| 1 | 0 | 3 | 4 | 3 | 4 |
Ford Focus vs. Kia Optima Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Ford Focus vs. Kia Optima Invoice Comparison
Lowest Total Price: $24,495 Ford Focus SE | |||||||
| Difference: $6,270 | |||||||
Lowest Total Invoice: $23,404 Ford Focus SE | |||||||
| Difference: $5,554 | |||||||
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| Model Year | 2016 | 2016 | 2015 | 2015 | 2015 | 2015 | 2015 |
| Model | Focus | Focus | Optima | Optima | Optima | Optima | Optima |
| Trim | SE | Titanium | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Base Price | $18,515 | $23,225 | $24,190 | $32,150 | $25,790 | $27,700 | $35,500 |
| Base Invoice | $17,681 | $22,180 | $22,801 | $29,815 | $24,133 | $25,920 | $33,140 |
| Luxury Package | 1,995 | ||||||
| Cold Weather Package | 645 | 195 | |||||
| Sony and MyFord Touch Package | 1,495 | ||||||
| Cargo net | 75 | 75 | 50 | 50 | 50 | 50 | 50 |
| Sunroof | 895 | 895 | |||||
| Navigation system | 795 | ||||||
| Premium Package | 3,300 | 3,300 | |||||
| Technology Package | 2,400 | 2,350 | 2,400 | ||||
| Premium Tech Package | 4,600 | ||||||
| Luxury Package | 1,895 | ||||||
| Cold Weather Package | 612 | 185 | |||||
| Sony and MyFord Touch Package | 1,420 | ||||||
| Cargo net | 71 | 71 | 42 | 42 | 42 | 42 | 42 |
| Sunroof | 850 | 850 | |||||
| Navigation system | 755 | ||||||
| Premium Package | 3,060 | 3,060 | |||||
| Technology Package | 2,230 | 2,185 | 2,230 | ||||
| Premium Tech Package | 4,270 | ||||||
| Options (change) | 5,105 | 1,960 | 5,750 | 2,400 | 4,650 | 5,750 | 50 |
| Options (change) | 4,848 | 1,861 | 5,332 | 2,227 | 4,312 | 5,332 | 42 |
| Destination | 875 | 875 | 825 | 825 | 825 | 825 | 825 |
| Total Price | $24,495 | $26,060 | $30,765 | $35,375 | $31,265 | $34,275 | $36,375 |
| Total Invoice | $23,404 | $24,916 | $28,958 | $32,867 | $29,270 | $32,077 | $34,007 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Ford Focus dealer quotes or Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Ford Focus vs. Kia Optima
| Lowest Adjusted Price and Invoice: Ford Focus SE | |||||||
| TrueDelta Adjusted Price Difference: $2,775 | |||||||
| TrueDelta Adjusted Invoice Difference: $2,264 | |||||||
| Model Year | 2016 | 2016 | 2015 | 2015 | 2015 | 2015 | 2015 |
| Model | Focus | Focus | Optima | Optima | Optima | Optima | Optima |
| Trim | SE | Titanium | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Engine | 160hp I4 | 160hp I4 | 192hp I4 | 159hp I4 H | 192hp I4 | 274hp I4 | 274hp I4 |
| Transmission | M5 | M5 | T6 | T6 | T6 | T6 | T6 |
| Drivetrain | FWD | FWD | FWD | FWD | FWD | FWD | FWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 355, 10 | 355, 10 | ?, 8 | 550, 12 | ?, 8 | ?, 8 | ?, 8 |
| Tire (rear if not all the same) | 215/50-17 | 215/50-17 | 215/55-17 | 215/55-17 | 225/45-18 | 225/45-18 | 225/45-18 |
| Total Price | $24,495 | $26,060 | $30,765 | $35,375 | $31,265 | $34,275 | $36,375 |
| Adjustments for Features | 0 | -500 | -3,495 | -4,445 | -3,770 | -4,470 | -5,820 |
| Feature-Adjusted Total Price | $24,495 | $25,560 | $27,270 | $30,930 | $27,495 | $29,805 | $30,555 |
| Cost Above Minimum | $0 | $1,065 | $0 | $3,660 | $225 | $2,535 | $3,285 |
| Total Invoice | $23,404 | $24,916 | $28,958 | $32,867 | $29,270 | $32,077 | $34,007 |
| Adjustments for Features | 0 | -478 | -3,290 | -4,130 | -3,529 | -4,183 | -5,441 |
| Feature-Adjusted Total Invoice | $23,404 | $24,438 | $25,668 | $28,737 | $25,741 | $27,894 | $28,566 |
| Cost Above Minimum | $0 | $1,034 | $0 | $3,069 | $73 | $2,226 | $2,898 |
Features Comparison: Ford Focus vs. Kia Optima
| Model Year | 2016 | 2016 | 2015 | 2015 | 2015 | 2015 | 2015 |
| Model | Focus | Focus | Optima | Optima | Optima | Optima | Optima |
| Trim | SE | Titanium | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | |||||||
| 5-speed manual | $0 | $0 | |||||
| 6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | $1100 | ||
| FWD | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Accessories | |||||||
| Heated steering wheel | $100 | $100 | $100 | $100 | $100 | ||
| Keyless entry keypad | $50 | ||||||
| Proximity key | $250 | $250 | $250 | $250 | $250 | $250 | |
| Universal garage door opener | $100 | $100 | $100 | $100 | $100 | ||
| Brakes, Airbags, and Other Safety | |||||||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | $0 | $0 | ||
| Blind spot warning system | $200 | $200 | $200 | $200 | $200 | ||
| Cross-traffic warning, rear | $100 | $100 | $100 | $100 | $100 | ||
| Knee airbag, driver | $75 | $75 | |||||
| Safety key | $5 | $5 | |||||
| Temporary spare tire | $150 | $150 | |||||
| Torque vectoring, brake-based | $100 | $100 | |||||
| Cargo Management | |||||||
| Air-conditioned storage compartment | $50 | $50 | $50 | $50 | $50 | ||
| Rear seat pass-through | $100 | ||||||
| Climate Control | |||||||
| Ionizing air filtration | $50 | $50 | $50 | $50 | $50 | ||
| Rear air vents | $100 | $100 | $100 | $100 | $100 | ||
| Engine / Motor | |||||||
| Automatic start / stop | $150 | ||||||
| Exterior | |||||||
| Active grille shutters | $0 | $0 | |||||
| Body kit | $0 | $0 | $0 | $0 | |||
| Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | |||
| Laminated front side windows | $200 | $200 | $200 | $200 | $200 | ||
| Painted brake calipers (optional) | $0 | ||||||
| Panoramic sunroof | $1200 | $1200 | $1200 | $1200 | $1200 | ||
| Rear spoiler | $200 | $200 | $200 | ||||
| Sunroof | $900 | $900 | |||||
| Infotainment | |||||||
| Surround sound | $250 | $250 | $250 | $250 | $250 | ||
| Traffic + travel information | $25 | $25 | |||||
| Traffic information | $25 | $25 | $25 | $25 | $25 | ||
| Instruments, Lights, and Mirrors | |||||||
| Auto-dimming rearview mirror | $150 | $150 | $150 | $150 | $150 | ||
| Detailed driving style feedback | $100 | ||||||
| Interior ambient lighting | $150 | $150 | $150 | $150 | $150 | ||
| Interior ambient lighting, configurable | $150 | $150 | |||||
| Large energy flow and fuel economy display | $25 | ||||||
| Power-folding mirrors | $50 | $50 | $50 | $50 | $50 | ||
| Speaker lights | $100 | $100 | $100 | $100 | $100 | ||
| Spotter mirror(s) | $50 | $50 | |||||
| Xenon HID headlights | $500 | $500 | $500 | ||||
| Seats and Interior Trim | |||||||
| All-weather floor mats | $75 | $75 | |||||
| Cooled or ventilated front seats | $300 | $300 | $300 | $300 | $300 | ||
| Floor mats | $75 | $75 | |||||
| Folding second row seats | $300 | $300 | $300 | $300 | $300 | $300 | |
| Heated second row seats | $200 | $200 | $200 | $200 | $200 | ||
| Illuminated door sill trim plates | $200 | $200 | $200 | $200 | |||
| Leather door panel trim | $250 | ||||||
| Leather-wrapped steering wheel | $150 | $150 | $150 | $150 | $150 | $150 | |
| Memory system, driver seat | $200 | $200 | $200 | $200 | $200 | ||
| Metal pedals | $75 | $75 | $75 | ||||
| Power fore-aft adjuster, passenger seat | $100 | $100 | $100 | $100 | $100 | ||
| Power recliner, passenger seat | $100 | $100 | $100 | $100 | $100 | ||
| Power tilt adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | ||
| Wood trim | $300 | ||||||
| Wood/leather-wrapped steering wheel | $150 | ||||||
| Suspension, Wheels, and Tires | |||||||
| Alloy wheels | $350 | $350 | $350 | $350 | $350 | $350 | |
| Chrome-plated alloy wheels | $850 | ||||||
| Electronic systems calibration selector | $200 | $200 | |||||
| Sport suspension (upgrade) | $0 | $0 | $0 | ||||
| Touring suspension (upgrade) | $0 | $0 | |||||
| Wheels, dark finish | $0 | ||||||
| Transmission | |||||||
| Steering-wheel-mounted transmission controls | $100 | $100 | $100 | ||||
| Total Value of Features | $2,505 | $3,005 | $6,000 | $6,950 | $6,275 | $6,975 | $8,325 |
| Value of Feature Adjustments | $0 | $500 | $3,495 | $4,445 | $3,770 | $4,470 | $5,820 |
| Value of Feature Adjustments | 0 | -478 | -3,290 | -4,130 | -3,529 | -4,183 | -5,441 |
Specifications Comparison: Ford Focus vs. Kia Optima
| Model Year | 2016 | 2015 |
| Model | Focus | Optima |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 104.3 in | 110.0 in |
| Length | 178.5 in | 190.7 in |
| Width | 71.8 in | 72.1 in |
| Height | 57.7 in | 57.9 in |
| Curb Weight | 2,908 lb. | 3,238 lb. |
| Fuel Capacity | 12.4 gal. | 18.5 gal. |
| Row 1 Headroom | 38.3 in | 40.0 in |
| Row 1 Shoulder Room | 55.6 in | 57.3 in |
| Row 1 Hip Room | 53.9 in | 54.7 in |
| Row 1 Legroom | 41.9 in | 45.5 in |
| Row 2 Headroom | 38.0 in | 37.6 in |
| Row 2 Shoulder Room | 53.7 in | 55.7 in |
| Row 2 Hip Room | 52.7 in | 54.5 in |
| Row 2 Legroom | 33.2 in | 34.7 in |
| Cargo Volume | 13.2 ft3 | 15.4 ft3 |
Option Package Details
Ford Focus SE
| Luxury Package | ||
| Feature | Value | Requested? |
| Touring suspension (upgrade) | 250 | Yes |
| Power lumbar adjuster, driver seat | 100 | Yes |
| Fog lights | 125 | Yes |
| Obstacle detection, rear | 250 | Yes |
| 215/50HR17 tires | 400 | No |
| Wheels, dark finish | 0 | No |
| Leather seating surfaces | 900 | Yes |
| Center armrest(s), second row | 50 | Yes |
| Satellite radio | 200 | Yes |
| Alarm | 100 | No |
| Overhead sunglass holder | 25 | Yes |
| Interior ambient lighting, configurable | 150 | No |
| 4-wheel disc brakes | 150 | Yes |
| Leather-wrapped steering wheel | 150 | Yes |
| Power recliner, driver seat | 100 | Yes |
| Power fore-aft adjuster, driver seat | 100 | Yes |
| Power height adjuster, driver seat | 50 | Yes |
| Total Requested | 2450 | 79% |
| Total Not Requested | 650 | 21% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated mirrors | 25 | Yes |
| Heated front seats | 200 | Yes |
| Leather-wrapped steering wheel | 150 | Yes |
| Heated steering wheel | 100 | Yes |
| All-weather floor mats | 75 | No |
| Total Requested | 475 | 86% |
| Total Not Requested | 75 | 14% |
| Sony and MyFord Touch Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Automatic climate control, front | 200 | Yes |
| Dual-zone climate control | 125 | Yes |
| Voice control for nav and audio | 75 | Yes |
| Aux input | 50 | Yes |
| HD radio | 50 | Yes |
| Traffic + travel information | 25 | No |
| Sony, 355W, 10 speakers (with subwoofer) | 350 | No |
| Total Requested | 1100 | 75% |
| Total Not Requested | 375 | 25% |
Option Package Details
Ford Focus Titanium
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated steering wheel | 100 | Yes |
| All-weather floor mats | 75 | No |
| Total Requested | 100 | 57% |
| Total Not Requested | 75 | 43% |
Option Package Details
Kia Optima EX
| Premium Package | ||
| Feature | Value | Requested? |
| Heated steering wheel | 100 | Yes |
| Panoramic sunroof | 1200 | No |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | No |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | No |
| Power fore-aft adjuster, passenger seat | 100 | No |
| Memory system, driver seat | 200 | No |
| Rearview camera | 200 | Yes |
| Surround sound | 250 | No |
| Power-folding mirrors | 50 | No |
| HD radio | 50 | Yes |
| Infinity, 8 speakers (with subwoofer) | 350 | No |
| Voice control for external devices | 0 | Yes |
| SMS text-to-speech reader | 25 | Yes |
| Vehicle health reports | 0 | Yes |
| 911 assist | 25 | Yes |
| Bluetooth audio streaming | 25 | Yes |
| App support | 0 | Yes |
| Total Requested | 625 | 19% |
| Total Not Requested | 2750 | 81% |
| Technology Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Obstacle detection, rear | 250 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | Yes |
| Blind spot warning system | 200 | No |
| Rear cross-traffic detection | 100 | No |
| Total Requested | 975 | 76% |
| Total Not Requested | 300 | 24% |
Option Package Details
Kia Optima Hybrid EX
| Technology Package | ||
| Feature | Value | Requested? |
| Obstacle detection, rear | 250 | Yes |
| Panoramic sunroof | 1200 | No |
| Blind spot warning system | 200 | No |
| Rear cross-traffic detection | 100 | No |
| Total Requested | 250 | 14% |
| Total Not Requested | 1500 | 86% |
Option Package Details
Kia Optima SX
| Premium Tech Package | ||
| Feature | Value | Requested? |
| Panoramic sunroof | 1200 | No |
| Navigation system | 600 | Yes |
| Obstacle detection, rear | 250 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | Yes |
| Blind spot warning system | 200 | No |
| Rear cross-traffic detection | 100 | No |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | No |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | No |
| Power fore-aft adjuster, passenger seat | 100 | No |
| Memory system, driver seat | 200 | No |
| Rearview camera | 200 | Yes |
| Surround sound | 250 | No |
| Power-folding mirrors | 50 | No |
| HD radio | 50 | Yes |
| Infinity, 8 speakers (with subwoofer) | 350 | No |
| Voice control for external devices | 0 | Yes |
| SMS text-to-speech reader | 25 | Yes |
| Vehicle health reports | 0 | Yes |
| 911 assist | 25 | Yes |
| Bluetooth audio streaming | 25 | Yes |
| App support | 0 | Yes |
| Total Requested | 1500 | 33% |
| Total Not Requested | 3050 | 67% |
Option Package Details
Kia Optima SX Turbo
| Premium Package | ||
| Feature | Value | Requested? |
| Panoramic sunroof | 1200 | No |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | No |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | No |
| Power fore-aft adjuster, passenger seat | 100 | No |
| Memory system, driver seat | 200 | No |
| Rearview camera | 200 | Yes |
| Surround sound | 250 | No |
| Power-folding mirrors | 50 | No |
| HD radio | 50 | Yes |
| Infinity, 8 speakers (with subwoofer) | 350 | No |
| Voice control for external devices | 0 | Yes |
| SMS text-to-speech reader | 25 | Yes |
| Vehicle health reports | 0 | Yes |
| 911 assist | 25 | Yes |
| Bluetooth audio streaming | 25 | Yes |
| App support | 0 | Yes |
| Total Requested | 525 | 16% |
| Total Not Requested | 2750 | 84% |
| Technology Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Obstacle detection, rear | 250 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | Yes |
| Blind spot warning system | 200 | No |
| Rear cross-traffic detection | 100 | No |
| Total Requested | 975 | 76% |
| Total Not Requested | 300 | 24% |
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