Kia Optima Kia Optima 2012 Toyota Avalon Toyota Avalon 2018

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Kia Optima vs. Toyota Avalon Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Toyota Avalon Invoice Comparison

Lowest Total Price: $31,800

Kia Optima Hybrid   
Difference: $12,502

Lowest Total Invoice: $29,550

Kia Optima Hybrid   
Difference: $10,253

Calculate Payments

  Down Payment Interest Rate Term
Model Year20122018
ModelOptimaAvalon
TrimHybridHybrid Limited
Body4dr Sedan4dr Sedan
Base Price $25,700 $42,800
Base Invoice $24,020 $38,520
Premium Technology Package 5,350  
Floor mats   228
Illuminated door sill trim plates   379
Premium Technology Package 4,780  
Floor mats   138
Illuminated door sill trim plates   250
Options (change) 5,350 607
Options (change) 4,780 388
Destination 750 895
Total Price $31,800 $44,302
Total Invoice $29,550 $39,803

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Toyota Avalon dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Toyota Avalon

Lowest Adjusted Price and Invoice: Kia Optima Hybrid
TrueDelta Adjusted Price Difference: $8,287
TrueDelta Adjusted Invoice Difference: $6,466
Model Year20122018
ModelOptimaAvalon
TrimHybridHybrid Limited
Body4dr Sedan4dr Sedan
Engine166hp I4 H156hp I4 H
TransmissionT6CVT
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)34/39 MPG40/39 MPG
Audio (watts, speakers)550, 12785, 11
Tire (rear if not all the same)215/55-17215/55-17
Total Price$31,800$44,302
Adjustments for Features0-4,215
Feature-Adjusted Total Price$31,800$40,087
Total Invoice$29,550$39,803
Adjustments for Features0-3,787
Feature-Adjusted Total Invoice$29,550$36,016

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Features Comparison: Kia Optima vs. Toyota Avalon

Model Year20122018
ModelOptimaAvalon
TrimHybridHybrid Limited
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100 
CVT $1000
FWD$0$0
Accessories 
Adaptive cruise control $600
Cruise control$150 
Heated steering wheel$100 
Sunshade, rear, power $225
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0 
Automatic braking, high-speed or partial $200
Automatic braking, low-speed $200
Blind spot warning system $200
Cross-traffic warning, rear $100
Forward collision warning $200
Knee airbag, driver $75
Knee airbag, passenger $75
Lane departure prevention, steering-based $200
Lane departure warning $200
Pedestrian detection $50
Radar- or camera-based collision preparation system $0
Rear side airbags $300
Rollover sensor $50
Temporary spare tire $150
Cargo Management 
Air-conditioned storage compartment$50 
Cargo mat $40
Overhead sunglass holder$25 
Climate Control 
Rain-sensing wipers $175
Rear air vents$100 
Rear air vents with automatic controls $250
Variable intermittent wipers$75 
Exterior 
Body kit$0 
Laminated front side windows $200
Panoramic sunroof$1200 
Rear spoiler$200 
Sunroof $900
Infotainment 
App support $0
DVD-compatible player $0
Siri Eyes Free support $0
SMS text-to-speech reader $25
Surround sound $250
Telematics service, such as OnStar $200
Traffic + travel information $25
Voice control for external devices $0
Voice control for nav and audio $100
Wireless charging station $75
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror $75
Auto-dimming headlights $200
Auto-dimming passenger-side mirror $75
Detailed driving style feedback$100 
Fog lights$125 
Large energy flow and fuel economy display$25 
Power-folding mirrors$50 
Speaker lights$100 
Seats and Interior Trim 
Folding second row seats $300
Power 4-way lumbar adjuster, driver seat $150
Power height adjuster, passenger seat $100
Power lumbar adjuster, driver seat$100 
Power lumbar adjuster, passenger seat $100
Power thigh support length adjuster, driver seat $100
Power tilt adjuster, passenger seat $100
Suspension, Wheels, and Tires 
Alloy wheels$350 
Chrome-coated alloy wheels $600
Electronic systems calibration selector $200
Total Value of Features$3,850$8,065
Value of Feature Adjustments$0$4,215
Value of Feature Adjustments0-3,787

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Specifications Comparison: Kia Optima vs. Toyota Avalon

Model Year20122018
ModelOptimaAvalon
Body4dr Sedan4dr Sedan
Wheelbase110.0 in111.0 in
Length190.7 in195.3 in
Width72.1 in72.2 in
Height57.3 in57.5 in
Curb Weight3,490 lb.3,594 lb.
Fuel Capacity18.5 gal.17.0 gal.
Row 1 Headroom40.0 in38.5 in
Row 1 Shoulder Room57.2 in58.2 in
Row 1 Hip Room54.7 in55.1 in
Row 1 Legroom45.5 in42.1 in
Row 2 Headroom37.6 in37.9 in
Row 2 Shoulder Room55.7 in57.0 in
Row 2 Hip Room54.5 in54.6 in
Row 2 Legroom34.7 in39.2 in
Cargo Volume15.4 ft316.0 ft3

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Option Package Details
Kia Optima Hybrid

Premium Technology Package
FeatureValueRequested?
Navigation system600Yes
Leather seating surfaces900Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Xenon HID headlights500Yes
Heated steering wheel100No
Compass0Yes
215/55HR17 tires400No
Interior ambient lighting150Yes
Illuminated door sill trim plates200Yes
Infinity, 550W, 12 speakers (with subwoofer)350No
Heated front seats200Yes
Heated second row seats200Yes
Cooled or ventilated front seats300Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Memory system, driver seat200Yes
Panoramic sunroof1200No
Power-folding mirrors50No
HD radio50Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Rearview camera200Yes
Voice control for external devices0No
SMS text-to-speech reader25No
Bluetooth audio streaming25Yes
Media drive, small5No
Total Requested432567%
Total Not Requested213033%

Option Package Details
Toyota Avalon Hybrid Limited

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%

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