The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $30,770 Kia Optima Hybrid EX | ||
Difference: $17,424 | ||
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Model Year | 2020 | 2012 |
Model | Optima | Highlander |
Trim | Hybrid EX | Hybrid Limited |
Body | 4dr Sedan | 4dr SUV |
Base Price | $29,310 | $44,370 |
Universal garage door opener | 350 | |
Cargo net | 50 | 49 |
Cargo mat | 95 | |
Navigation system | 2,650 | |
Floor mats | 315 | |
Universal garage door opener | 291 | |
Cargo net | 42 | 34 |
Cargo mat | 78 | |
Navigation system | 2,359 | |
Floor mats | 200 | |
Options (change) | 495 | 3,014 |
Options (change) | 411 | 2,593 |
Destination | 965 | 810 |
Total Price | $30,770 | $48,194 |
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Lowest Adjusted Price and Invoice: Kia Optima Hybrid EX | ||
TrueDelta Adjusted Price Difference: $11,934 | ||
TrueDelta Adjusted Invoice Difference: $37,613 | ||
Model Year | 2020 | 2012 |
Model | Optima | Highlander |
Trim | Hybrid EX | Hybrid Limited |
Body | 4dr Sedan | 4dr SUV |
Engine | 154hp I4 H | 245hp V6 H |
Transmission | T6 | CVT |
Drivetrain | FWD | AWD |
EPA Fuel Economy (city/highway) | 40/45 MPG | 28/28 MPG |
Audio (watts, speakers) | 630, 10 | ?, 9 |
Tire (rear if not all the same) | 215/55-17 | 245/55-19 |
Total Price | $30,770 | $48,194 |
Adjustments for Features | 0 | -5,490 |
Feature-Adjusted Total Price | $30,770 | $42,704 |
Model Year | 2020 | 2012 |
Model | Optima | Highlander |
Trim | Hybrid EX | Hybrid Limited |
Body | 4dr Sedan | 4dr SUV |
Transmission and Drivetrain | ||
6-speed manually-shiftable automatic | $1100 | |
CVT | $1000 | |
FWD | $0 | |
AWD | $1700 | |
Accessories | ||
Heated steering wheel | $100 | |
Power liftgate | $350 | |
Proximity trunk or liftgate opener | $125 | |
Brakes, Airbags, and Other Safety | ||
911 assist | $25 | |
Full-size spare tire | $225 | |
Side curtain airbags | $350 | |
Side curtain airbags, three rows | $500 | |
Vehicle health reports | $0 | |
Cargo Management | ||
Liftglass or two-piece tailgate | $150 | |
Overhead sunglass holder | $25 | |
Removable second-row console | $200 | |
Roof rails | $250 | |
Trailering equipment (4 wire) | $125 | |
Climate Control | ||
Rear air vents | $100 | |
Rear air vents with automatic controls | $250 | |
Rear HVAC unit | $400 | |
Rear wiper | $175 | |
Wiper de-icer | $25 | |
Exterior | ||
Active grille shutters | $0 | |
Body kit | $0 | |
Deep-tinted rear windows | $275 | |
Laminated front side windows | $200 | |
Rear bumper protector | $40 | |
Rear spoiler | $200 | |
Sunroof | $900 | |
Infotainment | ||
Android Auto support | $100 | |
App support | $0 | |
Apple CarPlay support | $100 | |
CD changer, in-dash | $325 | |
HD radio | $50 | |
MP3-compatible player | $50 | |
SMS text-to-speech reader | $25 | |
Surround sound | $250 | |
Traffic information | $25 | |
Voice control for external devices | $0 | |
Instruments, Lights, and Mirrors | ||
Approach detection | $25 | |
Compass | $0 | |
Conversation mirror | $25 | |
Detailed driving style feedback | $100 | |
Fog lights | $125 | |
Tachometer | $75 | |
Turn signals on or near mirrors | $25 | |
Seats and Interior Trim | ||
Door sill trim plates | $100 | |
Folding third row seats | $600 | |
Manual fore-aft adjuster, second row seats | $75 | |
Manual height adjuster, passenger seat | $50 | |
Manual recliner, second row seats | $75 | |
Memory system, driver seat | $200 | |
Power 4-way lumbar adjuster, driver seat | $150 | |
Power fore-aft adjuster, passenger seat | $100 | |
Power lumbar adjuster, driver seat | $100 | |
Power recliner, passenger seat | $100 | |
Power thigh support length adjuster, driver seat | $100 | |
Stowable center seat, second row | $150 | |
Total Value of Features | $3,200 | $8,690 |
Value of Feature Adjustments | $0 | $5,490 |
Value of Feature Adjustments | 0 | -5,012 |
Model Year | 2020 | 2012 |
Model | Optima | Highlander |
Body | 4dr Sedan | 4dr SUV |
Wheelbase | 110.4 in | 109.8 in |
Length | 191.1 in | 188.4 in |
Width | 73.2 in | 75.2 in |
Height | 57.7 in | 68.1 in |
Curb Weight | 3,486 lb. | 4,641 lb. |
Fuel Capacity | 18.5 gal. | 19.2 gal. |
Row 1 Headroom | 39.8 in | 40.6 in |
Row 1 Shoulder Room | 58.1 in | 59.7 in |
Row 1 Hip Room | 56.0 in | 56.7 in |
Row 1 Legroom | 45.5 in | 43.2 in |
Row 2 Headroom | 37.8 in | 40.1 in |
Row 2 Shoulder Room | 56.4 in | 59.5 in |
Row 2 Hip Room | 56.0 in | 56.5 in |
Row 2 Legroom | 35.6 in | 38.3 in |
Row 3 Headroom | 0.0 in | 36.3 in |
Row 3 Shoulder Room | 0.0 in | 55.0 in |
Row 3 Hip Room | 0.0 in | 42.3 in |
Row 3 Legroom | 0.0 in | 29.2 in |
Cargo Volume, Minimum | 15.9 ft3 | 10.3 ft3 |
Cargo Volume, Behind R2 | 15.9 | 42.3 ft3 |
Cargo Volume, Maximum | 15.9 | 95.4 ft3 |
Navigation system | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
CD changer, in-dash | 200 | No |
Voice control for nav and audio | 100 | Yes |
JBL, 9 speakers (with subwoofer) | 350 | No |
Large energy flow and fuel economy display | 25 | Yes |
Total Requested | 725 | 57% |
Total Not Requested | 550 | 43% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | Yes |
Total Requested | 115 | 100% |
Total Not Requested | 0 | 0% |