Toyota RAV4 Toyota RAV4 2006 Kia Optima Kia Optima 2010

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Toyota RAV4 vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota RAV4 vs. Kia Optima Invoice Comparison

Lowest Total Price: $23,890

Kia Optima EX   
Difference: $2,310

Lowest Total Invoice: $22,275

Kia Optima EX   
Difference: $1,663

Calculate Payments

  Down Payment Interest Rate Term
Model Year20062010
ModelRAV4Optima
TrimLimitedEX
Body4dr SUV4dr Sedan
Base Price $22,555 $20,995
Base Invoice $20,862 $19,620
Side curtain airbags 650  
Leather seating surfaces 1,050  
Heated front seats 440  
Sunroof 900  
Premium Package   2,200
Side curtain airbags 559  
Leather seating surfaces 840  
Heated front seats 352  
Sunroof 720  
Premium Package   1,960
Options (change) 3,040 2,200
Options (change) 2,471 1,960
Destination 605 695
Total Price $26,200 $23,890
Total Invoice $23,938 $22,275

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Toyota RAV4 dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Toyota RAV4 vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima EX
TrueDelta Adjusted Price Difference: $2,220
TrueDelta Adjusted Invoice Difference: $1,581
Model Year20062010
ModelRAV4Optima
TrimLimitedEX
Body4dr SUV4dr Sedan
Engine166hp I4175hp I4
TransmissionA4T5
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG
Audio (watts, speakers)?, 6360, 7
Tire (rear if not all the same)225/65-17215/50-17
Total Price$26,200$23,890
Adjustments for Features-900
Feature-Adjusted Total Price$26,110$23,890
Total Invoice$23,938$22,275
Adjustments for Features-820
Feature-Adjusted Total Invoice$23,856$22,275

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Features Comparison: Toyota RAV4 vs. Kia Optima

Model Year20062010
ModelRAV4Optima
TrimLimitedEX
Body4dr SUV4dr Sedan
Transmission and Drivetrain 
4-speed automatic$800 
5-speed manually-shiftable automatic $1000
FWD$0$0
Accessories 
Power-adjustable pedals $125
Sunshade, rear $125
Universal garage door opener $100
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats $0
Rollover sensor$50 
Cargo Management 
Cargo cover$75 
Cargo net$40 
Roof rack$300 
Climate Control 
Dual-zone climate control$125 
Rear wiper$175 
Exterior 
Bodyside moldings $75
Deep-tinted rear windows$275 
External spare tire shell$100 
Externally-mounted spare$0 
Rear spoiler$200 
Wheel-lip moldings$75 
Infotainment 
Satellite radio $200
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror $150
Automatic headlights $125
Automatic-off headlights$25 
Compass $0
Trip computer $150
Turn signals on or near mirrors $25
Seats and Interior Trim 
Floor mats $75
Manual fore-aft adjuster, second row seats$75 
Manual lumbar adjuster, driver seat $50
Manual recliner, second row seats$75 
Power fore-aft adjuster, passenger seat $100
Power lumbar adjuster, driver seat$100 
Power recliner, passenger seat $100
Total Value of Features$2,490$2,400
Value of Feature Adjustments$90$0
Value of Feature Adjustments-820

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Specifications Comparison: Toyota RAV4 vs. Kia Optima

Model Year20062010
ModelRAV4Optima
Body4dr SUV4dr Sedan
Wheelbase104.7 in107.1 in
Length181.1 in189.0 in
Width71.5 in71.1 in
Height66.3 in58.3 in
Curb Weight3,301 lb.3,158 lb.
Fuel Capacity15.9 gal.16.4 gal.
Row 1 Headroom40.8 in39.8 in
Row 1 Shoulder Room57.1 in57.1 in
Row 1 Hip Room53.8 in54.5 in
Row 1 Legroom41.8 in43.7 in
Row 2 Headroom39.7 in38.0 in
Row 2 Shoulder Room55.3 in56.3 in
Row 2 Hip Room52.4 in54.7 in
Row 2 Legroom38.3 in37.8 in
Row 3 Headroom37.2 in0.0 in
Row 3 Shoulder Room52.6 in0.0 in
Row 3 Hip Room43.3 in0.0 in
Row 3 Legroom30.0 in0.0 in
Cargo Volume,
Minimum
12.3 ft315.0 ft3
Cargo Volume,
Behind R2
37.2 ft315.0 ft3
Cargo Volume,
Maximum
73.0 ft315.0 ft3

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Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
215/50VR17 tires400No
Power-adjustable pedals125No
Heated front seats200Yes
Sunroof900Yes
CD changer, in-dash200Yes
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Sunshade, rear125No
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested130052%
Total Not Requested120048%

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