| 1 | 0 | 3 | 4 | 3 | 4 |
Kia Optima vs. Toyota Avalon Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Kia Optima vs. Toyota Avalon Invoice Comparison
Lowest Total Price: $25,090 Kia Optima EX | ||||
| Difference: $11,246 | ||||
Lowest Total Invoice: $23,350 Kia Optima EX | ||||
| Difference: $8,651 | ||||
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| Model Year | 2010 | 2008 | 2008 | 2008 |
| Model | Optima | Avalon | Avalon | Avalon |
| Trim | EX | Touring | XLS | Limited |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Base Price | $20,995 | $29,575 | $31,625 | $34,665 |
| Base Invoice | $19,620 | $26,423 | $27,829 | $30,504 |
| Premium Package | 2,200 | |||
| Navigation system | 1,200 | 4,155 | 2,940 | 2,000 |
| Preferred Accessory Package | 347 | 347 | 347 | |
| Stability control | 650 | 650 | 650 | |
| Heated front seats | 440 | 440 | ||
| Satellite radio | 449 | 449 | 449 | |
| Premium Package | 1,960 | |||
| Navigation system | 1,075 | 3,391 | 2,405 | 1,700 |
| Preferred Accessory Package | 236 | 236 | 236 | |
| Stability control | 520 | 520 | 520 | |
| Heated front seats | 352 | 352 | ||
| Satellite radio | 359 | 359 | 359 | |
| Options (change) | 3,400 | 6,041 | 4,826 | 3,446 |
| Options (change) | 3,035 | 4,858 | 3,872 | 2,815 |
| Destination | 695 | 720 | 720 | 720 |
| Total Price | $25,090 | $36,336 | $37,171 | $38,831 |
| Total Invoice | $23,350 | $32,001 | $32,421 | $34,039 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Toyota Avalon dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Kia Optima vs. Toyota Avalon
| Lowest Adjusted Price and Invoice: Kia Optima EX | ||||
| TrueDelta Adjusted Price Difference: $10,366 | ||||
| TrueDelta Adjusted Invoice Difference: $7,876 | ||||
| Model Year | 2010 | 2008 | 2008 | 2008 |
| Model | Optima | Avalon | Avalon | Avalon |
| Trim | EX | Touring | XLS | Limited |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Engine | 175hp I4 | 268hp V6 | 268hp V6 | 268hp V6 |
| Transmission | T5 | T6 | T6 | T6 |
| Drivetrain | FWD | FWD | FWD | FWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 360, 7 | 360, 12 | 360, 12 | 360, 12 |
| Tire (rear if not all the same) | 215/50-17 | 215/55-17 | 215/55-17 | 215/55-17 |
| Total Price | $25,090 | $36,336 | $37,171 | $38,831 |
| Adjustments for Features | 0 | -880 | -430 | -2,205 |
| Feature-Adjusted Total Price | $25,090 | $35,456 | $36,741 | $36,626 |
| Cost Above Minimum | $0 | $0 | $1,285 | $1,170 |
| Total Invoice | $23,350 | $32,001 | $32,421 | $34,039 |
| Adjustments for Features | 0 | -775 | -375 | -1,933 |
| Feature-Adjusted Total Invoice | $23,350 | $31,226 | $32,046 | $32,106 |
| Cost Above Minimum | $0 | $0 | $820 | $880 |
Features Comparison: Kia Optima vs. Toyota Avalon
| Model Year | 2010 | 2008 | 2008 | 2008 |
| Model | Optima | Avalon | Avalon | Avalon |
| Trim | EX | Touring | XLS | Limited |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | ||||
| 5-speed manually-shiftable automatic | $1000 | |||
| 6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | |
| FWD | $0 | $0 | $0 | $0 |
| Accessories | ||||
| Power-adjustable pedals | $125 | |||
| Proximity key | $250 | |||
| Sunshade, rear | $125 | |||
| Sunshade, rear, power | $225 | |||
| Universal garage door opener | $100 | $100 | $100 | |
| Brakes, Airbags, and Other Safety | ||||
| Active or whiplash-reducing head restraints, front seats | $0 | |||
| Full-size spare tire | $225 | $225 | $225 | |
| Knee airbag, driver | $75 | $75 | $75 | |
| Temporary spare tire | $150 | |||
| Cargo Management | ||||
| Cargo mat | $40 | $40 | $40 | |
| Cargo net | $40 | $40 | $40 | |
| Overhead sunglass holder | $25 | |||
| Rear seat pass-through | $100 | $100 | $100 | |
| Climate Control | ||||
| Dual-zone climate control | $125 | $125 | $125 | |
| Rain-sensing wipers | $175 | |||
| Rear air vents | $100 | $100 | $100 | |
| Variable intermittent wipers | $75 | $75 | $75 | |
| Exterior | ||||
| Bodyside moldings | $75 | |||
| Bright-finished exhaust tip(s) | $25 | $25 | $25 | |
| Rear spoiler | $200 | |||
| Infotainment | ||||
| Bluetooth cell phone link | $100 | $100 | $100 | |
| CD changer, in-dash | $325 | $325 | $325 | |
| CD player | $125 | |||
| USB port | $25 | |||
| Voice control for nav and audio | $100 | $100 | $100 | |
| Instruments, Lights, and Mirrors | ||||
| Auto-dimming driver-side mirror | $75 | $75 | $75 | |
| Auto-dimming passenger-side mirror | $75 | |||
| Auto-dimming rearview mirror | $150 | $150 | $150 | |
| Compass | $0 | $0 | $0 | |
| Interior ambient lighting | $150 | |||
| Turn signals on or near mirrors | $25 | $25 | ||
| Xenon HID headlights | $500 | $500 | ||
| Seats and Interior Trim | ||||
| Cooled or ventilated front seats | $300 | |||
| Folding second row seats | $300 | |||
| Manual lumbar adjuster, driver seat | $50 | |||
| Manual recliner, second row seats | $75 | $75 | $75 | |
| Memory system, driver seat | $200 | |||
| Power lumbar adjuster, driver seat | $100 | $100 | $100 | |
| Power thigh support length adjuster, driver seat | $100 | |||
| Suspension, Wheels, and Tires | ||||
| Sport suspension (upgrade) | $0 | |||
| Total Value of Features | $2,500 | $3,380 | $2,930 | $4,705 |
| Value of Feature Adjustments | $0 | $880 | $430 | $2,205 |
| Value of Feature Adjustments | 0 | -775 | -375 | -1,933 |
Specifications Comparison: Kia Optima vs. Toyota Avalon
| Model Year | 2010 | 2008 |
| Model | Optima | Avalon |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 107.1 in | 111.0 in |
| Length | 189.0 in | 197.2 in |
| Width | 71.1 in | 72.8 in |
| Height | 58.3 in | 58.5 in |
| Curb Weight | 3,158 lb. | 3,496 lb. |
| Fuel Capacity | 16.4 gal. | 18.5 gal. |
| Row 1 Headroom | 39.8 in | 38.8 in |
| Row 1 Shoulder Room | 57.1 in | 59.4 in |
| Row 1 Hip Room | 54.5 in | 55.8 in |
| Row 1 Legroom | 43.7 in | 41.3 in |
| Row 2 Headroom | 38.0 in | 37.5 in |
| Row 2 Shoulder Room | 56.3 in | 58.2 in |
| Row 2 Hip Room | 54.7 in | 56.2 in |
| Row 2 Legroom | 37.8 in | 40.9 in |
| Cargo Volume | 15.0 ft3 | 14.4 ft3 |
Option Package Details
Kia Optima EX
| Premium Package | ||
| Feature | Value | Requested? |
| 215/50VR17 tires | 400 | No |
| Power-adjustable pedals | 125 | No |
| Heated front seats | 200 | Yes |
| Sunroof | 900 | Yes |
| CD changer, in-dash | 200 | No |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Sunshade, rear | 125 | Yes |
| Infinity, 360W, 7 speakers (with subwoofer) | 350 | No |
| Total Requested | 1425 | 57% |
| Total Not Requested | 1075 | 43% |
Option Package Details
Toyota Avalon Touring
| Stability control | ||
| Feature | Value | Requested? |
| Stability control | 400 | Yes |
| Traction control | 100 | Yes |
| Brake assist | 50 | Yes |
| Total Requested | 550 | 100% |
| Total Not Requested | 0 | 0% |
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Bluetooth cell phone link | 100 | No |
| Voice control for nav and audio | 100 | No |
| Heated mirrors | 25 | Yes |
| Sunroof | 900 | Yes |
| Auto-dimming driver-side mirror | 75 | No |
| JBL, 360W, 12 speakers (with subwoofer) | 350 | No |
| Total Requested | 1525 | 71% |
| Total Not Requested | 625 | 29% |
| Preferred Accessory Package | ||
| Feature | Value | Requested? |
| Floor mats | 75 | Yes |
| Cargo net | 40 | No |
| Cargo mat | 40 | No |
| First-aid kit | 15 | No |
| Total Requested | 75 | 44% |
| Total Not Requested | 95 | 56% |
Option Package Details
Toyota Avalon XLS
| Stability control | ||
| Feature | Value | Requested? |
| Stability control | 400 | Yes |
| Traction control | 100 | Yes |
| Brake assist | 50 | Yes |
| Total Requested | 550 | 100% |
| Total Not Requested | 0 | 0% |
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Bluetooth cell phone link | 100 | No |
| Voice control for nav and audio | 100 | No |
| JBL, 360W, 12 speakers (with subwoofer) | 350 | No |
| Total Requested | 600 | 52% |
| Total Not Requested | 550 | 48% |
| Preferred Accessory Package | ||
| Feature | Value | Requested? |
| Floor mats | 75 | Yes |
| Cargo mat | 40 | No |
| First-aid kit | 15 | No |
| Total Requested | 75 | 58% |
| Total Not Requested | 55 | 42% |
Option Package Details
Toyota Avalon Limited
| Stability control | ||
| Feature | Value | Requested? |
| Stability control | 400 | Yes |
| Traction control | 100 | Yes |
| Brake assist | 50 | Yes |
| Total Requested | 550 | 100% |
| Total Not Requested | 0 | 0% |
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 100 | No |
| Total Requested | 600 | 86% |
| Total Not Requested | 100 | 14% |
| Preferred Accessory Package | ||
| Feature | Value | Requested? |
| Floor mats | 75 | Yes |
| Cargo mat | 40 | No |
| First-aid kit | 15 | No |
| Total Requested | 75 | 58% |
| Total Not Requested | 55 | 42% |
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