Toyota RAV4 Toyota RAV4 2018 BMW 3-Series BMW 3-Series 2012

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Toyota RAV4 vs. BMW 3-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota RAV4 vs. BMW 3-Series Invoice Comparison

Lowest Total Price: $31,900

Toyota RAV4 Limited   
Difference: $17,285

Lowest Total Invoice: $29,892

Toyota RAV4 Limited   
Difference: $15,463

Calculate Payments

  Down Payment Interest Rate Term
Model Year201820182018201820182012
ModelRAV4RAV4RAV4RAV4RAV43-Series
TrimSEHybrid SELimitedHybrid LimitedPlatinum328i
Body4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV4dr Wagon
Base Price $28,790 $32,185 $30,905 $34,030 $34,750 $37,500
Base Invoice $26,919 $30,255 $28,897 $31,988 $32,491 $34,680
Advanced Technology Package 2,460 2,785        
Power Extra Value Package 1,010          
Premium Package           1,900
Obstacle detection, rear           750
Steering-linked headlights           900
Navigation system           2,150
Satellite radio - one year subscription           350
Adaptive cruise control           2,400
Proximity key           500
Auto-dimming headlights           250
Heated steering wheel           190
Roof rails           100
Heated front seats           500
App support           250
Metallic paint (extra cost)           550
Advanced Technology Package 2,189 2,479        
Power Extra Value Package 959          
Premium Package           1,730
Obstacle detection, rear           685
Steering-linked headlights           820
Navigation system           1,955
Satellite radio - one year subscription           320
Adaptive cruise control           2,135
Proximity key           455
Auto-dimming headlights           230
Heated steering wheel           175
Roof rails           90
Heated front seats           455
App support           230
Metallic paint (extra cost)           500
Options (change) 3,470 2,785 0 0 0 10,790
Options (change) 3,148 2,479 0 0 0 9,780
Destination 995 995 995 995 995 895
Total Price $33,255 $35,965 $31,900 $35,025 $35,745 $49,185
Total Invoice $31,062 $33,729 $29,892 $32,983 $33,486 $45,355

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Toyota RAV4 vs. BMW 3-Series

Lowest Adjusted Price and Invoice: Toyota RAV4 Limited
TrueDelta Adjusted Price Difference: $18,175
TrueDelta Adjusted Invoice Difference: $16,297
Model Year201820182018201820182012
ModelRAV4RAV4RAV4RAV4RAV43-Series
TrimSEHybrid SELimitedHybrid LimitedPlatinum328i
Body4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV4dr Wagon
Engine176hp I4150hp I4 H176hp I4150hp I4 H176hp I4230hp I6
TransmissionT6CVTT6CVTT6M6
DrivetrainFWDAWDFWDAWDFWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)576, 11576, 11?, 6?, 6576, 11180, 8
Tire (rear if not all the same)235/55-18235/55-18235/55-18235/55-18235/55-18225/45-17
Total Price$33,255$35,965$31,900$35,025$35,745$49,185
Adjustments for Features-1,265-2,365-890-2,440-1,8400
Feature-Adjusted Total Price$31,990$33,600$31,010$32,585$33,905$49,185
Cost Above Minimum$980$2,590$0$1,575$2,895$0
Total Invoice$31,062$33,729$29,892$32,983$33,486$45,355
Adjustments for Features-1,182-2,218-834-2,298-1,7240
Feature-Adjusted Total Invoice$29,880$31,511$29,058$30,685$31,762$45,355
Cost Above Minimum$822$2,453$0$1,627$2,704$0

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Features Comparison: Toyota RAV4 vs. BMW 3-Series

Model Year201820182018201820182012
ModelRAV4RAV4RAV4RAV4RAV43-Series
TrimSEHybrid SELimitedHybrid LimitedPlatinum328i
Body4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV4dr Wagon
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100 $1100 $1100 
CVT $1000 $1000  
6-speed manual     $150
FWD$0 $0 $0 
AWD $1700 $1700  
RWD     $0
Accessories 
Hands-free trunk or liftgate    $100 
Heated steering wheel    $100$100
Power liftgate$350 $350$350$350 
Remote app     $25
Remote window/roof operation     $15
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats     $0
Around view cameras$500$500  $500 
Automatic braking, high-speed or partial$200$200$200$200$200 
Automatic braking, low-speed$200$200$200$200$200 
Blind spot warning system$200$200$200$200$200 
Cross-traffic warning, rear$100$100$100$100$100 
Forward collision warning$200$200$200$200$200 
Knee airbag, driver$75$75$75$75$75 
Lane departure prevention, steering-based$200$200$200$200$200 
Lane departure warning$200$200$200$200$200 
Pedestrian detection$50$50$50$50$50 
Perimeter scan$25$25  $25 
Radar- or camera-based collision preparation system$0$0$0$0$0 
Rearview camera  $200$200  
Rollover sensor$50$50$50$50$50 
Seat cushion airbag, passenger$75$75$75$75$75 
Temporary spare tire$150$150$150$150$150 
Tires, run-flat     $150
Trailer sway control  $25$25$25 
Cargo Management 
Air-conditioned storage compartment     $50
Cargo area partition net     $40
Liftglass or two-piece tailgate     $150
Overhead sunglass holder$25$25$25$25$25 
Climate Control 
Automatic air recirculation     $100
Heated windshield washer nozzles     $15
Rain-sensing wipers     $175
Rear air vents with manual controls     $150
Residual heat     $50
Variable intermittent wipers$75$75$75$75$75 
Exterior 
Bodyside cladding (gray/black)$250$250$250$250$250 
Bright-finished exhaust tip(s)     $25
Deep-tinted rear windows$275$275$275$275$275 
Panoramic sunroof     $1200
Rear spoiler$200$200$200$200$200 
Sunroof$900$900$900$900$900 
Wheel-lip moldings$75$75$75$75$75 
Infotainment 
iPod integration     $100
Media drive     $15
Satellite radio$200$200$200$200$200 
Satellite radio - one year subscription     $250
Siri Eyes Free support$0$0$0$0$0 
Surround sound$250$250  $250 
Telematics service, such as OnStar     $200
Traffic + travel information$25$25$25$25$25 
Traffic information     $25
USB port$25$25$25$25$25 
Voice control for external devices     $0
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror     $75
Auto-dimming passenger-side mirror     $75
Interior ambient lighting     $150
Large energy flow and fuel economy display $25 $25  
LED headlights, single projector or low beam only$750$750$750$750$750 
Mirror tilt-down in reverse     $25
Power-folding mirrors     $50
Steering-linked headlights     $150
Tachometer$75 $75 $75$75
Xenon HID headlights     $500
Seats and Interior Trim 
Door sill trim plates$100$100  $100 
Floor mats$75$75  $75 
Leather seating surfaces     $900
Manual recliner, second row seats$75$75$75$75$75 
Memory system, driver seat  $200$200$200$200
Power 4-way lumbar adjuster, driver seat     $150
Power 4-way lumbar adjuster, passenger seat     $150
Power fore-aft adjuster, passenger seat     $100
Power height adjuster, passenger seat     $100
Power lumbar adjuster, driver seat$100$100$100$100$100 
Power recliner, passenger seat     $100
Power tilt adjuster, passenger seat     $100
Synthetic leather seating surfaces$0$0$0$0$0 
Wood trim     $300
Suspension, Wheels, and Tires 
Alloy wheels$350$350   $350
Chrome-coated alloy wheels  $600$600$600 
Electronic systems calibration selector$200$200$200$200$200 
Sport suspension (upgrade)$0$0    
Transmission 
Steering-wheel-mounted transmission controls$100     
Total Value of Features$7,800$8,900$7,425$8,975$8,375$6,535
Value of Feature Adjustments$1,265$2,365$890$2,440$1,840$0
Value of Feature Adjustments-1,182-2,218-834-2,298-1,7240

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Specifications Comparison: Toyota RAV4 vs. BMW 3-Series

Model Year20182012
ModelRAV43-Series
Body4dr SUV4dr Wagon
Wheelbase104.7 in108.7 in
Length183.5 in178.2 in
Width72.6 in71.5 in
Height65.9 in55.8 in
Curb Weight3,456 lb.3,463 lb.
Fuel Capacity15.9 gal.15.9 gal.
Row 1 Headroom39.8 in37.4 in
Row 1 Shoulder Room57.3 in55.4 in
Row 1 Hip Room54.3 in0.0 in
Row 1 Legroom42.6 in41.5 in
Row 2 Headroom38.9 in38.0 in
Row 2 Shoulder Room55.4 in55.1 in
Row 2 Hip Room48.9 in0.0 in
Row 2 Legroom37.2 in34.6 in
Cargo Volume,
Minimum
38.4 ft324.8 ft3
Cargo Volume,
Maximum
73.4 ft358.0 ft3

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Option Package Details
Toyota RAV4 SE

Advanced Technology Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Surround sound250No
JBL, 576W, 11 speakers (with subwoofer)350No
Around view cameras300No
Perimeter scan25No
Navigation system550Yes
DVD-compatible player0Yes
Voice control for nav and audio75Yes
App support0Yes
Total Requested102553%
Total Not Requested92547%
Power Extra Value Package
FeatureValueRequested?
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Power liftgate350No
Proximity key250Yes
Blind spot warning system200No
Cross-traffic warning, rear100No
Total Requested50043%
Total Not Requested65057%

Option Package Details
Toyota RAV4 Hybrid SE

Advanced Technology Package
FeatureValueRequested?
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Surround sound250No
JBL, 576W, 11 speakers (with subwoofer)350No
Around view cameras300No
Perimeter scan25No
Navigation system550Yes
DVD-compatible player0Yes
Voice control for nav and audio75Yes
App support0Yes
Total Requested127558%
Total Not Requested92542%

Option Package Details
BMW 3-Series 328i

Obstacle detection, rear
FeatureValueRequested?
Obstacle detection, rear250Yes
Obstacle detection, front150Yes
Total Requested400100%
Total Not Requested00%
Steering-linked headlights
FeatureValueRequested?
Steering-linked headlights150No
Xenon HID headlights500Yes
Total Requested50077%
Total Not Requested15023%
Premium Package
FeatureValueRequested?
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Auto-dimming driver-side mirror75No
Compass0Yes
Power-folding mirrors50No
Auto-dimming passenger-side mirror75No
Power height adjuster, driver seat100Yes
Power tilt adjuster, driver seat50Yes
Power recliner, driver seat100Yes
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200Yes
Power height adjuster, passenger seat100No
Power tilt adjuster, passenger seat50No
Power fore-aft adjuster, driver seat100Yes
Total Requested80048%
Total Not Requested85052%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15No
Bluetooth cell phone link100Yes
SMS text-to-speech reader25Yes
Bluetooth audio streaming25Yes
Remote app25No
Telematics service, such as OnStar200No
Total Requested87578%
Total Not Requested24022%

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