Kia Optima Kia Optima 2006 Toyota Highlander Toyota Highlander 2017

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Kia Optima vs. Toyota Highlander Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Toyota Highlander Invoice Comparison

Lowest Total Price: $21,790

Kia Optima EX   
Difference: $17,915

Lowest Total Invoice: $20,029

Kia Optima EX   
Difference: $16,240

Calculate Payments

  Down Payment Interest Rate Term
Model Year20062017201720172017201720172017
ModelOptimaHighlanderHighlanderHighlanderHighlanderHighlanderHighlanderHighlander
TrimEXXLEHybrid XLESELimitedHybrid LimitedLimited PlatinumHybrid Limited Platinum
Body4dr Sedan4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV
Base Price $19,100 $38,520 $41,330 $39,690 $41,680 $44,760 $44,800 $47,880
Base Invoice $17,605 $35,169 $37,735 $36,237 $38,054 $40,866 $40,903 $43,715
Leather Package 1,000              
Antilock brakes (ABS) 795              
Rear spoiler 220              
Floor mats 85 225 225 225 225 225 225 225
Leather Package 890              
Antilock brakes (ABS) 710              
Rear spoiler 169              
Floor mats 65 140 140 140 140 140 140 140
Options (change) 2,100 225 225 225 225 225 225 225
Options (change) 1,834 140 140 140 140 140 140 140
Destination 590 960 960 960 960 960 960 960
Total Price $21,790 $39,705 $42,515 $40,875 $42,865 $45,945 $45,985 $49,065
Total Invoice $20,029 $36,269 $38,835 $37,337 $39,154 $41,966 $42,003 $44,815

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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Request free, no-obligation Kia Optima dealer quotes or Toyota Highlander dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Toyota Highlander

Lowest Adjusted Price and Invoice: Kia Optima EX
TrueDelta Adjusted Price Difference: $8,125
TrueDelta Adjusted Invoice Difference: $7,297
Model Year20062017201720172017201720172017
ModelOptimaHighlanderHighlanderHighlanderHighlanderHighlanderHighlanderHighlander
TrimEXXLEHybrid XLESELimitedHybrid LimitedLimited PlatinumHybrid Limited Platinum
Body4dr Sedan4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV
Engine138hp I4295hp V6257hp V6 H295hp V6295hp V6257hp V6 H295hp V6257hp V6 H
TransmissionT4T8CVTT8T8CVTT8CVT
DrivetrainFWDFWDAWDFWDFWDAWDFWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)120, 6?, 6?, 6?, 6825, 12825, 12825, 12825, 12
Tire (rear if not all the same)205/60-15245/60-18245/60-18245/55-19245/55-19245/55-19245/55-19245/55-19
Total Price$21,790$39,705$42,515$40,875$42,865$45,945$45,985$49,065
Adjustments for Features0-9,790-11,065-9,790-10,615-11,965-11,990-13,340
Feature-Adjusted Total Price$21,790$29,915$31,450$31,085$32,250$33,980$33,995$35,725
Cost Above Minimum$0$0$1,535$1,170$2,335$4,065$4,080$5,810
Total Invoice$20,029$36,269$38,835$37,337$39,154$41,966$42,003$44,815
Adjustments for Features0-8,943-10,107-8,943-9,696-10,929-10,952-12,184
Feature-Adjusted Total Invoice$20,029$27,326$28,728$28,394$29,458$31,037$31,051$32,631
Cost Above Minimum$0$0$1,402$1,068$2,132$3,711$3,725$5,305

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Features Comparison: Kia Optima vs. Toyota Highlander

Model Year20062017201720172017201720172017
ModelOptimaHighlanderHighlanderHighlanderHighlanderHighlanderHighlanderHighlander
TrimEXXLEHybrid XLESELimitedHybrid LimitedLimited PlatinumHybrid Limited Platinum
Body4dr Sedan4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV
Transmission and Drivetrain 
4-speed manually-shiftable automatic$900       
8-speed manually-shiftable automatic $1300 $1300$1300 $1300 
CVT  $1000  $1000 $1000
FWD$0$0 $0$0 $0 
AWD  $1700  $1700 $1700
Accessories 
AC power outlet $100$100$100$100$100$100$100
Adaptive cruise control $600$600$600$600$600$600$600
Cruise control$150       
Heated steering wheel      $100$100
Power liftgate $350$350$350$350$350$350$350
Proximity key $250$250$250$250$250$250$250
Sunshades, second row $125$125$125$125$125$125$125
Tilt steering wheel, manual$150       
Tilt/telescoping steering wheel, manual $250$250$250$250$250$250$250
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats $0$0$0$0$0$0$0
Around view cameras      $500$500
Automatic braking, high-speed or partial $200$200$200$200$200$200$200
Automatic braking, low-speed $200$200$200$200$200$200$200
Blind spot warning system $200$200$200$200$200$200$200
Brake assist $50$50$50$50$50$50$50
Cross-traffic warning, rear $100$100$100$100$100$100$100
Forward collision warning $200$200$200$200$200$200$200
Knee airbag, driver $75$75$75$75$75$75$75
Lane departure prevention, steering-based $200$200$200$200$200$200$200
Lane departure warning $200$200$200$200$200$200$200
Obstacle detection, front      $150$150
Obstacle detection, rear    $250$250$250$250
Pedestrian detection $50$50$50$50$50$50$50
Perimeter scan      $25$25
Radar- or camera-based collision preparation system $0$0$0$0$0$0$0
Rearview camera $200$200$200$200$200  
Rollover sensor $50$50$50$50$50$50$50
Seat cushion airbag, passenger $75$75$75$75$75$75$75
Side curtain airbags, three rows $500$500$500$500$500$500$500
Stability control $400$400$400$400$400$400$400
Tire-pressure monitor $75$75$75$75$75$75$75
Traction control $100$100$100$100$100$100$100
Cargo Management 
Cargo cover    $75$75$75$75
Cargo mat $40$40$40$40$40$40$40
Overhead sunglass holder $25$25$25$25$25$25$25
Roof rails $250$250$250$250$250$250$250
Climate Control 
Dual-zone climate control $125$125$125$125$125$125$125
Interior air filter $0$0$0$0$0$0$0
Rain-sensing wipers      $175$175
Rear air vents with automatic controls $250$250$250$250$250$250$250
Rear HVAC unit $400$400$400$400$400$400$400
Rear wiper $175$175$175$175$175$175$175
Variable intermittent wipers$75$75$75$75$75$75  
Wiper de-icer $25$25$25$25$25$25$25
Engine / Motor 
Automatic start / stop $150$150$150$150$150$150$150
Exterior 
Bodyside cladding $350$350$350$350$350$350$350
Bodyside moldings$75       
Deep-tinted rear windows $275$275$275$275$275$275$275
Panoramic sunroof      $1200$1200
Sunroof$900$900$900$900$900$900  
Wheel-lip moldings $75$75$75$75$75$75$75
Infotainment 
App support $0$0$0$0$0$0$0
Audio controls on steering wheel $125$125$125$125$125$125$125
Aux input $50$50$50$50$50$50$50
Bluetooth audio streaming $25$25$25$25$25$25$25
Bluetooth cell phone link $100$100$100$100$100$100$100
Cassette player$50       
DVD-compatible player $0$0$0$0$0$0$0
HD radio $50$50$50$50$50$50$50
Intercom $25$25$25$25$25$25$25
MP3-compatible player $50$50$50$50$50$50$50
Navigation system $600$600$600$600$600$600$600
Satellite radio $200$200$200$200$200$200$200
Siri Eyes Free support $0$0$0$0$0$0$0
SMS text-to-speech reader $25$25$25$25$25$25$25
Telematics service, such as OnStar      $200$200
Traffic + travel information $25$25$25$25$25$25$25
Voice control for nav and audio $100$100$100$100$100$100$100
Instruments, Lights, and Mirrors 
Auto-dimming headlights $200$200$200$200$200$200$200
Conversation mirror $25$25$25$25$25$25$25
Large energy flow and fuel economy display  $25  $25 $25
Outside temperature display $50$50$50$50$50$50$50
Tachometer$75$75 $75$75 $75 
Trip computer $150$150$150$150$150$150$150
Turn signals on or near mirrors $25$25$25$25$25$25$25
Seats and Interior Trim 
Cooled or ventilated front seats    $300$300$300$300
Foldaway tray table, second row $75 $75$75$75$75$75
Folding third row seats $600$600$600$600$600$600$600
Heated front seats $200$200$200$200$200$200$200
Heated second row seats      $200$200
Manual fore-aft adjuster, second row seats $75$75$75$75$75$75$75
Manual lumbar adjuster, driver seat$50       
Manual recliner, second row seats $75$75$75$75$75$75$75
Manual recliner, third row seats $125$125$125$125$125$125$125
Memory system, driver seat    $200$200$200$200
Power lumbar adjuster, driver seat $100$100$100$100$100$100$100
Power thigh support length adjuster, driver seat $100$100$100$100$100$100$100
Suspension, Wheels, and Tires 
Alloy wheels$350$350$350     
Machined alloy wheels   $350    
Polished alloy wheels    $350$350$350$350
Sport suspension (upgrade)   $0    
Total Value of Features$2,775$12,565$13,840$12,565$13,390$14,740$14,765$16,115
Value of Feature Adjustments$0$9,790$11,065$9,790$10,615$11,965$11,990$13,340
Value of Feature Adjustments0-8,943-10,107-8,943-9,696-10,929-10,952-12,184

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Specifications Comparison: Kia Optima vs. Toyota Highlander

Model Year20062017
ModelOptimaHighlander
Body4dr Sedan4dr SUV
Wheelbase106.3 in109.8 in
Length185.8 in192.5 in
Width71.5 in75.8 in
Height55.5 in68.1 in
Curb Weight3,282 lb.4,166 lb.
Fuel Capacity17.2 gal.19.2 gal.
Row 1 Headroom39.0 in40.7 in
Row 1 Shoulder Room56.9 in59.3 in
Row 1 Hip Room55.8 in57.2 in
Row 1 Legroom43.3 in44.2 in
Row 2 Headroom37.6 in39.9 in
Row 2 Shoulder Room55.7 in59.6 in
Row 2 Hip Room54.4 in57.1 in
Row 2 Legroom36.2 in38.4 in
Row 3 Headroom0.0 in35.9 in
Row 3 Shoulder Room0.0 in55.0 in
Row 3 Hip Room0.0 in45.6 in
Row 3 Legroom0.0 in27.7 in
Cargo Volume,
Minimum
13.6 ft313.8 ft3
Cargo Volume,
Behind R2
13.642.3 ft3
Cargo Volume,
Maximum
13.683.7 ft3

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Option Package Details
Kia Optima EX

Leather Package
FeatureValueRequested?
Leather seating surfaces900Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Total Requested1100100%
Total Not Requested00%

Option Package Details
Toyota Highlander XLE

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%

Option Package Details
Toyota Highlander Hybrid XLE

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%

Option Package Details
Toyota Highlander SE

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%

Option Package Details
Toyota Highlander Limited

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%

Option Package Details
Toyota Highlander Hybrid Limited

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%

Option Package Details
Toyota Highlander Limited Platinum

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%

Option Package Details
Toyota Highlander Hybrid Limited Platinum

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%

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