Kia Optima Kia Optima 2010 Toyota RAV4 Toyota RAV4 2006
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Kia Optima vs. Toyota RAV4 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Toyota RAV4 Invoice Comparison

Lowest Total Price: $23,890

Kia Optima EX   
Difference: $2,310

Lowest Total Invoice: $22,275

Kia Optima EX   
Difference: $1,663

Calculate Payments

  Down Payment Interest Rate Term
Model Year20102006
ModelOptimaRAV4
TrimEXLimited
Body4dr Sedan4dr SUV
Base Price $20,995 $22,555
Base Invoice $19,620 $20,862
Premium Package 2,200  
Side curtain airbags   650
Sunroof   900
Heated front seats   440
Leather seating surfaces   1,050
Premium Package 1,960  
Side curtain airbags   559
Sunroof   720
Heated front seats   352
Leather seating surfaces   840
Options (change) 2,200 3,040
Options (change) 1,960 2,471
Destination 695 605
Total Price $23,890 $26,200
Total Invoice $22,275 $23,938

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Toyota RAV4 dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Toyota RAV4

Lowest Adjusted Price and Invoice: Kia Optima EX
TrueDelta Adjusted Price Difference: $2,220
TrueDelta Adjusted Invoice Difference: $1,581
Model Year20102006
ModelOptimaRAV4
TrimEXLimited
Body4dr Sedan4dr SUV
Engine175hp I4166hp I4
TransmissionT5A4
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG
Audio (watts, speakers)360, 7?, 6
Tire (rear if not all the same)215/50-17225/65-17
Total Price$23,890$26,200
Adjustments for Features0-90
Feature-Adjusted Total Price$23,890$26,110
Total Invoice$22,275$23,938
Adjustments for Features0-82
Feature-Adjusted Total Invoice$22,275$23,856

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Features Comparison: Kia Optima vs. Toyota RAV4

Model Year20102006
ModelOptimaRAV4
TrimEXLimited
Body4dr Sedan4dr SUV
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000 
4-speed automatic $800
FWD$0$0
Accessories 
Power-adjustable pedals$125 
Sunshade, rear$125 
Universal garage door opener$100 
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0 
Rollover sensor $50
Cargo Management 
Cargo cover $75
Cargo net $40
Roof rack $300
Climate Control 
Dual-zone climate control $125
Rear wiper $175
Exterior 
Bodyside moldings$75 
Deep-tinted rear windows $275
External spare tire shell $100
Externally-mounted spare $0
Rear spoiler $200
Wheel-lip moldings $75
Infotainment 
Satellite radio$200 
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror$150 
Automatic headlights$125 
Automatic-off headlights $25
Compass$0 
Trip computer$150 
Turn signals on or near mirrors$25 
Seats and Interior Trim 
Floor mats$75 
Manual fore-aft adjuster, second row seats $75
Manual lumbar adjuster, driver seat$50 
Manual recliner, second row seats $75
Power fore-aft adjuster, passenger seat$100 
Power lumbar adjuster, driver seat $100
Power recliner, passenger seat$100 
Total Value of Features$2,400$2,490
Value of Feature Adjustments$0$90
Value of Feature Adjustments0-82

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See a complete comparison of Kia Optima vs. Toyota RAV4 features.

Specifications Comparison: Kia Optima vs. Toyota RAV4

Model Year20102006
ModelOptimaRAV4
Body4dr Sedan4dr SUV
Wheelbase107.1 in104.7 in
Length189.0 in181.1 in
Width71.1 in71.5 in
Height58.3 in66.3 in
Curb Weight3,158 lb.3,301 lb.
Fuel Capacity16.4 gal.15.9 gal.
Row 1 Headroom39.8 in40.8 in
Row 1 Shoulder Room57.1 in57.1 in
Row 1 Hip Room54.5 in53.8 in
Row 1 Legroom43.7 in41.8 in
Row 2 Headroom38.0 in39.7 in
Row 2 Shoulder Room56.3 in55.3 in
Row 2 Hip Room54.7 in52.4 in
Row 2 Legroom37.8 in38.3 in
Row 3 Headroom0.0 in37.2 in
Row 3 Shoulder Room0.0 in52.6 in
Row 3 Hip Room0.0 in43.3 in
Row 3 Legroom0.0 in30.0 in
Cargo Volume,
Minimum		15.0 ft312.3 ft3
Cargo Volume,
Behind R2		15.037.2 ft3
Cargo Volume,
Maximum		15.073.0 ft3

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See a complete comparison of Kia Optima vs. Toyota RAV4 specs.

Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
215/50VR17 tires400No
Power-adjustable pedals125No
CD changer, in-dash200Yes
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Sunshade, rear125No
Heated front seats200Yes
Sunroof900Yes
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested130052%
Total Not Requested120048%

Option Package Details
Toyota RAV4 Limited

Side curtain airbags
FeatureValueRequested?
Side curtain airbags350Yes
Front side airbags350Yes
Rollover sensor50No
Total Requested70093%
Total Not Requested507%

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