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Kia Optima vs. Toyota Highlander Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Toyota Highlander Invoice Comparison

Lowest Total Price: $25,125

Kia Optima EX   
Difference: $7,836

Lowest Total Invoice: $23,175

Kia Optima EX   
Difference: $6,173

Calculate Payments

  Down Payment Interest Rate Term
Model Year20082007
ModelOptimaHighlander
TrimEXLimited
Body4dr Sedan4dr SUV
Base Price $19,895 $30,810
Base Invoice $18,510 $27,421
Stability control 650  
Premium Package 1,300  
Convenience Package 700  
Appearance Package 700  
Rear spoiler 200  
2.7L V6 1,005  
Extra Value Package   960
Floor mats   106
Heated front seats   440
Stability control 580  
Premium Package 1,160  
Convenience Package 625  
Appearance Package 625  
Rear spoiler 160  
2.7L V6 840  
Extra Value Package   864
Floor mats   66
Heated front seats   352
Options (change) 4,555 1,506
Options (change) 3,990 1,282
Destination 675 645
Total Price $25,125 $32,961
Total Invoice $23,175 $29,348

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Kia Optima dealer quotes or Toyota Highlander dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Kia Optima vs. Toyota Highlander

Lowest Adjusted Price and Invoice: Kia Optima EX
TrueDelta Adjusted Price Difference: $6,511
TrueDelta Adjusted Invoice Difference: $4,993
Model Year20082007
ModelOptimaHighlander
TrimEXLimited
Body4dr Sedan4dr SUV
Engine185hp V6215hp V6
TransmissionT5A5
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)20/28 MPG19/25 MPG
Audio (watts, speakers)360, 7?, 8
Tire (rear if not all the same)215/50-17225/65-17
Total Price$25,125$32,961
Adjustments for Features0-1,325
Feature-Adjusted Total Price$25,125$31,636
Total Invoice$23,175$29,348
Adjustments for Features0-1,180
Feature-Adjusted Total Invoice$23,175$28,168

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Features Comparison: Kia Optima vs. Toyota Highlander

Model Year20082007
ModelOptimaHighlander
TrimEXLimited
Body4dr Sedan4dr SUV
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000 
5-speed automatic $900
FWD$0$0
Accessories 
Power-adjustable pedals$125 
Sunshade, rear$125 
Tilt steering wheel, manual $150
Tilt/telescoping steering wheel, manual$250 
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0 
Rollover sensor $50
Cargo Management 
Cargo cover $75
Roof rack $300
Climate Control 
Rear air vents with manual controls $150
Rear heater $150
Rear wiper $175
Wiper de-icer $25
Exterior 
Bright-finished exhaust tip(s)$25 
Deep-tinted rear windows $275
Infotainment 
Aux input$50 
Cassette player $50
MP3-compatible player$50 
Instruments, Lights, and Mirrors 
Compass $0
Trip computer$150 
Turn signals on or near mirrors$25 
Seats and Interior Trim 
Aluminum trim$100 
Folding third row seats $600
Manual fore-aft adjuster, second row seats $75
Manual lumbar adjuster, driver seat$50 
Manual recliner, second row seats $75
Manual recliner, third row seats $125
Power lumbar adjuster, driver seat $100
Total Value of Features$1,950$3,275
Value of Feature Adjustments$0$1,325
Value of Feature Adjustments0-1,180

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See a complete comparison of Kia Optima vs. Toyota Highlander features.

Specifications Comparison: Kia Optima vs. Toyota Highlander

Model Year20082007
ModelOptimaHighlander
Body4dr Sedan4dr SUV
Wheelbase107.1 in106.9 in
Length186.4 in184.6 in
Width71.1 in71.9 in
Height58.3 in67.9 in
Curb Weight3,287 lb.3,649 lb.
Fuel Capacity17.0 gal.19.1 gal.
Row 1 Headroom39.8 in40.0 in
Row 1 Shoulder Room57.1 in57.9 in
Row 1 Hip Room54.5 in55.1 in
Row 1 Legroom43.7 in40.7 in
Row 2 Headroom38.0 in39.8 in
Row 2 Shoulder Room56.3 in57.0 in
Row 2 Hip Room54.7 in54.9 in
Row 2 Legroom37.8 in36.4 in
Row 3 Headroom0.0 in32.3 in
Row 3 Shoulder Room0.0 in53.2 in
Row 3 Hip Room0.0 in39.8 in
Row 3 Legroom0.0 in30.2 in
Cargo Volume,
Minimum		14.8 ft310.5 ft3
Cargo Volume,
Behind R2		14.839.7 ft3
Cargo Volume,
Maximum		14.880.6 ft3

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See a complete comparison of Kia Optima vs. Toyota Highlander specs.

Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
Sunroof900Yes
CD changer, in-dash200Yes
MP3-compatible player50No
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested110073%
Total Not Requested40027%
Convenience Package
FeatureValueRequested?
Heated front seats200Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Sunshade, rear125No
Power-adjustable pedals125No
Total Requested40062%
Total Not Requested25038%
Appearance Package
FeatureValueRequested?
215/50VR17 tires400No
Upgraded instruments0No
Aluminum trim100No
Special exterior trim0No
Total Requested00%
Total Not Requested500100%

Option Package Details
Toyota Highlander Limited

Extra Value Package
FeatureValueRequested?
Leather seating surfaces900Yes
Sunroof900Yes
CD changer, in-dash200Yes
Total Requested2000100%
Total Not Requested00%

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