Ford Focus Ford Focus 2012 Kia Optima Kia Optima 2011

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Ford Focus vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Focus vs. Kia Optima Invoice Comparison

Lowest Total Price: $25,350

Ford Focus SEL   
Difference: $2,350

Lowest Total Invoice: $23,434

Ford Focus SEL   
Difference: $2,321

Calculate Payments

  Down Payment Interest Rate Term
Model Year20122012201120112011
ModelFocusFocusOptimaOptimaOptima
TrimSELTitaniumEXEX TurboHybrid
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $20,105 $21,805 $22,700 $24,700 $26,500
Base Invoice $18,766 $20,313 $21,210 $23,080 $24,760
Premium Package 1,395 1,295 2,250 2,150  
Navigation system 795 795      
MyFord Touch and Sony Package 995        
Winter Package 470 470      
Sunroof 795 795      
Technology Package     2,000 2,000  
Premium Technology Package         5,000
Premium Package 1,214 1,127 2,010 1,920  
Navigation system 692 692      
MyFord Touch and Sony Package 866        
Winter Package 409 409      
Sunroof 692 692      
Technology Package     1,785 1,785  
Premium Technology Package         4,465
Options (change) 4,450 3,355 4,250 4,150 5,000
Options (change) 3,873 2,920 3,795 3,705 4,465
Destination 795 795 750 750 750
Total Price $25,350 $25,955 $27,700 $29,600 $32,250
Total Invoice $23,434 $24,028 $25,755 $27,535 $29,975

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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Request free, no-obligation Ford Focus dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Ford Focus vs. Kia Optima

Lowest Adjusted Price and Invoice: Ford Focus SEL
TrueDelta Adjusted Price Difference: $905
TrueDelta Adjusted Invoice Difference: $974
Model Year20122012201120112011
ModelFocusFocusOptimaOptimaOptima
TrimSELTitaniumEXEX TurboHybrid
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine160hp I4160hp I4200hp I4274hp I4166hp I4 H
TransmissionS6M5T6T6T6
DrivetrainFWDFWDFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)355, 10355, 10550, 12550, 12550, 12
Tire (rear if not all the same)215/50-17215/50-17215/55-17215/55-17215/55-17
Total Price$25,350$25,955$27,700$29,600$32,250
Adjustments for Features-6500-2,095-1,945-2,720
Feature-Adjusted Total Price$24,700$25,955$25,605$27,655$29,530
Cost Above Minimum$0$1,255$0$2,050$3,925
Total Invoice$23,434$24,028$25,755$27,535$29,975
Adjustments for Features-6010-1,948-1,809-2,528
Feature-Adjusted Total Invoice$22,833$24,028$23,807$25,726$27,447
Cost Above Minimum$0$1,195$0$1,919$3,640

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Features Comparison: Ford Focus vs. Kia Optima

Model Year20122012201120112011
ModelFocusFocusOptimaOptimaOptima
TrimSELTitaniumEXEX TurboHybrid
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed automated manual$1100    
5-speed manual $0   
6-speed manually-shiftable automatic  $1100$1100$1100
FWD$0$0$0$0$0
Accessories 
Heated steering wheel  $100$100$100
Proximity key $250$250$250$250
Brakes, Airbags, and Other Safety 
911 assist$25$25   
Active or whiplash-reducing head restraints, front seats  $0$0$0
Obstacle detection, rear$250$250   
Rearview camera  $200$200$200
Safety key$5$5   
Temporary spare tire$150$150$150$150 
Torque vectoring, brake-based$100$100   
Vehicle health reports$0$0   
Cargo Management 
Air-conditioned storage compartment  $50$50$50
Rear seat pass-through    $100
Climate Control 
Rain-sensing wipers$175$175   
Rear air vents  $100$100$100
Variable intermittent wipers  $75$75$75
Exterior 
Body kit    $0
Bright-finished exhaust tip(s)  $25$25 
Panoramic sunroof  $1200$1200$1200
Rear spoiler $200  $200
Sunroof$900$900   
Infotainment 
HD radio$50$50   
Navigation, turn-by-turn$25$25   
SD Card slot$25$25   
SMS text-to-speech reader$25$25   
Traffic + travel information$25$25   
Traffic information  $25$25 
Voice control for external devices$0$0   
Wi-Fi hotspot capability$0$0   
Instruments, Lights, and Mirrors 
Detailed driving style feedback    $100
Interior ambient lighting$150$150$150 $150
Large energy flow and fuel economy display    $25
Speaker lights  $100$100$100
Spotter mirror(s)$50$50   
Xenon HID headlights    $500
Seats and Interior Trim 
All-weather floor mats$75$75   
Cooled or ventilated front seats  $300$300$300
Folding second row seats$300$300$300$300 
Heated second row seats  $200$200$200
Illuminated door sill trim plates    $200
Manual lumbar adjuster, driver seat$50$50   
Memory system, driver seat  $200$200$200
Power fore-aft adjuster, passenger seat  $100$100$100
Power lumbar adjuster, driver seat  $100$100$100
Power recliner, passenger seat  $100$100$100
Power tilt adjuster, driver seat  $100$100$100
Suspension, Wheels, and Tires 
Touring suspension (upgrade) $0   
Total Value of Features$3,480$2,830$4,925$4,775$5,550
Value of Feature Adjustments$650$0$2,095$1,945$2,720
Value of Feature Adjustments-6010-1,948-1,809-2,528

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Specifications Comparison: Ford Focus vs. Kia Optima

Model Year20122011
ModelFocusOptima
Body4dr Sedan4dr Sedan
Wheelbase104.3 in110.0 in
Length178.5 in190.7 in
Width71.8 in72.1 in
Height57.7 in57.3 in
Curb Weight2,908 lb.3,207 lb.
Fuel Capacity12.4 gal.18.5 gal.
Row 1 Headroom38.3 in40.0 in
Row 1 Shoulder Room55.6 in57.2 in
Row 1 Hip Room53.9 in54.7 in
Row 1 Legroom41.9 in45.5 in
Row 2 Headroom38.0 in37.6 in
Row 2 Shoulder Room53.7 in55.7 in
Row 2 Hip Room52.7 in54.5 in
Row 2 Legroom33.2 in34.7 in
Cargo Volume13.2 ft315.4 ft3

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Option Package Details
Ford Focus SEL

Premium Package
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Rain-sensing wipers100No
Obstacle detection, rear250No
215/50HR17 tires400No
Power height adjuster, driver seat50Yes
Power recliner, driver seat100Yes
Manual lumbar adjuster, driver seat50Yes
Center armrest(s), second row50Yes
Leather seating surfaces900Yes
Power fore-aft adjuster, driver seat100Yes
Total Requested140065%
Total Not Requested75035%
MyFord Touch and Sony Package
FeatureValueRequested?
Satellite radio200Yes
HD radio50No
Sony, 355W, 10 speakers (with subwoofer)350No
SD Card slot25No
Wi-Fi hotspot capability0No
A/V input jacks25No
Total Requested20031%
Total Not Requested45069%
Winter Package
FeatureValueRequested?
Heated mirrors25Yes
Heated front seats200Yes
All-weather floor mats75No
Perimeter approach lighting25No
Total Requested22569%
Total Not Requested10031%

Option Package Details
Ford Focus Titanium

Premium Package
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Rain-sensing wipers100No
Obstacle detection, rear250No
215/50HR17 tires400No
Power height adjuster, driver seat50Yes
Power recliner, driver seat100Yes
Manual lumbar adjuster, driver seat50Yes
Center armrest(s), second row50Yes
Leather seating surfaces900Yes
Power fore-aft adjuster, driver seat100Yes
Total Requested140065%
Total Not Requested75035%
Winter Package
FeatureValueRequested?
Heated mirrors25Yes
Heated front seats200Yes
All-weather floor mats75No
Perimeter approach lighting25No
Total Requested22569%
Total Not Requested10031%

Option Package Details
Kia Optima EX

Technology Package
FeatureValueRequested?
Navigation system600Yes
Rearview camera200No
Voice control for nav and audio100Yes
Traffic information25Yes
Bluetooth audio streaming25Yes
Infinity, 550W, 12 speakers (with subwoofer)350No
Total Requested75058%
Total Not Requested55042%
Premium Package
FeatureValueRequested?
Heated steering wheel100No
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Total Requested2008%
Total Not Requested220092%

Option Package Details
Kia Optima EX Turbo

Technology Package
FeatureValueRequested?
Navigation system600Yes
Rearview camera200No
Voice control for nav and audio100Yes
Traffic information25Yes
Bluetooth audio streaming25Yes
Infinity, 550W, 12 speakers (with subwoofer)350No
Total Requested75058%
Total Not Requested55042%
Premium Package
FeatureValueRequested?
Heated steering wheel100No
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Total Requested2008%
Total Not Requested220092%

Option Package Details
Kia Optima Hybrid

Premium Technology Package
FeatureValueRequested?
Navigation system600Yes
Leather seating surfaces900Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Xenon HID headlights500No
Heated steering wheel100No
Compass0Yes
215/55HR17 tires400No
Voice control for nav and audio100Yes
Interior ambient lighting150Yes
Illuminated door sill trim plates200No
Infinity, 550W, 12 speakers (with subwoofer)350No
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Total Requested220038%
Total Not Requested365062%

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