Toyota RAV4 Toyota RAV4 2007 Kia Optima Kia Optima 2015

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Toyota RAV4 vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota RAV4 vs. Kia Optima Invoice Comparison

Lowest Total Price: $28,155

Toyota RAV4 Limited   
Difference: $420

Lowest Total Invoice: $25,792

Toyota RAV4 Limited   
Difference: $995

Calculate Payments

  Down Payment Interest Rate Term
Model Year200720152015
ModelRAV4OptimaOptima
TrimLimitedSX TurboSX Limited Turbo
Body4dr SUV4dr Sedan4dr Sedan
Base Price $23,205 $27,700 $35,500
Base Invoice $21,464 $25,920 $33,140
3.5L V6 1,915    
Leather seating surfaces 1,050    
Heated front seats 440    
Sunroof 900    
Cargo net   50 50
3.5L V6 1,771    
Leather seating surfaces 840    
Heated front seats 352    
Sunroof 720    
Cargo net   42 42
Options (change) 4,305 50 50
Options (change) 3,683 42 42
Destination 645 825 825
Total Price $28,155 $28,575 $36,375
Total Invoice $25,792 $26,787 $34,007

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Toyota RAV4 dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Toyota RAV4 vs. Kia Optima

Lowest Adjusted Price and Invoice: Toyota RAV4 Limited
TrueDelta Adjusted Price Difference: $570
TrueDelta Adjusted Invoice Difference: $1,132
Model Year200720152015
ModelRAV4OptimaOptima
TrimLimitedSX TurboSX Limited Turbo
Body4dr SUV4dr Sedan4dr Sedan
Engine269hp V6274hp I4274hp I4
TransmissionA5T6T6
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)22/29 MPG20/31 MPG20/31 MPG
Audio (watts, speakers)?, 6?, 6?, 8
Tire (rear if not all the same)225/65-17225/45-18225/45-18
Total Price$28,155$28,575$36,375
Adjustments for Features-1500-4,800
Feature-Adjusted Total Price$28,005$28,575$31,575
Cost Above Minimum$0$0$3,000
Total Invoice$25,792$26,787$34,007
Adjustments for Features-1370-4,488
Feature-Adjusted Total Invoice$25,655$26,787$29,519
Cost Above Minimum$0$0$2,732

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Features Comparison: Toyota RAV4 vs. Kia Optima

Model Year200720152015
ModelRAV4OptimaOptima
TrimLimitedSX TurboSX Limited Turbo
Body4dr SUV4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed automatic$900  
6-speed manually-shiftable automatic $1100$1100
FWD$0$0$0
Accessories 
Heated steering wheel  $100
Proximity key $250$250
Universal garage door opener $100$100
Brakes, Airbags, and Other Safety 
911 assist  $25
Active or whiplash-reducing head restraints, front seats $0$0
Blind spot warning system  $200
Cross-traffic warning, rear  $100
Hill descent control$250  
Obstacle detection, rear  $250
Rearview camera  $200
Rollover sensor$50  
Vehicle health reports  $0
Cargo Management 
Air-conditioned storage compartment $50$50
Cargo cover$75  
Roof rack$300  
Climate Control 
Ionizing air filtration $50$50
Rear air vents $100$100
Rear wiper$175  
Exterior 
Body kit $0$0
Bright-finished exhaust tip(s) $25$25
Deep-tinted rear windows$275  
External spare tire shell$100  
Externally-mounted spare$0  
Laminated front side windows $200$200
Painted brake calipers (optional)  $0
Panoramic sunroof  $1200
Rear spoiler$200 $200
Sunroof$900  
Wheel-lip moldings$75  
Infotainment 
App support  $0
Bluetooth audio streaming  $25
Bluetooth cell phone link $100$100
CD changer, in-dash$325  
CD player $125$125
HD radio  $50
Navigation system  $600
Satellite radio $200$200
SMS text-to-speech reader  $25
Surround sound  $250
Traffic information  $25
Voice control for external devices  $0
Voice control for nav and audio  $100
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror $150$150
Automatic headlights $125$125
Automatic-off headlights$25  
Compass $0$0
Power-folding mirrors  $50
Speaker lights $100$100
Trip computer $150$150
Turn signals on or near mirrors $25$25
Xenon HID headlights $500$500
Seats and Interior Trim 
Cooled or ventilated front seats  $300
Heated front seats$200 $200
Heated second row seats  $200
Illuminated door sill trim plates $200$200
Leather-wrapped steering wheel$150$150 
Manual fore-aft adjuster, second row seats$75  
Manual recliner, second row seats$75  
Memory system, driver seat  $200
Power fore-aft adjuster, passenger seat  $100
Power recliner, passenger seat  $100
Wood trim  $300
Wood/leather-wrapped steering wheel  $150
Suspension, Wheels, and Tires 
Alloy wheels$350$350 
Electronic systems calibration selector $200$200
Polished alloy wheels  $350
Sport suspension (upgrade) $0$0
Transmission 
Steering-wheel-mounted transmission controls $100$100
Total Value of Features$4,500$4,350$9,150
Value of Feature Adjustments$150$0$4,800
Value of Feature Adjustments-1370-4,488

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Specifications Comparison: Toyota RAV4 vs. Kia Optima

Model Year20072015
ModelRAV4Optima
Body4dr SUV4dr Sedan
Wheelbase104.7 in110.0 in
Length181.1 in190.7 in
Width71.5 in72.1 in
Height66.3 in57.9 in
Curb Weight3,527 lb.3,468 lb.
Fuel Capacity15.9 gal.18.5 gal.
Row 1 Headroom40.8 in40.0 in
Row 1 Shoulder Room57.1 in57.3 in
Row 1 Hip Room53.8 in54.7 in
Row 1 Legroom41.8 in45.5 in
Row 2 Headroom39.7 in37.6 in
Row 2 Shoulder Room55.3 in55.7 in
Row 2 Hip Room52.4 in54.5 in
Row 2 Legroom38.3 in34.7 in
Row 3 Headroom37.2 in0.0 in
Row 3 Shoulder Room52.6 in0.0 in
Row 3 Hip Room43.3 in0.0 in
Row 3 Legroom30.0 in0.0 in
Cargo Volume,
Minimum
12.3 ft315.4 ft3
Cargo Volume,
Behind R2
37.2 ft315.4 ft3
Cargo Volume,
Maximum
73.0 ft315.4 ft3

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