Even Toyota is piling on the rebates

As it becomes clear that auto sales aren’t going to be picking up any time soon, even Toyota is relying on rebates more than ever before. And, unlike six months ago, small cars are also getting significant cash on the hood. You’ll find a $1,500 rebate on the Corolla, a $1,250 rebate on the Matrix, and even a $500 rebate on the Prius. No, not big money compared to the $5,000+ rebates on some conventional SUVs–that segment remains extra dead despite the collapse in gas prices. But these are the largest rebates I’ve ever seen on these models. I was especially surprised by the $500 on the Prius–Toyota’s signature hybrid has never had a rebate before.