Kia Optima Kia Optima 2013 Ford Fusion Ford Fusion 2018

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Kia Optima vs. Ford Fusion Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Ford Fusion Invoice Comparison

Lowest Total Price: $32,750

Kia Optima Hybrid EX   
Difference: $1,185

Lowest Total Invoice: $30,355

Kia Optima Hybrid EX   
Difference: $1,772

Calculate Payments

  Down Payment Interest Rate Term
Model Year201320182018
ModelOptimaFusionFusion
TrimHybrid EXHybrid TitaniumHybrid Platinum
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $31,950 $30,775 $37,275
Base Invoice $29,555 $29,082 $35,225
Navigation system   795  
Sunroof   1,095  
Cooled or ventilated front seats   395  
Navigation system   755  
Sunroof   1,040  
Cooled or ventilated front seats   375  
Options (change) 0 2,285 0
Options (change) 0 2,170 0
Destination 800 875 875
Total Price $32,750 $33,935 $38,150
Total Invoice $30,355 $32,127 $36,100

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Ford Fusion dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Ford Fusion

Lowest Adjusted Price and Invoice: Ford Fusion Hybrid Platinum
TrueDelta Adjusted Price Difference: $1,030
TrueDelta Adjusted Invoice Difference: $339
Model Year201320182018
ModelOptimaFusionFusion
TrimHybrid EXHybrid TitaniumHybrid Platinum
Body4dr Sedan4dr Sedan4dr Sedan
Engine159hp I4 H141hp I4 H141hp I4 H
TransmissionT6CVTCVT
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)36/40 MPG43/41 MPG43/41 MPG
Audio (watts, speakers)550, 12390, 12390, 12
Tire (rear if not all the same)215/55-17235/45-18235/45-18
Total Price$32,750$33,935$38,150
Adjustments for Features0-1,615-6,430
Feature-Adjusted Total Price$32,750$32,320$31,720
Cost Above Minimum$0$600$0
Total Invoice$30,355$32,127$36,100
Adjustments for Features0-1,529-6,084
Feature-Adjusted Total Invoice$30,355$30,598$30,016
Cost Above Minimum$0$582$0

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Features Comparison: Kia Optima vs. Ford Fusion

Model Year201320182018
ModelOptimaFusionFusion
TrimHybrid EXHybrid TitaniumHybrid Platinum
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100  
CVT $1000$1000
FWD$0$0$0
Accessories 
AC power outlet $100$100
Active noise reduction $0$0
Adaptive cruise control, all-speed  $850
Cruise control$150$150 
Heated steering wheel$100 $100
Keyless entry keypad $50$50
Remote app  $25
Remote climate control  $25
Remote start $150$150
Remote window/roof operation $15$15
Semi-automated parking system  $500
Tilt/telescoping steering wheel, manual$250$250 
Tilt/telescoping steering wheel, power  $350
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0  
Automatic braking, high-speed or partial  $200
Automatic braking, low-speed  $200
Blind spot warning system  $200
Cross-traffic warning, rear  $100
Driver drowsiness monitor  $150
Forward collision warning  $200
Knee airbag, driver $75$75
Knee airbag, passenger $75$75
Lane departure prevention, steering-based  $200
Lane departure warning  $200
Obstacle detection, front  $150
Obstacle detection, rear $250$250
Pedestrian detection  $50
Radar- or camera-based collision preparation system  $0
Safety key $5$5
Cargo Management 
Air-conditioned storage compartment$50  
Cargo mat  $40
Rear seat pass-through$100  
Climate Control 
Rain-sensing wipers  $175
Variable intermittent wipers$75$75 
Exterior 
Body kit$0  
Bright-finished exhaust tip(s) $25$25
Panoramic sunroof$1200  
Sunroof $900$900
Infotainment 
4G LTE connectivity  $0
Android Auto support $100$100
Apple CarPlay support $100$100
Media drive, small$5  
Surround sound $250$250
Traffic + travel information $25$25
Traffic information$25  
Wi-Fi hotspot  $50
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror  $75
Auto-dimming headlights  $200
Large color reconfigurable instrument cluster display $250$250
Large energy flow and fuel economy display$25  
LED headlights $1000$1000
Power-folding mirrors$50  
Speaker lights$100  
Spotter mirror(s) $50$50
Xenon HID headlights$500  
Seats and Interior Trim 
Door sill trim plates $100$100
Floor mats $75$75
Floor mats, second row (optional)  $0
Folding second row seats $300$300
Heated second row seats$200  
Illuminated door sill trim plates$200  
Leather door panel trim  $250
Metal pedals $75$75
Power height adjuster, passenger seat $100$100
Power lumbar adjuster, passenger seat $100$100
Power tilt adjuster, passenger seat $100$100
Upgraded floor mats  $0
Upholstered instrument panel, leather  $1000
Total Value of Features$4,130$5,745$10,560
Value of Feature Adjustments$0$1,615$6,430
Value of Feature Adjustments0-1,529-6,084

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Specifications Comparison: Kia Optima vs. Ford Fusion

Model Year20132018
ModelOptimaFusion
Body4dr Sedan4dr Sedan
Wheelbase110.0 in112.2 in
Length190.7 in191.7 in
Width72.1 in72.9 in
Height57.3 in58.1 in
Curb Weight3,496 lb.3,627 lb.
Fuel Capacity18.5 gal.16.5 gal.
Row 1 Headroom40.0 in39.2 in
Row 1 Shoulder Room57.2 in57.8 in
Row 1 Hip Room54.7 in55.0 in
Row 1 Legroom45.5 in41.8 in
Row 2 Headroom37.6 in37.8 in
Row 2 Shoulder Room55.7 in56.9 in
Row 2 Hip Room54.5 in54.4 in
Row 2 Legroom34.7 in38.3 in
Cargo Volume15.4 ft316.0 ft3

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Option Package Details
Ford Fusion Hybrid Titanium

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Traffic + travel information25No
Total Requested67596%
Total Not Requested254%
Sunroof
FeatureValueRequested?
Sunroof900Yes
Universal garage door opener100Yes
Total Requested1000100%
Total Not Requested00%

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