The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $22,280 Ford Focus SE | |||
Difference: $440 | |||
Lowest Total Invoice: $21,085 Kia Optima EX | |||
Difference: $216 | |||
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Model Year | 2008 | 2016 | 2016 |
Model | Optima | Focus | Focus |
Trim | EX | SE | Titanium |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $19,895 | $18,515 | $23,225 |
Base Invoice | $18,510 | $17,681 | $22,180 |
Stability control | 650 | ||
Premium Package | 1,300 | ||
Rear spoiler | 200 | ||
Luxury Package | 1,995 | ||
Sunroof | 895 | 895 | |
Stability control | 580 | ||
Premium Package | 1,160 | ||
Rear spoiler | 160 | ||
Luxury Package | 1,895 | ||
Sunroof | 850 | 850 | |
Options (change) | 2,150 | 2,890 | 895 |
Options (change) | 1,900 | 2,745 | 850 |
Destination | 675 | 875 | 875 |
Total Price | $22,720 | $22,280 | $24,995 |
Total Invoice | $21,085 | $21,301 | $23,905 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Ford Focus dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Kia Optima EX | |||
TrueDelta Adjusted Price Difference: $455 | |||
TrueDelta Adjusted Invoice Difference: $1,047 | |||
Model Year | 2008 | 2016 | 2016 |
Model | Optima | Focus | Focus |
Trim | EX | SE | Titanium |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 162hp I4 | 160hp I4 | 160hp I4 |
Transmission | T5 | M5 | M5 |
Drivetrain | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 360, 7 | ?, 6 | 355, 10 |
Tire (rear if not all the same) | 205/60-16 | 215/50-17 | 215/50-17 |
Total Price | $22,720 | $22,280 | $24,995 |
Adjustments for Features | -895 | 0 | -1,150 |
Feature-Adjusted Total Price | $21,825 | $22,280 | $23,845 |
Cost Above Minimum | $0 | $0 | $1,565 |
Total Invoice | $21,085 | $21,301 | $23,905 |
Adjustments for Features | -831 | 0 | -1,100 |
Feature-Adjusted Total Invoice | $20,254 | $21,301 | $22,805 |
Cost Above Minimum | $0 | $0 | $1,504 |
Model Year | 2008 | 2016 | 2016 |
Model | Optima | Focus | Focus |
Trim | EX | SE | Titanium |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | |||
5-speed manually-shiftable automatic | $1000 | ||
5-speed manual | $0 | $0 | |
FWD | $0 | $0 | $0 |
Accessories | |||
Keyless entry keypad | $50 | ||
Proximity key | $250 | ||
Universal garage door opener | $100 | ||
Brakes, Airbags, and Other Safety | |||
911 assist | $25 | $25 | |
Active or whiplash-reducing head restraints, front seats | $0 | ||
Knee airbag, driver | $75 | $75 | |
Obstacle detection, rear | $250 | $250 | |
Rearview camera | $200 | $200 | |
Safety key | $5 | $5 | |
Torque vectoring, brake-based | $100 | $100 | |
Vehicle health reports | $0 | $0 | |
Climate Control | |||
Automatic climate control, front | $200 | $200 | |
Dual-zone climate control | $125 | ||
Exterior | |||
Active grille shutters | $0 | $0 | |
Bodyside moldings | $75 | ||
Rear spoiler | $200 | $200 | |
Infotainment | |||
App support | $0 | $0 | |
Aux input | $50 | $50 | |
Bluetooth audio streaming | $25 | $25 | |
Bluetooth cell phone link | $100 | $100 | |
CD changer, in-dash | $325 | ||
CD player | $125 | $125 | |
HD radio | $50 | ||
Satellite radio | $200 | $200 | |
SMS text-to-speech reader | $25 | $25 | |
USB port | $25 | $25 | |
Voice control for audio system | $25 | $25 | |
Voice control for external devices | $0 | $0 | |
Instruments, Lights, and Mirrors | |||
Auto-dimming rearview mirror | $150 | ||
Compass | $0 | $0 | |
Heated mirrors | $25 | $25 | |
Interior ambient lighting, configurable | $150 | $150 | |
Spotter mirror(s) | $50 | $50 | |
Seats and Interior Trim | |||
Door sill trim plates | $100 | ||
Heated front seats | $200 | ||
Manual lumbar adjuster, driver seat | $50 | ||
Power lumbar adjuster, driver seat | $100 | $100 | |
Power tilt adjuster, driver seat | $100 | ||
Suspension, Wheels, and Tires | |||
Touring suspension (upgrade) | $0 | $0 | |
Wheels, dark finish | $0 | ||
Total Value of Features | $2,375 | $1,480 | $2,630 |
Value of Feature Adjustments | $895 | $0 | $1,150 |
Value of Feature Adjustments | -831 | 0 | -1,100 |
Model Year | 2008 | 2016 |
Model | Optima | Focus |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 107.1 in | 104.3 in |
Length | 186.4 in | 178.5 in |
Width | 71.1 in | 71.8 in |
Height | 58.3 in | 57.7 in |
Curb Weight | 3,143 lb. | 2,908 lb. |
Fuel Capacity | 17.0 gal. | 12.4 gal. |
Row 1 Headroom | 39.8 in | 38.3 in |
Row 1 Shoulder Room | 57.1 in | 55.6 in |
Row 1 Hip Room | 54.5 in | 53.9 in |
Row 1 Legroom | 43.7 in | 41.9 in |
Row 2 Headroom | 38.0 in | 38.0 in |
Row 2 Shoulder Room | 56.3 in | 53.7 in |
Row 2 Hip Room | 54.7 in | 52.7 in |
Row 2 Legroom | 37.8 in | 33.2 in |
Cargo Volume | 14.8 ft3 | 13.2 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
CD changer, in-dash | 200 | No |
MP3-compatible player | 50 | Yes |
Infinity, 360W, 7 speakers (with subwoofer) | 350 | No |
Total Requested | 950 | 63% |
Total Not Requested | 550 | 37% |
Luxury Package | ||
Feature | Value | Requested? |
Touring suspension (upgrade) | 250 | No |
Power lumbar adjuster, driver seat | 100 | No |
Fog lights | 125 | Yes |
Obstacle detection, rear | 250 | No |
215/50HR17 tires | 400 | No |
Wheels, dark finish | 0 | No |
Center armrest(s), second row | 50 | Yes |
Leather seating surfaces | 900 | Yes |
Leather-wrapped steering wheel | 150 | Yes |
Satellite radio | 200 | No |
Alarm | 100 | No |
Overhead sunglass holder | 25 | Yes |
Interior ambient lighting, configurable | 150 | No |
4-wheel disc brakes | 150 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power recliner, driver seat | 100 | Yes |
Power fore-aft adjuster, driver seat | 100 | Yes |
Total Requested | 1650 | 53% |
Total Not Requested | 1450 | 47% |