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Kia Soul vs. Toyota RAV4 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Soul vs. Toyota RAV4 Invoice Comparison

Lowest Total Price: $23,245

Kia Soul !   
Difference: $4,805

Lowest Total Invoice: $21,965

Kia Soul !   
Difference: $4,175

Calculate Payments

  Down Payment Interest Rate Term
Model Year20122010
ModelSoulRAV4
Trim!Limited
Body4dr Hatch4dr SUV
Base Price $19,600 $24,665
Base Invoice $18,700 $23,061
Premium Package 2,500  
Rear bumper protector 50  
Rear spoiler 295  
Cargo net 50  
Rearview camera   475
Limited Extra Value Package   870
Navigation system   1,240
Premium Package 2,195  
Rear bumper protector 40  
Rear spoiler 240  
Cargo net 40  
Rearview camera   380
Limited Extra Value Package   819
Navigation system   1,080
Options (change) 2,895 2,585
Options (change) 2,515 2,279
Destination 750 800
Total Price $23,245 $28,050
Total Invoice $21,965 $26,140

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Soul dealer quotes or Toyota RAV4 dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Soul vs. Toyota RAV4

Lowest Adjusted Price and Invoice: Kia Soul !
TrueDelta Adjusted Price Difference: $4,005
TrueDelta Adjusted Invoice Difference: $3,429
Model Year20122010
ModelSoulRAV4
Trim!Limited
Body4dr Hatch4dr SUV
Engine164hp I4179hp I4
TransmissionT6A4
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG
Audio (watts, speakers)350, 8?, 6
Tire (rear if not all the same)235/45-18225/65-17
Total Price$23,245$28,050
Adjustments for Features0-800
Feature-Adjusted Total Price$23,245$27,250
Total Invoice$21,965$26,140
Adjustments for Features0-746
Feature-Adjusted Total Invoice$21,965$25,394

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Features Comparison: Kia Soul vs. Toyota RAV4

Model Year20122010
ModelSoulRAV4
Trim!Limited
Body4dr Hatch4dr SUV
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100 
4-speed automatic $800
FWD$0$0
Accessories 
AC power outlet $100
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0 
Full-size spare tire $225
Rollover sensor $50
Cargo Management 
Cargo cover $75
Overhead sunglass holder $25
Roof rack $300
Climate Control 
Dual-zone climate control $125
Interior air filter $0
Exterior 
Bodyside moldings$75 
External spare tire shell $100
Externally-mounted spare $0
Wheel-lip moldings $75
Infotainment 
Bluetooth audio streaming$25 
USB port$25 
Voice control for nav and audio$100 
Instruments, Lights, and Mirrors 
Speaker lights$100 
Trip computer$150 
Seats and Interior Trim 
Center armrest(s), second row $50
Floor mats$75 
Manual fore-aft adjuster, second row seats $75
Manual height adjuster, driver seat$50 
Manual recliner, second row seats $75
Metal pedals$75 
Power fore-aft adjuster, driver seat $100
Power height adjuster, driver seat $100
Power lumbar adjuster, driver seat $100
Power recliner, driver seat $100
Power tilt adjuster, driver seat $100
Total Value of Features$1,775$2,575
Value of Feature Adjustments$0$800
Value of Feature Adjustments0-746

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See a complete comparison of Kia Soul vs. Toyota RAV4 features.

Specifications Comparison: Kia Soul vs. Toyota RAV4

Model Year20122010
ModelSoulRAV4
Body4dr Hatch4dr SUV
Wheelbase100.4 in104.7 in
Length162.2 in181.1 in
Width70.3 in71.5 in
Height63.4 in66.3 in
Curb Weight2,616 lb.3,361 lb.
Fuel Capacity12.7 gal.15.9 gal.
Row 1 Headroom40.2 in40.8 in
Row 1 Shoulder Room55.2 in57.1 in
Row 1 Hip Room53.3 in53.8 in
Row 1 Legroom42.1 in41.8 in
Row 2 Headroom39.6 in39.7 in
Row 2 Shoulder Room55.1 in55.3 in
Row 2 Hip Room52.7 in52.4 in
Row 2 Legroom39.0 in38.3 in
Row 3 Headroom0.0 in37.2 in
Row 3 Shoulder Room0.0 in52.6 in
Row 3 Hip Room0.0 in43.3 in
Row 3 Legroom0.0 in30.0 in
Cargo Volume,
Minimum		23.7 ft312.3 ft3
Cargo Volume,
Behind R2		23.737.2 ft3
Cargo Volume,
Maximum		53.4 ft373.0 ft3

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See a complete comparison of Kia Soul vs. Toyota RAV4 specs.

Option Package Details
Kia Soul !

Premium Package
FeatureValueRequested?
Navigation system600Yes
Leather seating surfaces900Yes
Automatic climate control, front200Yes
Heated front seats200Yes
Proximity key250Yes
Voice control for nav and audio100No
Traffic information25Yes
Total Requested217596%
Total Not Requested1004%

Option Package Details
Toyota RAV4 Limited

Rearview camera
FeatureValueRequested?
Rearview camera200Yes
Auto-dimming rearview mirror150Yes
Total Requested350100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
Traffic information25Yes
Total Requested625100%
Total Not Requested00%
Limited Extra Value Package
FeatureValueRequested?
Heated front seats200Yes
Sunroof900Yes
Bluetooth cell phone link100Yes
AC power outlet100No
Daytime running lights (optional)0No
JBL, 9 speakers (with subwoofer)350No
Leather seating surfaces900Yes
Power fore-aft adjuster, driver seat100No
Power height adjuster, driver seat50No
Power tilt adjuster, driver seat100No
Power recliner, driver seat100No
Power lumbar adjuster, driver seat100No
Total Requested210070%
Total Not Requested90030%

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