The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $37,270 Kia Optima SX | ||
Difference: $26,840 | ||
Lowest Total Invoice: $34,571 Kia Optima SX | ||
Difference: $26,334 | ||
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Model Year | 2018 | 2015 |
Model | Optima | Navigator |
Trim | SX | Base |
Body | 4dr Sedan | 4dr SUV |
Base Price | $30,500 | $61,920 |
Base Invoice | $28,380 | $58,824 |
Limited Package | 2,100 | |
Technology Package | 3,000 | |
Universal garage door opener | 350 | |
Remote start | 425 | |
Sunroof | 995 | |
Limited Package | 1,925 | |
Technology Package | 2,727 | |
Universal garage door opener | 291 | |
Remote start | 353 | |
Sunroof | 886 | |
Options (change) | 5,875 | 995 |
Options (change) | 5,296 | 886 |
Destination | 895 | 1,195 |
Total Price | $37,270 | $64,110 |
Total Invoice | $34,571 | $60,905 |
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Lowest Adjusted Price and Invoice: Kia Optima SX | ||
TrueDelta Adjusted Price Difference: $25,095 | ||
TrueDelta Adjusted Invoice Difference: $24,676 | ||
Model Year | 2018 | 2015 |
Model | Optima | Navigator |
Trim | SX | Base |
Body | 4dr Sedan | 4dr SUV |
Engine | 245hp I4 | 380hp V6 |
Transmission | T6 | T6 |
Drivetrain | FWD | RWD |
EPA Fuel Economy (city/highway) | 22/31 MPG | 16/22 MPG |
Audio (watts, speakers) | 630, 10 | 600, 14 |
Tire (rear if not all the same) | 235/45-18 | 275/55-20 |
Total Price | $37,270 | $64,110 |
Adjustments for Features | 0 | -1,745 |
Feature-Adjusted Total Price | $37,270 | $62,365 |
Total Invoice | $34,571 | $60,905 |
Adjustments for Features | 0 | -1,658 |
Feature-Adjusted Total Invoice | $34,571 | $59,247 |
Model Year | 2018 | 2015 |
Model | Optima | Navigator |
Trim | SX | Base |
Body | 4dr Sedan | 4dr SUV |
Transmission and Drivetrain | ||
6-speed manually-shiftable automatic | $1100 | $1100 |
FWD | $0 | |
RWD | $0 | |
Accessories | ||
AC power outlet | $100 | |
Adaptive cruise control, all-speed | $850 | |
Cruise control | $150 | |
Heated steering wheel | $100 | |
Keyless entry keypad | $50 | |
Power flip-out rear side windows | $125 | |
Power liftgate | $350 | |
Power-adjustable pedals | $125 | |
Proximity key | $250 | |
Proximity trunk or liftgate opener | $125 | |
Sunshades, second row | $125 | |
Tilt/telescoping steering wheel, manual | $250 | |
Tilt/telescoping steering wheel, power | $350 | |
Brakes, Airbags, and Other Safety | ||
Active or whiplash-reducing head restraints, front seats | $0 | |
Around view cameras | $500 | |
Automatic braking, high-speed or partial | $200 | |
Automatic braking, low-speed | $200 | |
Forward collision warning | $200 | |
Full-size spare tire | $225 | |
Knee airbag, driver | $75 | |
Lane departure warning | $200 | |
Obstacle detection, front | $150 | |
Rearview camera | $200 | |
Safety key | $5 | |
Side curtain airbags | $350 | |
Side curtain airbags, three rows | $500 | |
Temporary spare tire | $150 | |
Trailer sway control | $25 | |
Cargo Management | ||
Cargo mat | $40 | |
Cargo organizer | $100 | |
Class IV trailer hitch | $300 | |
Liftglass or two-piece tailgate | $150 | |
Roof rack | $300 | |
Trailering equipment (7 wire) | $150 | |
Climate Control | ||
Interior air filter | $0 | |
Rain-sensing wipers | $175 | |
Rear air vents | $100 | |
Rear air vents with manual controls | $150 | |
Rear HVAC unit | $400 | |
Rear wiper | $175 | |
Variable intermittent wipers | $75 | |
Exterior | ||
Bodyside cladding | $350 | |
Deep-tinted rear windows | $275 | |
Painted brake calipers (optional) | $0 | |
Panoramic sunroof | $1200 | |
Power-deployable running boards | $750 | |
Rear bumper protector | $40 | |
Rear spoiler | $200 | |
Sunroof | $900 | |
Tow hook(s), front | $40 | |
Infotainment | ||
Android Auto support | $100 | |
App support | $0 | |
Apple CarPlay support | $100 | |
CD player | $125 | |
MP3-compatible player | $50 | |
Navigation, turn-by-turn | $25 | |
Rear seat audio controls | $25 | |
SD Card slot | $25 | |
Traffic + travel information | $25 | |
Traffic information | $25 | |
Wi-Fi hotspot capability | $0 | |
Instruments, Lights, and Mirrors | ||
Approach detection | $25 | |
Auto-dimming driver-side mirror | $75 | |
Auto-dimming headlights | $200 | |
Conversation mirror | $25 | |
Interior ambient lighting | $150 | |
Interior ambient lighting, configurable | $150 | |
LED headlights | $1000 | |
Xenon HID headlights | $500 | |
Seats and Interior Trim | ||
Door sill trim plates | $100 | |
Leather-wrapped steering wheel | $150 | |
Manual recliner, second row seats | $75 | |
Metal pedals | $75 | |
Power 4-way lumbar adjuster, driver seat | $150 | |
Power lumbar adjuster, driver seat | $100 | |
Power-folding third row seats | $1000 | |
Wood trim | $300 | |
Wood/leather-wrapped steering wheel | $150 | |
Suspension, Wheels, and Tires | ||
Chrome-plated alloy wheels | $850 | |
Electronic systems calibration selector | $200 | |
Performance steering system (optional) | $0 | |
Polished alloy wheels | $350 | |
Rear air springs, auto-leveling | $350 | |
Sport suspension (upgrade) | $0 | |
Transmission | ||
Steering-wheel-mounted transmission controls | $100 | |
Total Value of Features | $9,415 | $11,160 |
Value of Feature Adjustments | $0 | $1,745 |
Value of Feature Adjustments | 0 | -1,658 |
Model Year | 2018 | 2015 |
Model | Optima | Navigator |
Body | 4dr Sedan | 4dr SUV |
Wheelbase | 110.4 in | 119.0 in |
Length | 191.1 in | 207.4 in |
Width | 73.2 in | 78.8 in |
Height | 57.7 in | 78.1 in |
Curb Weight | 3,494 lb. | 5,830 lb. |
Fuel Capacity | 18.5 gal. | 28.0 gal. |
Row 1 Headroom | 39.8 in | 39.5 in |
Row 1 Shoulder Room | 58.1 in | 63.3 in |
Row 1 Hip Room | 56.0 in | 60.2 in |
Row 1 Legroom | 45.5 in | 41.1 in |
Row 2 Headroom | 37.8 in | 39.7 in |
Row 2 Shoulder Room | 56.4 in | 63.7 in |
Row 2 Hip Room | 56.0 in | 59.9 in |
Row 2 Legroom | 35.6 in | 39.1 in |
Row 3 Headroom | 0.0 in | 37.6 in |
Row 3 Shoulder Room | 0.0 in | 51.9 in |
Row 3 Hip Room | 0.0 in | 50.1 in |
Row 3 Legroom | 0.0 in | 37.7 in |
Cargo Volume, Minimum | 15.9 ft3 | 18.1 ft3 |
Cargo Volume, Behind R2 | 15.9 | 54.4 ft3 |
Cargo Volume, Maximum | 15.9 | 103.3 ft3 |
Limited Package | ||
Feature | Value | Requested? |
Upgraded leather upholstery | 0 | No |
Heated second row seats | 200 | Yes |
Sunshades, second row | 125 | No |
Heated steering wheel | 100 | No |
Additional chrome trim | 0 | No |
Special interior trim | 0 | No |
Dark-colored headliner (optional) | 0 | No |
Around view cameras | 300 | No |
Chrome-plated alloy wheels | 500 | No |
Total Requested | 200 | 16% |
Total Not Requested | 1025 | 84% |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | No |
Automatic braking, high-speed or partial | 200 | No |
Forward collision warning | 200 | No |
Surround sound | 250 | Yes |
Lane departure warning | 200 | No |
Adaptive cruise control, all-speed | 700 | No |
Automatic braking, low-speed | 200 | No |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
HD radio | 50 | Yes |
Total Requested | 1025 | 33% |
Total Not Requested | 2050 | 67% |