| 1 | 0 | 3 | 4 | 3 | 4 |
Kia Optima vs. Toyota Highlander Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Kia Optima vs. Toyota Highlander Invoice Comparison
Lowest Total Price: $31,800 Kia Optima Hybrid | ||
| Difference: $4,791 | ||
Lowest Total Invoice: $29,550 Kia Optima Hybrid | ||
| Difference: $2,915 | ||
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| Model Year | 2012 | 2007 |
| Model | Optima | Highlander |
| Trim | Hybrid | Hybrid Limited |
| Body | 4dr Sedan | 4dr SUV |
| Base Price | $25,700 | $34,610 |
| Base Invoice | $24,020 | $31,007 |
| Premium Technology Package | 5,350 | |
| Extra Value Package | 1,830 | |
| Navigation system | 2,000 | |
| Floor mats | 106 | |
| Premium Technology Package | 4,780 | |
| Extra Value Package | 1,647 | |
| Navigation system | 1,700 | |
| Floor mats | 66 | |
| Options (change) | 5,350 | 3,936 |
| Options (change) | 4,780 | 3,413 |
| Destination | 750 | 645 |
| Gas Tax | 0 | -2,600 |
| Total Price | $31,800 | $36,591 |
| Total Invoice | $29,550 | $32,465 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Toyota Highlander dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Kia Optima vs. Toyota Highlander
| Lowest Adjusted Price and Invoice: Kia Optima Hybrid | ||
| TrueDelta Adjusted Price Difference: $6,791 | ||
| TrueDelta Adjusted Invoice Difference: $4,773 | ||
| Model Year | 2012 | 2007 |
| Model | Optima | Highlander |
| Trim | Hybrid | Hybrid Limited |
| Body | 4dr Sedan | 4dr SUV |
| Engine | 166hp I4 H | 208hp V6 H |
| Transmission | T6 | CVT |
| Drivetrain | FWD | FWD |
| EPA Fuel Economy (city/highway) | 34/39 MPG | 33/28 MPG |
| Audio (watts, speakers) | 550, 12 | ?, 8 |
| Tire (rear if not all the same) | 215/55-17 | 225/65-17 |
| Total Price | $31,800 | $36,591 |
| Adjustments for Features | -2,000 | 0 |
| Feature-Adjusted Total Price | $29,800 | $36,591 |
| Total Invoice | $29,550 | $32,465 |
| Adjustments for Features | -1,858 | 0 |
| Feature-Adjusted Total Invoice | $27,692 | $32,465 |
Features Comparison: Kia Optima vs. Toyota Highlander
| Model Year | 2012 | 2007 |
| Model | Optima | Highlander |
| Trim | Hybrid | Hybrid Limited |
| Body | 4dr Sedan | 4dr SUV |
| Transmission and Drivetrain | ||
| 6-speed manually-shiftable automatic | $1100 | |
| CVT | $1000 | |
| FWD | $0 | $0 |
| Accessories | ||
| Heated steering wheel | $100 | |
| Proximity key | $250 | |
| Tilt steering wheel, manual | $150 | |
| Tilt/telescoping steering wheel, manual | $250 | |
| Brakes, Airbags, and Other Safety | ||
| Active or whiplash-reducing head restraints, front seats | $0 | |
| Rearview camera | $200 | |
| Rollover sensor | $50 | |
| Cargo Management | ||
| Air-conditioned storage compartment | $50 | |
| Cargo cover | $75 | |
| Rear seat pass-through | $100 | |
| Roof rack | $300 | |
| Trailering equipment (4 wire) | $125 | |
| Climate Control | ||
| Dual-zone climate control | $125 | |
| Rear air vents | $100 | |
| Rear wiper | $175 | |
| Wiper de-icer | $25 | |
| Engine / Motor | ||
| Automatic start / stop | $150 | |
| Exterior | ||
| Body kit | $0 | |
| Bodyside moldings | $75 | |
| Deep-tinted rear windows | $275 | |
| Panoramic sunroof | $1200 | |
| Sunroof | $900 | |
| Infotainment | ||
| Aux input | $50 | |
| Bluetooth audio streaming | $25 | |
| Bluetooth cell phone link | $100 | |
| Cassette player | $50 | |
| CD changer, in-dash | $325 | |
| CD player | $125 | |
| HD radio | $50 | |
| MP3-compatible player | $50 | |
| Satellite radio | $200 | |
| Instruments, Lights, and Mirrors | ||
| Compass | $0 | |
| Detailed driving style feedback | $100 | |
| Power-folding mirrors | $50 | |
| Speaker lights | $100 | |
| Tachometer | $75 | |
| Turn signals on or near mirrors | $25 | |
| Xenon HID headlights | $500 | |
| Seats and Interior Trim | ||
| Cooled or ventilated front seats | $300 | |
| Folding second row seats | $300 | |
| Heated second row seats | $200 | |
| Illuminated door sill trim plates | $200 | |
| Manual fore-aft adjuster, second row seats | $75 | |
| Manual recliner, second row seats | $75 | |
| Memory system, driver seat | $200 | |
| Total Value of Features | $5,975 | $3,975 |
| Value of Feature Adjustments | $2,000 | $0 |
| Value of Feature Adjustments | -1,858 | 0 |
Specifications Comparison: Kia Optima vs. Toyota Highlander
| Model Year | 2012 | 2007 |
| Model | Optima | Highlander |
| Body | 4dr Sedan | 4dr SUV |
| Wheelbase | 110.0 in | 106.9 in |
| Length | 190.7 in | 184.6 in |
| Width | 72.1 in | 71.9 in |
| Height | 57.3 in | 67.9 in |
| Curb Weight | 3,490 lb. | 4,070 lb. |
| Fuel Capacity | 18.5 gal. | 19.1 gal. |
| Row 1 Headroom | 40.0 in | 40.0 in |
| Row 1 Shoulder Room | 57.2 in | 57.9 in |
| Row 1 Hip Room | 54.7 in | 55.1 in |
| Row 1 Legroom | 45.5 in | 40.7 in |
| Row 2 Headroom | 37.6 in | 39.8 in |
| Row 2 Shoulder Room | 55.7 in | 57.0 in |
| Row 2 Hip Room | 54.5 in | 54.9 in |
| Row 2 Legroom | 34.7 in | 36.4 in |
| Row 3 Headroom | 0.0 in | 32.3 in |
| Row 3 Shoulder Room | 0.0 in | 53.2 in |
| Row 3 Hip Room | 0.0 in | 39.8 in |
| Row 3 Legroom | 0.0 in | 30.2 in |
| Cargo Volume, Minimum | 15.4 ft3 | 10.5 ft3 |
| Cargo Volume, Behind R2 | 15.4 | 39.7 ft3 |
| Cargo Volume, Maximum | 15.4 | 80.6 ft3 |
Option Package Details
Kia Optima Hybrid
| Premium Technology Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Leather seating surfaces | 900 | Yes |
| Universal garage door opener | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Xenon HID headlights | 500 | No |
| Heated steering wheel | 100 | No |
| Compass | 0 | No |
| 215/55HR17 tires | 400 | No |
| Interior ambient lighting | 150 | No |
| Illuminated door sill trim plates | 200 | No |
| Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
| Memory system, driver seat | 200 | No |
| Panoramic sunroof | 1200 | No |
| Power-folding mirrors | 50 | No |
| HD radio | 50 | No |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | No |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Power fore-aft adjuster, driver seat | 100 | Yes |
| Power height adjuster, driver seat | 50 | Yes |
| Power tilt adjuster, driver seat | 100 | Yes |
| Power recliner, driver seat | 100 | Yes |
| Media drive, small | 5 | No |
| Rearview camera | 200 | No |
| Voice control for external devices | 0 | No |
| SMS text-to-speech reader | 25 | No |
| Bluetooth audio streaming | 25 | No |
| Total Requested | 2500 | 39% |
| Total Not Requested | 3955 | 61% |
Option Package Details
Toyota Highlander Hybrid Limited
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Large energy flow and fuel economy display | 25 | Yes |
| Total Requested | 625 | 100% |
| Total Not Requested | 0 | 0% |
| Extra Value Package | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Heated front seats | 200 | Yes |
| Sunroof | 900 | Yes |
| Total Requested | 2000 | 100% |
| Total Not Requested | 0 | 0% |
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