Ford Focus Ford Focus 2014 Kia Optima Kia Optima 2012

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Ford Focus vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Focus vs. Kia Optima Invoice Comparison

Lowest Total Price: $27,175

Ford Focus Titanium   
Difference: $7,725

Lowest Total Invoice: $25,286

Ford Focus Titanium   
Difference: $7,046

Calculate Payments

  Down Payment Interest Rate Term
Model Year20142012
ModelFocusOptima
TrimTitaniumSX
Body4dr Sedan4dr Sedan
Base Price $23,075 $26,500
Base Invoice $21,537 $24,760
Navigation system 795 1,400
Body kit 995  
Sunroof 895  
Door sill trim plates 95  
Polished alloy wheels 495  
Limited Package   3,300
Premium Package   2,950
Navigation system 710 1,250
Body kit 888  
Sunroof 799  
Door sill trim plates 85  
Polished alloy wheels 442  
Limited Package   2,937
Premium Package   2,635
Options (change) 3,275 7,650
Options (change) 2,924 6,822
Destination 825 750
Total Price $27,175 $34,900
Total Invoice $25,286 $32,332

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Ford Focus dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Ford Focus vs. Kia Optima

Lowest Adjusted Price and Invoice: Ford Focus Titanium
TrueDelta Adjusted Price Difference: $3,505
TrueDelta Adjusted Invoice Difference: $3,137
Model Year20142012
ModelFocusOptima
TrimTitaniumSX
Body4dr Sedan4dr Sedan
Engine160hp I4274hp I4
TransmissionM5T6
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)23/32 MPG22/34 MPG
Audio (watts, speakers)355, 10550, 12
Tire (rear if not all the same)215/50-17225/45-18
Total Price$27,175$34,900
Adjustments for Features0-4,220
Feature-Adjusted Total Price$27,175$30,680
Total Invoice$25,286$32,332
Adjustments for Features0-3,909
Feature-Adjusted Total Invoice$25,286$28,423

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Features Comparison: Ford Focus vs. Kia Optima

Model Year20142012
ModelFocusOptima
TrimTitaniumSX
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manual$0 
6-speed manually-shiftable automatic $1100
FWD$0$0
Accessories 
Universal garage door opener $100
Brakes, Airbags, and Other Safety 
911 assist$25 
Active or whiplash-reducing head restraints, front seats $0
Knee airbag, driver$75 
Obstacle detection, rear$250 
Safety key$5 
Temporary spare tire$150 
Torque vectoring, brake-based$100 
Vehicle health reports$0 
Cargo Management 
Air-conditioned storage compartment $50
Climate Control 
Rear air vents $100
Exterior 
Active grille shutters$0 
Bright-finished exhaust tip(s) $25
Painted brake calipers (optional) $0
Panoramic sunroof $1200
Sunroof$900 
Infotainment 
Navigation, turn-by-turn$25 
SD Card slot$25 
SMS text-to-speech reader$25 
Traffic + travel information$25 
Traffic information $25
Voice control for external devices$0 
Wi-Fi hotspot capability$0 
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror $150
Power-folding mirrors $50
Speaker lights $100
Spotter mirror(s)$50 
Xenon HID headlights $500
Seats and Interior Trim 
Aluminum trim $100
Cooled or ventilated front seats $300
Door sill trim plates$100 
Floor mats, second row (optional)$0 
Heated second row seats $200
Illuminated door sill trim plates $200
Leather door panel trim $250
Leather-wrapped steering wheel$150 
Manual lumbar adjuster, driver seat$50 
Memory system, driver seat $200
Metal pedals $75
Power fore-aft adjuster, passenger seat $100
Power lumbar adjuster, driver seat $100
Power recliner, passenger seat $100
Power tilt adjuster, driver seat $100
Wood trim $300
Wood/leather-wrapped steering wheel $150
Suspension, Wheels, and Tires 
Chrome-plated alloy wheels $850
Polished alloy wheels$350 
Sport suspension (upgrade) $0
Touring suspension (upgrade)$0 
Transmission 
Steering-wheel-mounted transmission controls $100
Total Value of Features$2,305$6,525
Value of Feature Adjustments$0$4,220
Value of Feature Adjustments0-3,909

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Specifications Comparison: Ford Focus vs. Kia Optima

Model Year20142012
ModelFocusOptima
Body4dr Sedan4dr Sedan
Wheelbase104.3 in110.0 in
Length178.5 in190.7 in
Width71.8 in72.1 in
Height57.7 in57.3 in
Curb Weight3,210 lb.3,385 lb.
Fuel Capacity12.4 gal.18.5 gal.
Row 1 Headroom38.3 in40.0 in
Row 1 Shoulder Room55.6 in57.2 in
Row 1 Hip Room53.9 in54.7 in
Row 1 Legroom41.9 in45.5 in
Row 2 Headroom38.0 in37.6 in
Row 2 Shoulder Room53.7 in55.7 in
Row 2 Hip Room52.7 in54.5 in
Row 2 Legroom33.2 in34.7 in
Cargo Volume13.2 ft315.4 ft3

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Option Package Details
Kia Optima SX

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Total Requested725100%
Total Not Requested00%
Limited Package
FeatureValueRequested?
Upgraded leather upholstery-450No
Wood trim300No
Leather seating surfaces450Yes
Wood/leather-wrapped steering wheel0No
Additional chrome trim0No
Upholstered door panels, leather250No
Chrome-plated alloy wheels500No
Painted brake calipers (optional)0No
Total Requested45043%
Total Not Requested60057%
Premium Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50No
HD radio50Yes
Infinity, 550W, 12 speakers (with subwoofer)350No
Voice control for external devices0No
SMS text-to-speech reader25No
Bluetooth audio streaming25Yes
Media drive, small5No
Rearview camera200Yes
Total Requested47516%
Total Not Requested253084%

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