice Difference: $5,209
Model Year201720172008
ModelOptimaOptimaAvalon
TrimSXSX LimitedLimited
Body4dr Sedan4dr Sedan4dr Sedan
Engine245hp I4245hp I4268hp V6
TransmissionT6T6T6
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)22/31 MPG22/31 MPG19/28 MPG
Audio (watts, speakers)630, 10630, 10360, 12
Tire (rear if not all the same)235/45-18235/45-18215/55-17
Total Price$36,460$37,810$40,230
Adjustments for Features-4,225-5,1000
Feature-Adjusted Total Price$32,235$32,710$40,230
Cost Above Minimum$0$475$0
Total Invoice$33,826$35,062$35,115
Adjustments for Features-3,920-4,7290
Feature-Adjusted Total Invoice$29,906$30,333$35,115
Cost Above Minimum$0$427$0

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Features Comparison: Kia Optima vs. Toyota Avalon

Model Year201720172008
ModelOptimaOptimaAvalon
TrimSXSX LimitedLimited
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100$1100
FWD$0$0$0
Accessories 
Adaptive cruise control  $600
Adaptive cruise control, all-speed$850$850 
Heated steering wheel$100$100 
Proximity trunk or liftgate opener$125$125 
Sunshade, rear, power  $225
Sunshades, second row$125$125 
Brakes, Airbags, and Other Safety 
911 assist$25$25 
Active or whiplash-reducing head restraints, front seats$0$0 
Around view cameras $500 
Automatic braking, high-speed or partial$200$200 
Automatic braking, low-speed$200$200 
Blind spot warning system$200$200 
Cross-traffic warning, rear$100$100 
Forward collision warning$200$200 
Full-size spare tire  $225
Lane departure warning$200$200 
Obstacle detection, rear$250$250 
Rearview camera$200  
Rollover sensor$50$50 
Temporary spare tire$150$150 
Vehicle health reports$0$0 
Cargo Management 
Overhead sunglass holder$25$25 
Rear seat pass-through  $100
Climate Control 
Rain-sensing wipers  $175
Variable intermittent wipers$75$75 
Exterior 
Laminated front side windows$200$200 
Painted brake calipers (optional)$0$0 
Panoramic sunroof$1200$1200 
Rear spoiler$200$200 
Sunroof  $900
Infotainment 
Android Auto support$100$100 
App support$0$0 
Apple CarPlay support$100$100 
Bluetooth audio streaming$25$25 
CD changer, in-dash  $325
HD radio$50$50 
MP3-compatible player  $50
SMS text-to-speech reader$25$25 
Surround sound$250$250 
Traffic information$25$25 
USB port$25$25 
Voice control for external devices$0$0 
Wireless charging station $75 
Instruments, Lights, and Mirrors 
Approach detection$25$25 
Auto-dimming driver-side mirror  $75
Auto-dimming headlights$200$200 
Auto-dimming passenger-side mirror  $75
Fog lights  $125
Interior ambient lighting$150$150 
LED headlights$1000$1000 
Power-folding mirrors$50$50 
Steering-linked headlights$150$150 
Xenon HID headlights  $500
Seats and Interior Trim 
Folding second row seats$300$300 
Heated second row seats$200$200 
Manual recliner, second row seats  $75
Metal pedals$75$75 
Power 4-way lumbar adjuster, driver seat$150$150 
Power lumbar adjuster, driver seat  $100
Power thigh support length adjuster, driver seat  $100
Suspension, Wheels, and Tires 
Alloy wheels  $350
Chrome-plated alloy wheels $850 
Electronic systems calibration selector$200$200 
Machined alloy wheels$350  
Performance steering system (optional)$0$0 
Sport suspension (upgrade)$0$0 
Transmission 
Steering-wheel-mounted transmission controls$100$100 
Total Value of Features$9,325$10,200$5,100
Value of Feature Adjustments$4,225$5,100$0
Value of Feature Adjustments-3,920-4,7290

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Specifications Comparison: Kia Optima vs. Toyota Avalon

Model Year20172008
ModelOptimaAvalon
Body4dr Sedan4dr Sedan
Wheelbase110.4 in111.0 in
Length191.1 in197.2 in
Width73.2 in72.8 in
Height57.7 in58.5 in
Curb Weight3,494 lb.3,495 lb.
Fuel Capacity18.5 gal.18.5 gal.
Row 1 Headroom39.8 in38.8 in
Row 1 Shoulder Room58.1 in59.4 in
Row 1 Hip Room56.0 in55.8 in
Row 1 Legroom45.5 in41.3 in
Row 2 Headroom37.8 in37.5 in
Row 2 Shoulder Room56.4 in58.2 in
Row 2 Hip Room56.0 in56.2 in
Row 2 Legroom35.6 in40.9 in
Cargo Volume15.9 ft314.4 ft3

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Option Package Details
Kia Optima SX

Technology Package
FeatureValueRequested?
Auto-dimming headlights200No
Surround sound250No
Lane departure warning system200No
Adaptive cruise control, all-speed700No
Automatic braking, low-speed200No
Automatic braking, high-speed or partial200No
Forward collision warning200No
Heated second row seats200No
Harman/Kardon, 630W, 10 speakers (with subwoofer)350No
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Power lumbar adjuster, passenger seat100Yes
Power height adjuster, passenger seat50Yes
Power tilt adjuster, passenger seat100Yes
Panoramic sunroof1200No
Interior ambient lighting150No
Rear reading lights0No
Cooled or ventilated front seats300Yes
Blind spot warning system200No
Rear cross-traffic detection100No
Obstacle detection, rear250No
Total Requested75015%
Total Not Requested440085%
SX Base Package
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Steering-linked headlights150No
Door sill trim plates100Yes
LED headlights1000No
Voice control for nav and audio100Yes
Traffic information25No
HD radio50No
Navigation system600Yes
Perimeter approach lighting25No
Approach detection25No
Proximity trunk or liftgate opener125No
Proximity key250Yes
Total Requested120046%
Total Not Requested140054%

Option Package Details
Toyota Avalon Limited

Stability control
FeatureValueRequested?
Stability control400Yes
Traction control100Yes
Brake assist50Yes
Total Requested550100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Total Requested700100%
Total Not Requested00%
Preferred Accessory Package
FeatureValueRequested?
Floor mats75Yes
Cargo mat40Yes
First-aid kit15No
Total Requested11588%
Total Not Requested1512%
Power passenger seat (8-way)
FeatureValueRequested?
Power lumbar adjuster, passenger seat100Yes
Power height adjuster, passenger seat100Yes
Power tilt adjuster, passenger seat100Yes
Total Requested300100%
Total Not Requested00%

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