Kia Optima Kia Optima 2017 Toyota RAV4 Toyota RAV4 2016

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Kia Optima vs. Toyota RAV4 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Toyota RAV4 Invoice Comparison

Lowest Total Price: $34,784

Toyota RAV4 Hybrid Limited   
Difference: $2,596

Lowest Total Invoice: $32,668

Toyota RAV4 Hybrid Limited   
Difference: $2,008

Calculate Payments

  Down Payment Interest Rate Term
Model Year20172016
ModelOptimaRAV4
TrimHybrid EXHybrid Limited
Body4dr Sedan4dr SUV
Base Price $30,990 $33,610
Base Invoice $28,752 $31,593
Universal garage door opener 350  
Technology Package 5,000  
Cargo net 50 49
Cargo mat 95  
Floor mats   225
Universal garage door opener 291  
Technology Package 4,618  
Cargo net 42 35
Cargo mat 78  
Floor mats   140
Options (change) 5,495 274
Options (change) 5,029 175
Destination 895 900
Total Price $37,380 $34,784
Total Invoice $34,676 $32,668

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Toyota RAV4 dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Toyota RAV4

Lowest Adjusted Price and Invoice: Toyota RAV4 Hybrid Limited
TrueDelta Adjusted Price Difference: $2,771
TrueDelta Adjusted Invoice Difference: $2,172
Model Year20172016
ModelOptimaRAV4
TrimHybrid EXHybrid Limited
Body4dr Sedan4dr SUV
Engine154hp I4 H150hp I4 H
TransmissionT6CVT
DrivetrainFWDAWD
EPA Fuel Economy (city/highway)39/46 MPG34/31 MPG
Audio (watts, speakers)630, 10?, 6
Tire (rear if not all the same)215/55-17235/55-18
Total Price$37,380$34,784
Adjustments for Features0-175
Feature-Adjusted Total Price$37,380$34,609
Total Invoice$34,676$32,668
Adjustments for Features0-164
Feature-Adjusted Total Invoice$34,676$32,504

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Features Comparison: Kia Optima vs. Toyota RAV4

Model Year20172016
ModelOptimaRAV4
TrimHybrid EXHybrid Limited
Body4dr Sedan4dr SUV
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100 
CVT $1000
FWD$0 
AWD $1700
Accessories 
Adaptive cruise control $600
Adaptive cruise control, all-speed$850 
Heated steering wheel$100 
Power liftgate $350
Proximity trunk or liftgate opener$125 
Sunshades, second row$125 
Brakes, Airbags, and Other Safety 
911 assist$25 
Active or whiplash-reducing head restraints, front seats$0 
Lane departure prevention, steering-based $200
Obstacle detection, front $150
Pedestrian detection $50
Radar- or camera-based collision preparation system $0
Seat cushion airbag, passenger $75
Temporary spare tire $150
Trailer sway control $25
Vehicle health reports$0 
Cargo Management 
Cargo cover $75
Roof rails $250
Climate Control 
Rear air vents$100 
Rear wiper $175
Engine / Motor 
Automatic start / stop$150 
Exterior 
Active grille shutters$0 
Body kit$0 
Bodyside cladding (gray/black) $250
Deep-tinted rear windows $275
Laminated front side windows$200 
Panoramic sunroof$1200 
Rear spoiler $200
Sunroof $900
Wheel-lip moldings $75
Infotainment 
Android Auto support$100 
Apple CarPlay support$100 
CD player $125
DVD-compatible player $0
MP3-compatible player $50
Siri Eyes Free support $0
Surround sound$250 
Traffic + travel information $25
Traffic information$25 
Voice control for external devices$0 
Instruments, Lights, and Mirrors 
Detailed driving style feedback$100 
Fog lights $125
Interior ambient lighting$150 
LED headlights$1000 
LED headlights, single projector or low beam only $750
Power-folding mirrors$50 
Steering-linked headlights$150 
Tachometer$75 
Seats and Interior Trim 
Cooled or ventilated front seats$300 
Heated second row seats$200 
Leather seating surfaces$900 
Manual recliner, second row seats $75
Power 4-way lumbar adjuster, driver seat$150 
Power fore-aft adjuster, passenger seat$100 
Power height adjuster, passenger seat$100 
Power lumbar adjuster, driver seat $100
Power lumbar adjuster, passenger seat$100 
Power recliner, passenger seat$100 
Power tilt adjuster, passenger seat$100 
Synthetic leather seating surfaces $0
Suspension, Wheels, and Tires 
Alloy wheels$350 
Chrome-coated alloy wheels $600
Electronic systems calibration selector $200
Total Value of Features$8,375$8,550
Value of Feature Adjustments$0$175
Value of Feature Adjustments0-164

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Specifications Comparison: Kia Optima vs. Toyota RAV4

Model Year20172016
ModelOptimaRAV4
Body4dr Sedan4dr SUV
Wheelbase110.4 in104.7 in
Length191.1 in183.5 in
Width73.2 in72.6 in
Height57.7 in65.9 in
Curb Weight3,486 lb.3,925 lb.
Fuel Capacity18.5 gal.15.9 gal.
Row 1 Headroom39.8 in39.8 in
Row 1 Shoulder Room58.1 in57.3 in
Row 1 Hip Room56.0 in54.3 in
Row 1 Legroom45.5 in42.6 in
Row 2 Headroom37.8 in38.9 in
Row 2 Shoulder Room56.4 in55.4 in
Row 2 Hip Room56.0 in48.9 in
Row 2 Legroom35.6 in37.2 in
Cargo Volume,
Minimum
15.9 ft338.4 ft3
Cargo Volume,
Maximum
15.973.4 ft3

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Option Package Details
Kia Optima Hybrid EX

Technology Package
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Steering-linked headlights150No
LED headlights1000No
Auto-dimming headlights200Yes
Heated second row seats200No
Sunshades, second row125No
Lane departure warning system200Yes
Adaptive cruise control, all-speed700No
Automatic braking, low-speed200Yes
Automatic braking, high-speed or partial200Yes
Forward collision warning200Yes
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Power lumbar adjuster, passenger seat100No
Power height adjuster, passenger seat50No
Power tilt adjuster, passenger seat100No
Panoramic sunroof1200No
Interior ambient lighting150No
Obstacle detection, rear250Yes
Blind spot warning system200Yes
Rear cross-traffic detection100Yes
Total Requested170028%
Total Not Requested427572%

Option Package Details
Toyota RAV4 Hybrid Limited

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40Yes
Total Requested115100%
Total Not Requested00%

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