Toyota Prius Toyota Prius 2020 Kia Niro Kia Niro 2020

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Toyota Prius vs. Kia Niro Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius vs. Kia Niro Invoice Comparison

Lowest Total Price: $28,702

Toyota Prius LE   
Difference: $3,488

Calculate Payments

  Down Payment Interest Rate Term
Model Year20202020202020202020
TrimLELimitedTouringTouring Special EditionEX Premium
Body4dr Hatch4dr Hatch4dr SUV4dr SUV4dr SUV
Base Price $25,535 $32,500 $30,790 $30,790 $32,790
Floor mats 225 225 135 135 135
Advanced Technology Package 1,350 1,350      
Bodyside moldings 289 289      
Cargo net 49 49 50 50 50
Illuminated door sill trim plates 299 299      
Premium Convenience Package   1,205      
Cargo mat     95 95 95
Premium Package         5,300
Floor mats 140 140 108 108 108
Advanced Technology Package 1,202 1,202      
Bodyside moldings 199 199      
Cargo net 35 35 42 42 42
Illuminated door sill trim plates 225 225      
Premium Convenience Package   1,092      
Cargo mat     78 78 78
Premium Package         4,917
Options (change) 2,212 3,417 280 280 5,580
Options (change) 1,801 2,893 228 228 5,145
Destination 955 955 1,120 1,120 1,120
Total Price $28,702 $36,872 $32,190 $32,190 $39,490

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Toyota Prius dealer quotes or Kia Niro dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Toyota Prius vs. Kia Niro

Lowest Adjusted Price and Invoice: Kia Niro Touring
TrueDelta Adjusted Price Difference: $1,837
TrueDelta Adjusted Invoice Difference: $1,631
Model Year20202020202020202020
TrimLELimitedTouringTouring Special EditionEX Premium
Body4dr Hatch4dr Hatch4dr SUV4dr SUV4dr SUV
Engine96hp I4 H96hp I4 H104hp I4 H104hp I4 H104hp I4 H
EPA Fuel Economy (city/highway)58/53 MPG58/53 MPG51/46 MPG51/46 MPG51/46 MPG
Audio (watts, speakers)?, 6?, 10315, 8315, 8315, 8
Tire (rear if not all the same)195/65-15215/45-17225/45-18225/45-18205/60-16
Total Price$28,702$36,872$32,190$32,190$39,490
Adjustments for Features0-150-5,325-5,325-4,975
Feature-Adjusted Total Price$28,702$36,722$26,865$26,865$34,515
Cost Above Minimum$0$8,020$0$0$7,650

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Features Comparison: Toyota Prius vs. Kia Niro

Model Year20202020202020202020
TrimLELimitedTouringTouring Special EditionEX Premium
Body4dr Hatch4dr Hatch4dr SUV4dr SUV4dr SUV
Transmission and Drivetrain 
6-speed automated manual  $1100$1100$1100
AC power outlet  $100$100$100
Adaptive cruise control  $750$750$750
Adaptive cruise control, all-speed$1000$1000   
Heated steering wheel  $100$100$100
Proximity trunk or liftgate opener  $125$125$125
Brakes, Airbags, and Other Safety 
911 assist  $25$25$25
Active or whiplash-reducing head restraints, front seats$0$0   
Blind spot warning system  $200$200$200
Cross-traffic warning, rear  $100$100$100
Obstacle detection, front  $200$200$200
Obstacle detection, rear  $300$300$300
Radar- or camera-based collision preparation system$100$100   
Rollover sensor  $50$50$50
Seat cushion airbag, passenger$75$75   
Temporary spare tire$150    
Vehicle health reports  $0$0$0
Cargo Management 
Console with shifter  $150$150$150
Console without shifter$150$150   
Roof rails  $250$250$250
Climate Control and Infotainment 
Android Auto support  $100$100$100
App support  $100$100$100
Apple CarPlay support  $100$100$100
CD player$125$125   
Dual-zone climate control  $125$125$125
HD radio  $50$50$50
Interior air filter$0$0   
Ionizing air filtration  $50$50$50
MP3-compatible player$50$50   
Navigation system  $600$600$600
Rear air vents  $100$100$100
Rear seat USB outlets (optional)  $0$0$0
Rear wiper  $175$175$175
Satellite radio  $200$200$200
Siri Eyes Free support$0$0   
Surround sound  $250$250$250
Telematics service, such as OnStar $300   
Traffic information  $25$25$25
Voice control for audio system$25$25   
Voice control for external devices  $0$0$0
Voice control for nav and audio  $100$100$100
Wireless charging station  $75$75$75
Deep-tinted rear windows  $275$275$275
Rear spoiler  $200$200$200
Wheel-lip moldings  $75$75$75
Instruments, Lights, and Mirrors 
Approach detection  $25$25$25
Auto-dimming headlights$200$200   
Auto-dimming rearview mirror  $150$150$150
Automatic headlights  $125$125$125
Automatic-off headlights$25$25   
Digital instruments$0$0   
Fog lights  $125$125$125
Head-up display (HUD)$350$350   
Interior ambient lighting  $150$150$150
LED headlights, single projector or low beam only$750$750   
Power-folding mirrors  $50$50$50
Xenon HID headlights  $500$500$500
Seats and Interior Trim 
Cooled or ventilated front seats  $300$300$300
Door sill trim plates  $100$100$100
Heated front seats  $200$200$200
Illuminated door sill trim plates$200$200   
Leather seating surfaces  $900$900$900
Leather-wrapped steering wheel  $150$150$150
Manual height adjuster, driver seat$50$50   
Manual height adjuster, passenger seat  $50$50$50
Memory system, driver seat  $200$200$200
Power fore-aft adjuster, driver seat  $100$100$100
Power height adjuster, driver seat  $100$100$100
Power lumbar adjuster, driver seat  $100$100$100
Power recliner, driver seat  $100$100$100
Power tilt adjuster, driver seat  $100$100$100
Suspension, Wheels, and Tires 
Alloy wheels$350$350$350$350 
Total Value of Features$4,600$4,750$9,925$9,925$9,575
Value of Feature Adjustments$0$150$5,325$5,325$4,975
Value of Feature Adjustments0-16-223-223-789

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Specifications Comparison: Toyota Prius vs. Kia Niro

Model Year20202020
Body4dr Hatch4dr SUV
Wheelbase106.3 in106.3 in
Length180.0 in171.5 in
Width69.3 in71.1 in
Height57.9 in60.8 in
Curb Weight3,010 lb.3,106 lb.
Fuel Capacity11.3 gal.11.9 gal.
Row 1 Headroom39.4 in40.1 in
Row 1 Shoulder Room55.0 in56.0 in
Row 1 Hip Room53.4 in53.7 in
Row 1 Legroom42.3 in41.7 in
Row 2 Headroom37.4 in39.1 in
Row 2 Shoulder Room53.0 in55.2 in
Row 2 Hip Room51.9 in48.3 in
Row 2 Legroom33.4 in37.4 in
Cargo Volume,
27.4 ft322.4 ft3
Cargo Volume,
65.5 ft363.2 ft3

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Option Package Details
Toyota Prius LE

Advanced Technology Package
Head-up display (HUD)350No
Total Requested90072%
Total Not Requested35028%

Option Package Details
Toyota Prius Limited

Advanced Technology Package
Head-up display (HUD)350No
Total Requested90072%
Total Not Requested35028%
Premium Convenience Package
Telematics service, such as OnStar300No
JBL, 10 speakers350No
Total Requested00%
Total Not Requested650100%

Option Package Details
Kia Niro EX Premium

Premium Package
Xenon HID headlights500Yes
AC power outlet100No
Door sill trim plates100Yes
Wireless charging station75No
Leather seating surfaces450No
Cooled or ventilated front seats300No
Memory system, driver seat200No
Obstacle detection, front200No
Obstacle detection, rear300No
Heated steering wheel100No
Automatic braking, high-speed or partial200Yes
Forward collision warning200Yes
Lane departure prevention, steering-based200Yes
Pedestrian detection50Yes
Adaptive cruise control500Yes
Lane departure warning200Yes
Automatic braking, low-speed200Yes
Power fore-aft adjuster, driver seat100No
Power height adjuster, driver seat50No
Power tilt adjuster, driver seat100No
Power recliner, driver seat100No
Power lumbar adjuster, driver seat100No
Navigation system600No
Surround sound250No
Voice control for nav and audio100No
Traffic information25No
HD radio50No
Harman/Kardon, 315W, 8 speakers (with subwoofer)350No
Total Requested305046%
Total Not Requested355054%

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