Toyota RAV4 Toyota RAV4 2018 Kia Niro Kia Niro 2018

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Toyota RAV4 vs. Kia Niro Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota RAV4 vs. Kia Niro Invoice Comparison

Lowest Total Price: $32,955

Kia Niro EX   
Difference: $3,007

Lowest Total Invoice: $31,167

Kia Niro EX   
Difference: $2,513

Calculate Payments

  Down Payment Interest Rate Term
Model Year2018201820182018
TrimHybrid SEHybrid LimitedEXTouring
Body4dr SUV4dr SUV4dr SUV4dr SUV
Base Price $32,185 $34,030 $26,150 $32,000
Base Invoice $30,255 $31,988 $24,843 $30,370
Advanced Technology Package 2,785      
Roof rack crossbars 315 315 285 285
Cargo net 49 49 50 50
Floor mats   224 135 135
Door sill trim plates   199    
Hands-free trunk or liftgate   150    
Premium Package     5,300  
Cargo mat     95 95
Advanced Technology Package 2,479      
Roof rack crossbars 210 210 239 239
Cargo net 35 35 42 42
Floor mats   139 108 108
Door sill trim plates   179    
Hands-free trunk or liftgate   134    
Premium Package     4,917  
Cargo mat     78 78
Options (change) 3,149 937 5,865 565
Options (change) 2,724 697 5,384 467
Destination 995 995 940 940
Total Price $36,329 $35,962 $32,955 $33,505
Total Invoice $33,974 $33,680 $31,167 $31,777

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Toyota RAV4 dealer quotes or Kia Niro dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Toyota RAV4 vs. Kia Niro

Lowest Adjusted Price and Invoice: Kia Niro EX
TrueDelta Adjusted Price Difference: $1,882
TrueDelta Adjusted Invoice Difference: $1,459
Model Year2018201820182018
TrimHybrid SEHybrid LimitedEXTouring
Body4dr SUV4dr SUV4dr SUV4dr SUV
Engine150hp I4 H150hp I4 H104hp I4 H104hp I4 H
EPA Fuel Economy (city/highway)34/30 MPG34/30 MPG51/46 MPG51/46 MPG
Audio (watts, speakers)576, 11?, 6315, 8315, 8
Tire (rear if not all the same)235/55-18235/55-18205/60-16225/45-18
Total Price$36,329$35,962$32,955$33,505
Adjustments for Features-735-1,1250-350
Feature-Adjusted Total Price$35,594$34,837$32,955$33,155
Cost Above Minimum$757$0$0$200
Total Invoice$33,974$33,680$31,167$31,777
Adjustments for Features-687-1,0540-332
Feature-Adjusted Total Invoice$33,287$32,626$31,167$31,445
Cost Above Minimum$661$0$0$278

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Features Comparison: Toyota RAV4 vs. Kia Niro

Model Year2018201820182018
TrimHybrid SEHybrid LimitedEXTouring
Body4dr SUV4dr SUV4dr SUV4dr SUV
Transmission and Drivetrain 
6-speed automated manual  $1100$1100
FWD  $0$0
AC power outlet  $100$100
Hands-free trunk or liftgate $100  
Heated steering wheel  $100$100
Power liftgate $350  
Proximity trunk or liftgate opener  $125$125
Universal garage door opener$100$100  
Brakes, Airbags, and Other Safety 
911 assist  $25$25
Around view cameras$500   
Perimeter scan$25   
Radar- or camera-based collision preparation system$0$0  
Rearview camera $200$200$200
Seat cushion airbag, passenger$75$75  
Temporary spare tire$150$150  
Trailer sway control $25  
Vehicle health reports  $0$0
Cargo Management 
Cargo mat $40$40$40
Climate Control 
Interior air filter$0$0  
Ionizing air filtration  $50$50
Rear air vents  $100$100
Engine / Motor 
Automatic start / stop  $150$150
Active grille shutters  $0$0
Bodyside cladding (gray/black)$250$250  
Bodyside moldings  $75$75
Android Auto support  $100$100
Apple CarPlay support  $100$100
CD player$125$125  
DVD-compatible player$0$0  
MP3-compatible player$50$50  
Rear seat USB outlets (optional)  $0$0
Siri Eyes Free support$0$0  
Surround sound$250 $250$250
Traffic + travel information$25$25  
Traffic information  $25$25
Voice control for external devices  $0$0
Wireless charging station  $75$75
Instruments, Lights, and Mirrors 
Approach detection  $25$25
Auto-dimming headlights$200$200  
Detailed driving style feedback  $100$100
Interior ambient lighting  $150$150
LED headlights, single projector or low beam only$750$750  
Power-folding mirrors  $50$50
Xenon HID headlights  $500$500
Seats and Interior Trim 
Cooled or ventilated front seats  $300$300
Leather seating surfaces  $900$900
Manual height adjuster, passenger seat  $50$50
Manual recliner, second row seats$75$75  
Memory system, driver seat $200$200$200
Synthetic leather seating surfaces$0$0  
Suspension, Wheels, and Tires 
Alloy wheels$350  $350
Chrome-coated alloy wheels $600  
Sport suspension (upgrade)$0   
Total Value of Features$5,625$6,015$4,890$5,240
Value of Feature Adjustments$735$1,125$0$350
Value of Feature Adjustments-687-1,0540-332

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Specifications Comparison: Toyota RAV4 vs. Kia Niro

Model Year20182018
Body4dr SUV4dr SUV
Wheelbase104.7 in106.3 in
Length183.5 in171.5 in
Width72.6 in71.1 in
Height65.9 in60.4 in
Curb Weight3,925 lb.3,106 lb.
Fuel Capacity15.9 gal.11.9 gal.
Row 1 Headroom39.8 in40.1 in
Row 1 Shoulder Room57.3 in56.0 in
Row 1 Hip Room54.3 in53.7 in
Row 1 Legroom42.6 in41.7 in
Row 2 Headroom38.9 in39.1 in
Row 2 Shoulder Room55.4 in55.2 in
Row 2 Hip Room48.9 in48.3 in
Row 2 Legroom37.2 in37.4 in
Cargo Volume,
38.4 ft319.4 ft3
Cargo Volume,
73.4 ft354.5 ft3

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Option Package Details
Toyota RAV4 Hybrid SE

Advanced Technology Package
Universal garage door opener100No
Auto-dimming rearview mirror150Yes
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Surround sound250Yes
JBL, 576W, 11 speakers (with subwoofer)350No
Around view cameras300No
Perimeter scan25No
Navigation system550Yes
DVD-compatible player0No
Voice control for nav and audio75Yes
App support0Yes
Total Requested142565%
Total Not Requested77535%

Option Package Details
Kia Niro EX

Premium Package
Xenon HID headlights500Yes
Wireless charging station75No
Leather seating surfaces450No
Cooled or ventilated front seats300No
Memory system, driver seat200Yes
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Heated steering wheel100No
AC power outlet100No
Door sill trim plates100Yes
Lane departure prevention, steering-based200Yes
Pedestrian detection50Yes
Adaptive cruise control450Yes
Lane departure warning200Yes
Automatic braking, low-speed200Yes
Automatic braking, high-speed or partial200Yes
Forward collision warning200Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power lumbar adjuster, driver seat100Yes
Navigation system600Yes
Surround sound250Yes
Voice control for nav and audio100Yes
Traffic information25Yes
HD radio50Yes
Harman/Kardon, 315W, 8 speakers (with subwoofer)350No
Total Requested507579%
Total Not Requested137521%

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